35. The Strategic Cube Customer Power Supplier Power Present Competitors Potential Competitors Substitute Products COMPETITIVE FORCES TO CONTEND WITH STRATEGIES TACTICS Strategic Alliance Merger or Acquisition Internal Growth Internal Innovation Differentiation Cost Leadership Focused Differentiation Cost Focus
36.
37.
38. Value Chain with Typical Strategic IS Mapped onto it EDI-Based Purchasing System Computer- Integrated Mftg. Automated Ordering System Expert Systems for Salespeople Telemaintenance Expert Systems Inbound Logistics Operations Outbound Logistics Marketing and Sales Service Downstream Chains of Customers Upstream Chains of Suppliers