This course is designed to help the beginner and intermediate Social Media user maximize the powerful social media platform to build long-term relationships with current clients and prospects. These relationships help business professionals comfortably reach the necessary touch points with their clients required for sales success. IE 9 touches equals 80% of your business. 

1. Presents…
Social Media Is Here To Stay
Dana Zezzo’s
Top 10 Must Do’s!

2. Social Media Is Here To Stay
Presenter:
Dana R Zezzo CAS
Jetline

3. Dana's Top 10 Must Do's
• This course is designed to help the beginner and intermediate Social Media user maximize the
powerful social media platform to build long-term relationships with current clients and prospects.
These relationships help business professionals comfortably reach the necessary touch points with
their clients required for sales success. IE 9 touches equals 80% of your business.
• Understanding of three keys theories:
– Ultimate 21st Century Rolodex
– Physical Socializing can not be replaced
– Critical Content Balance
Take a ways:
• Dana's Top 10 must DO's to make your Social Media strategy a potential profit machine.
• Understand how Social Media can humanize your brand.
• Realize that you are your best PR firm.
• Jumpstart ideas for social touches with your clients and prospects.

4. Social Media Explained

5. Do you know where your
customers are today?
The Ultimate Rolodex?

7. - Physical Socializing can not be
replaced!
Social Media only brings the relationship to a DEEPER level.
TIP – TAG!

8. BALANCE POSTS & CONTENT

10. Make It Your Own – Hotel View

11. Social Media Top Ten Do’s
1) Complete Profile – helps connection conversion
2) Profile Picture – this is your Billboard
3) Manage your Real Estate
4) Match Voice
5) Try plug in Apps IE Slideshare, Hobby Apps IE MapMyRun
6) Try Messaging. Helps with large files
7) Birthdays or Special Events – sales 101
8) Use Tags and Links – Drive Traffic!
9) Content Balance
10) Connections – ALWAYS use Personal Message
FYI – Changed with Timeline – use message
Bonus – Try Events

12. Social Media Profiles Eye Tracking Study
Click Here for Full Article

13. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

14. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

15. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

16. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

17. SOURCE: http://mashable.com/2011/11/18/facebook-stats/

18. THANK YOU!
Presenter:
Dana R. Zezzo
Chief Marketing Officer
Jetline