1. AIESEC in Mainland of China
AIESEC Partnership
Proposal

2. Contents
- AIESEC Introduction -
- AIESEC Global & MoC -
- Company Branding Program -
- Global Ambassador Program -
- CSR Program -
- Global Talent Program -
- Good Cases -
- Contact -

3. We are the largest youth-led
organization in the world.
We provide leadership development
through global internships
and team experiences for Youth.
AIESEC

4. Our Why
We strive to achieve
Peace and Fulfillment of
Humankind’s Potential
We place our confidence in youth as a key to unlock the
better future. We believe that leadership is the fundamental
solution and it can be developed in anyone.
Our How
Our Goal
Engage and Develop every young person in the world by
equipping them with 4 leadership characteristics:
World Citizens, Solution Oriented, Self Aware and being able
to Empower Others.

5. Our Impact Worldwide
5,000 +
Partner Organizations
126
Countries & Territories
2,400
Universities Represented
70,000
Active Members
1,000,000+
AIESEC Alumni

6. AIESEC
International (AI)
AIESEC in MoC -
Member
Committee (MC)
Local Committee
(University) /
Executive Board
Team
Leaders/Managers
Team Members
Other MC...
AIESEC International – Global Office which
coordinates all the national committees and global
operation. AI team consist of 24 people from different
nationalities and backgrounds.
Country office/ Entity office, responsible for nation
wide operation. An MC Team includes between 4 to
20 people, most of the time mixed teams with locals/
nationals and international members
Local section, office, university where AIESEC operates
(LC)
EB – Executive board includes the LCP + LCVPs. An EB
team is usually between 5 to 10 people.
LCP – President of the Local Committee, responsible for
whole entity.
VP – Vice-President of the Local Committee, responsible
for one specific function, with 10 – 20 members
Team Leaders or Manager, responsible for a team with 3-5
members
Team Member, responsible for specific areas or projects
Structure of AIESEC

7. AIESEC in Mainland of China
81
Universities Represented
5,500
Active Members
180,000 +
Media Followers
60%+ 985 & 21142 Cities Covered
Create 3212
Oversea Opportunities
For Chinese Youth
Provide 1512
Domestic Opportunities
For Global Youth
120,000+
Wechat Followers
70,000+
Weibo & Renren
Followers

8. How Can You Partner
with AIESEC?
Global Talent
Program
Get the best global intern for
your company
Current National Partners
Company Branding
Program
Physical & digital touch points to
build up positive Company Brand
Corporate Social
Responsibility Program
Collaborate on CSR project, have
positive impact & exposure in
society
Global Ambassador
Program
Send Chinese Young Talent abroad
as ambassadors, help develop
company oversea market or
employer brand

9. Company Branding Program
– Bring Your Brand into Youth
Online & Offline
Brand Exposure
1. Brand Exposure in online channels > 80,000
2. Brand Exposure in offline events > 50,000
3. Publishers Brand Exposure (Leaflet, Folder,
AIESEC Annual Report etc.)
4. Customized Brand Campaign
Youth Forum/Competition
Space
1. Youth Forum Attendance > 35/year national
wide
2. Online Promotion with Brand Exposure
3. Keynote/Panel/Workshop Space
4. Titled Sponsorship in Competition/National
Prize
5. Company Booth Space (Roll-up Banner, Flies etc.)
6. Delegate Booklet Brand Exposure
Conference Partnership
Launch/Speech
1. Conference Attendance > 15/year national wid
with 300-500 attendees each.
2. Online Promotion with Brand Exposure
3. Co-design Partnership Launch Activities
4. 30 mins Company Speech
5. Company Booth Space (Roll-up Banner, Flies et
6. Delegate Leaflet/Booklet Brand Exposure
7. Conference Meeting or Company Lunch with
Local Committee Team.
8. * Annual Partner Gala Dinner Seat

10. About
Youth Forum
Youth Forum is those events that take place in multiple
locations around the China; bringing top young leaders
together with business leaders, thought leaders, and
experts for a conversation around pressing social issues
with the aim to generate new, but most importantly,
actionable ideas that will impact the society and its
future.
We make this happen by taking our participants
through the unique and interactive framework of
Inspire, Engage and Act.
Get to Know Our Spaces
About
Partnership Launch
a) Company involvement in the National Conferences to all
delegates as well as to virtual audiences;
b) Run a 30 minutes’ launch of the partnership with AIESEC in
the main plenary session;
c) Foster cooperation of company with particular AIESEC
national and local offices through meetings & other networking
opportunities;
d) Foster networking of company’s representatives with other
Partners & guests through meetings & other networking
opportunities
&

11. National & Regional Conferences Options
Conference Name Frequency & Time Location Target Audience No. Participants / Conf.
National Conference Twice a year (Feb. & July) Beijing
Executive Board of Local
Committee
350
Asia Pacific Conference 2016 April 5th
– 10th
Southern China
AIESEC Elites in Asia Pacific
Region
300
National Leadership Development
Conference
Twice a year (Mar. & Sep.)
North, East, South
Region
Middle Management Board of
81 Universities
400
Member Regional Induction
Conference
Twice a year (Mar. & Oct.)
3 conferences each time
North, East, South
Region
New Members 400
Volunteer Regional Induction
Conference
Twice a year (April & Oct.)
3 conferences each time
North, East, South
Region
New Volunteers 400
Oversea Volunteer Regional
Induction Conference
Once a year (July)
3 conferences each time
North, East, South
Region
New Oversea Volunteers 200
Youth to Business Forum/
Youth Speak Forum
National Level: Twice a year,
combine with the National
Conference North, East, South
Region
Member Committee Team &
Local Committee Team
350
10 times a year
North East South Region
Other Students 300
Career Forum
Once a year (Oct.)
Shanghai
Shanghai Graduate AIESEC Alumni 120

12. Collaboration Content
Conference Name Booth leaflet Brochure
Logo
Exposure
30 minutes
Partnership
Launch
20 minutes
Keynote
60 minutes
workshop
Networking
Lunch/
Dinner
National Conference √ √ √ √ √ √ √ √
Asia Pacific Conference √ √ √ √ √ √ √ √
National Leadership
Development Conference
√ √ √ √ √ √ √ √
Member Regional
Induction Conference
√ √ √ √ √ √
Domestic Volunteer Regional
Induction Conference
√ √ √ √ √ √
Oversea Volunteer Regional
Induction Conference
√ √ √ √ √ √
Youth to Business Forum/
Youth Speak Forum
√ √ √ √ √ √
Career Forum √ √ √ √ √ √ √

13. Global Ambassador Program
– Bring Your Brand Globally
AIESEC
CV Screening &
1st Interview
AIESEC
Domestic Promotion
Candidates
Recommendation
Company Interview &
Finalize the Name List
AIESEC India
Pick up & Help with
Accommodation
AIESEC
Facilitates VISA,
Insurace, Ticketes etc
AIESEC India
Facilitate Ambassadors
with Local Team
Recruitment & Training
Ambassadors lead the
oversea marketing team to
do campus based marketing
for at least 3 months
Interns Co-Training
By Company & AIESEC
Global Ambassadors
Fly to India
The concept of Ambassador Program is based on AIESEC global campus network & global internship program, sending
Chinese young talent abroad through AIESEC channel, as the Global Ambassador for our company partners.
We’ll send the Chinese ambassador as the global marketing team leader, leading a local marketing team with 4-5 local
students in the target region or campus. (We’ll prioritize students with AIESEC oversea volunteer experience background)
The oversea marketing team led by our Global Ambassador will base in the campus, do the campus marketing for our
company partner’s product for at least 3 month, with clear KPI and feedback/tracking system.
Can both achieve global product branding & employer branding.
Take a company who works with AIESEC on this program, targeting Indian Market as example:
3
weeks 1 week
￥ 30,000 Program Fee +
(￥3,500/Ambassador)

14. Corporate Social Responsibility
National
Social Projects
Covering over 20 cities with 4
National Social Projects, AIESEC has
been focusing on the social issues of
Rural Youth Development,
Environmental Education, Special
Care, Cultural Protection etc. for 8
years.
“Provides a bridge of understanding between different cultures through young
people’s approach towards social issues by providing possible solutions.”
Global
Volunteer Project
With over 3,500 Chinese students
going abroad to more than 80
countries, for volunteering every year.
For youth’s better leadership
development. At the same time,
cultivate our youth to become a real
global citizen.

15. About
National Social Projects
Covering over 20 cities with 4
National Social Projects, AIESEC has
been focusing on the social issues of
Rural Youth Development,
Environmental Education, Special
Care, Cultural Protection etc. for 8
years.
National Social Projects
1) Dare to Dream
- 5,000+ Rural Youth
- 800+ Volunteer
2) Green Power Now
- 40,000+ Impact
- 50+ High Schools
3) Special Care
- 2500+ Recipients
- 30000+ Impact
- 800+ Volunteer
4) Explore China
- 10,000+ Impact
- 200+ Media Exposure
Financial
Sponsorship
Resource
Engagement
Employer
Volunteer
￥100,000 – ￥400,000
Every Project

16. About
Global Volunteer Projects
With over 3,500 Chinese students
going abroad to more than 80
countries, for volunteering every year
through AIESEC Global Volunteer
Projects. For youth’s better leadership
development. At the same time,
cultivate our youth to become a real
global citizen.
Global Volunteer Projects
Bacardi Go with Courage
Campaign financially subsidized
the students who plan to go
abroad with their own initiatives,
through which, the brand of
Bacardi is set not only to the
students but also to the public that
is interested in those initiatives
created by the students.
Financial
Sponsorship
Title
Campaign
Employer
Volunteer
￥50,000 +￥2500 x No.
Every Project

17. Global Talent Program
National Exchange Partner is AIESEC’s premiere talent sourcing
product for leading organizations. The program brings in youth
leadership, innovation, global perspectives, and functional
expertise to provide organizations with a competitive.
All you have to do is:
Identify your ideal profile
Provide a challenging job
description
Make the final hiring
decision
Profile
Confirmatio
n
Promotion &
Sourcing
Shortlist
Provided
Hiring
Decision
Visa &
Logistics
Reception &
Integration
AIESEC will do the rest to
make it happen:

18. Target talent pool:
Global Talent Program
This is how your company can
enable one’s leadership journey
and contribute to AIESEC’s why
By interacting with other
employees and having a
collaborative workspace, the
trainee understands how
he/she can empower others.
By understanding his/her Key
Performance Indicator and by
receiving regular feedback, the
trainee becomes more
self aware.
By solving company issue
and interacting with locals,
the trainee begins to
understand the culture and
business norms thus making
him/her a
world citizen.
By fulfilling a challenging job
description in an alien
working environment, the
trainee becomes solution
oriented.
Undergrad/fresh
graduates from top
universities overseas
International
AIESEC
members
International AIESEC alumni
(with working experience)

19. Global Talent Program Talent Pool
20 975Marketing
& Sales
Main candidates
come from these
countries:
Brazil
Colombia
China
Canada
Business
Administration
Main candidates
come from these
countries:
40 476
Brazil
Colombia
China
United States
Technical
14%
Business
21%
Communication
s
8%Economics
8%
Finance
7%
HR
4%
Other
41%
1. English
2. Spanish
3. French
4. German
5. Mandarin
6. Portuguese
7. Russian
8. Italian
9. Japanese
10. Arabic
Top Languages:
Academic & Working
Backgrounds
Sourcing and Service
Fee:
￥6500/person

20. Promotion Channels
Online Media Program
1. Global website: 60,000+ pool of global
talent, targeting 126 countries and regions
2. Labeling of “National Exchange Partner”:
prestigious opportunities
3. Facebook groups targeted promotion
4. Direct email to targeted candidates
5. Biweekly newsletter to promote premium
opportunities globally
Conference/Forum Attendance
1. Participation in oversea AIESEC
conferences and business forums
2. 30 mins partnership Launch
3. Leaflet, brochure, company booth
4. Online promotion brand exposure
5. 20 mins Keynote speech opportunity
Oversea Ambassador Program
1. Recruitment of Campus Ambassador for
campus relation management and offline
support.
2. Facilitate in training towards company
ambassadors.
3. Collaborate with ambassadors with
campus recruitment.

21. Case Study: AIESEC &
Business Need:
AIESEC sourced talent is the strategic resource in key business
processes. Eg: Marketing, Sales and Innovation.
Long term leadership recruitment aimed to develop and retain
top leadership talents
Leverage on specific skills and competencies acquired by
AIESEC talent (Leadership soft skills, engineering specific skills
and entrepreneurial outlook/globally minded) with a clearly
defined sourcing strategy to grow the business in specific focus
regions.
Outcomes:
Long term leadership recruitment strategy worked really well
since the beginning of the partnership. AIESEC talent now
forms the leadership team of some of the core strategic
business units. AIESEC program used to scale up operations in
newly acquired markets in Asia Pacific and Latin America.
AIESEC currently represents the main provider of talent to
Electrolux with 40 internships annually and retention rate of
55%.
Partnership steered by:
Pia Hovland | Electrolux VP Talent Management
Global Talent Management Swedish Head office
Result:
Attract, Develop, Retain
AIESEC Leaders

22. Thank You.
AIESEC in Mainland of China | aiesec.cn
Rm.1803, Tower E, No.16 Haidian Middle St., Haidian District, Beijing
Office: +86 10 8286 6532
For more information, please contact:
Dubi Pang
Vice President of External Relation
+86 159 1917 5386 | dubi.pang@aiesec.net