Facebook for Business presented to Geiger Sales Partners at the 2012 Geiger Galleria. Dana's Top 10 Must Do's if your going to use the powerful platform to build long term customer relationships.

1. Facebook for Business
Presenter: Dana R Zezzo CAS
Jetline
Cell 440-344-5933
dana@jetlinepromo.com

2. Facebook for Business
Dana's Top 10 Must Do's
•This course is designed to help the beginner and intermediate Facebook user maximize the
powerful social media platform to build long-term relationships with current clients and
prospects. These relationships help the distributor sales professional comfortably reach the
necessary touch points with their clients required for sales success. IE 9 touches equals 80% of
your business.
•Understanding of three keys theories:
– Ultimate 21st Century Rolodex
– Physical Socializing can not be replaced
– Critical Content Balance
Take a ways:
•Dana's Top 10 must DO's to make your Facebook a potential profit machine.
•Understand how Facebook can humanize your brand.
•Realize that you are your best PR firm.
•Jumpstart ideas for social touches with your clients and prospects.

3. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

4. Social Media Explained

5. Event Hashtag Examples
#gg2012
#ggphoenix12
#geigergalleria

6. Do you know where your
customers are today?
The Ultimate Rolodex?

8. Social Media only brings the relationship to a DEEPER level.
TIP – TAG!

9. Exercise: Describe these pictures

10. Make It Your Own – Hotel View

11. Social Media Top Ten Do’s
1) Complete Profile – helps connection conversion
2) Profile Picture – this is your Billboard
3) Manage your Real Estate
4) Match Voice
5) Try plug in Apps IE Slideshare, Hobby Apps IE
MapMyRun
6) Try Messaging. Helps with large files
7) Birthdays or Special Events – sales 101
8) Use Tags and Links – Drive Traffic!
9) Content Balance IE Vertical Markets
10) Connections – ALWAYS use Personal Message
FYI – Changed with Timeline – use message
Bonus – Try Events http://www.facebook.com/geigergalleria1

12. Click Here for Full Article

13. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

14. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

15. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

16. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

17. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

18. Turing Social in Revenue
• 15 – 30 million Businesses in the US
• All building social sites.
• Promotion Products would be a top 5 way to
promote.
• Ave industry PO $300.00
• Total New Revenue Potential $4.5 Billion

19. THANK YOU!
Presenter:
Dana R. Zezzo
Chief Marketing Officer
Jetline
dana@jetlinepromo.com