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Online & distance
education
in (post-)Covid
transformation
Thinking on the next normal:
towards viral universities?
Sílvia Sivera,PhD
Director
eLearn Innovation Center
«Is man like a virus?
He cannot make a new life without
borrowing
the reproductive machinery of another
organism»
Melvin Kooner, MD, PhD
Source: El País
Are students like a virus?
Is the university like a virus?
«Viral marketing is any [online] strategy that encourages
individuals to pass on a marketing message to others, creating
the potential growth in the message’s exposure and influence.
Like viruses, such strategies take advantage of rapid
multiplication to explode the message to thousands, to
millions»
R.F. Wilson, 2000
University of Nevada
Drivers to go viral
Just 3 examples
Information Emotion Fun
Minttwist
The Open University University of Tennessee
Knowledge
Information
Resources
Contents
Research
Challenge-based learning, new teaching roles
Information  Transformation
Cutting edge and adapted to the student
Digital learning resources
John Amos Comenius Johann Heinrich Pestalozzi
Source Source
Sánchez, M. & Escamilla, J. (2021) Innovación educativa en educación superior: una mirada 360 (in press)
Structured content Active learning
We remember what we feel. We learn what we remember.
Emotion
Emotion  Well-being
«When we care we share»
Jonah Berger
Source
Emotion  Socio-emotional attention
«The virus is a pedagogue who is trying to tell us something»
Boaventura de Sousa Santos
Source Sánchez, M. & Escamilla, J. (2021) Innovación educativa en educación superior: una mirada 360 (in press)
Learning Intelligent System (LIS)
Fun
Gamification – Extended Realities – Immersive Learning Processes
Neelen & Kirschner (2020)
Source
Learning experiences should be:
 Effective
 Efficient
 Enjoyable
Fun  Engagement
Virtual spaces and tools to develop own identity
Virtual students go viral
Spreading the word, the University goes viral
Are teachers like a virus?
The ways of sharing knowledge are mutating
UOC.universitat
@UOCuniversitat
@uocuniversitat
uoc.edu
Sílvia Sivera, PhD
ssivera@uoc.edu
@ssivera

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