Working and Learning in Virtual Worlds - Day 3

WORKING AND LEARNING IN VIRTUAL WORLDS – DAY 3 William Barnett, Ph.D. Entergy Endowed Professor of CIS College of Business Administration, University of Louisiana at Monroe

[object Object],[object Object],[object Object],[object Object],Doing Business in the Metaverse

Doing Business in the Virtual World ,[object Object],[object Object],[object Object],[object Object],[object Object]

Virtual World Enabled Economies Virtual World Payments Real World Payments Real World Svc/Delivery Virtual World Svc/Delivery Sales and Marketing Support Ecology Virtual World Trade * Source: Second Life Virtual Worlds and v-Commerce, Daden Ltd. 2007

Planning for the Virtual World ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

General Categories of Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Adapted from: Virtual Worlds and Serious Business, Daden Ltd. 2007

Identify Market/Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Choose a Platform ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Develop Marketing Plan ,[object Object],[object Object],[object Object],In World Hybrid Real World

Manage the Implementation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Manage your Community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],Acknowledgements

[object Object],[object Object],Comments and Suggestions

Everywhere and Nowhere… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Working and Learning in Virtual Worlds - Day 3

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Working and Learning in Virtual Worlds - Day 3