The EIC Group China operates China's leading education Events and Exhibitions. Our 2012 Expo brochure outlines the

1. CHINA EDUCATION EXPO
Exhibitor’s Guide & Invitation
2012
China’s best attended,
most effective recruitment fairs

2. Why attend EIC’s
Education Expos?
 These are China’s best attended,
most effective recruitment fairs. “A choice of 51 events
 Our Exhibitions offer the greatest
exposure to China’s metropolitan across China’s key
and fast growing regional markets
giving you greater reach and depth
in the market.
education markets.”
 Our Exhibition services are
comprehensive and include support
with transport and accommodation
arrangements, on-site interpreters
and on-going client support.
 A choice of 51 events across all of  “The most
China’s key education markets .
 Highly quality participants with EIC
comprehensive
having partnerships with 42 of the
world’s top 200 universities. Over
print and online
300 University Exhibitors attended
our 2010 events.
promotions for each
 You are working with the market and every event.”
leader in China and a specialist in
high quality higher education
students.
 The most comprehensive print and
online promotions for each and
every event.
 A record of success with over
50,000 students and their families
“Working with the
attending our 2011 Exhibitions and
events.
market leader in China
 Great package pricing for and a specialist in
Exhibitions and optional
discounted accommodation and quality higher
transport organized through EIC.
education students.”

3. WELCOME MESSAGE
EIC’s 2012 Education Exhibitions offer our Partner
Universities, Colleges and Schools the most
effective and comprehensive platform for meeting,
counseling and recruiting Chinese students.
The EIC Group has been operating China’s most
successful Exhibitions and events since 2000. The
EIC Group was founded in 2000 and has built
China’s largest network of student counseling
offices, test preparation services and education
exhibitions and events.
We also have the most comprehensive set of
formal partnerships with world leading universities
CONTENTS
with over 538 formal partnerships agreements
signed, including 42 of world’s top 200 ranked WELCOME MESSAGE Page 2
universities (THES Rankings 2011).
EXPO VENUES
& LOCATIONS Page 3 & 4
Once again, we look forward to welcoming you to
attend our events. We encourage Partners to ACCOMODATION,
consider the growing regional markets in China TRANSPORT &
and to work with us to develop those markets LOGISTICS Page 5 & 6
through attendance at our regional events. The PARTNER SERVICES Page 7
pace of growth in new markets well exceeds that
of more mature metropolitan centres.
For the 2012 series, we will continue to invest
heavily in each and every location to ensure strong
student attendance.
We will continue to offer a full and comprehensive
set of services that includes both our Exhibitions &
events (51 Exhibitions in total) as well as
comprehensive on-the-ground support and
services to ensure accommodation and transfers
are smooth and safe.
I warmly invite you to join our
2012 Education Exhibition
series.
Joe LI, CEO

4. March Expos June / July Expos
March 2 Fri Qingdao June 15 Fri Qingdao
March 3 Sat Jinan June 16 Sat Jinan
March 4 Sun Beijing June 17 Sun Shanghai
March 5 Mon June 18 Mon
March 6 Tue Shenyang June 19 Tue Zhengzhou
March 7 Wed Dalian June 20 Wed
March 8 Thu June 21 Thu Xi’an
March 9 Fri Chongqing June 22 Fri
March 10 Sat Wuhan June 23 Sat Chongqing
March 11 Sun Xi’an June 24 Sun Nanjing
March 12 Mon June 25 Mon Hangzhou
March 13 Tue Zhengzhou June 26 Tue
March 14 Wed June 27 Wed Ningbo
March 15 Thu Nanjing June 28 Thu
March 16 Fri Changsha June 29 Fri Changsha
March 17 Sat Guangzhou June 30 Sat Guangzhou
March 18 Sun Shenzhen July 1 Sun Shenzhen
March 19 Mon July 2 Mon
March 20 Tue Ningbo July 3 Tue Xiamen
March 21 Wed Hangzhou July 4 Wed
March 22 Thu July 5 Thu Dalian
March 23 Fri July 6 Fri Shenyang
March 24 Sat Xiamen July 7 Sat Beijing
March 25 Sun Shanghai July 8 Sun Wuhan
Hightlighted dates and Expos are popular events subject to heavy demand from Partners. Book early.

5. October Expos 2012
October 13 Sat Nanjing
October 14
October 15
October 16
Sun
Mon
Tue
Jinan
Qingdao
Zhengzhou
EIC Expos
October 17 Wed Xi’an Dates and Locations
October 18 Thu
October 19 Fri Chongqing
October 20 Sat Shenzhen
October 21 Sun Guangzhou
October 22 Mon
“Extraordinary
October 23 Tue Xiamen
October 24 Wed market coverage…”
October 25 Thu Dalian
October 26 Fri Shenyang
October 27 Sat Beijing
October 28 Sun Shanghai
October 29 Mon
October 30 Tue Hangzhou
October 31 Wed
November 1 Thu Ningbo
November 2 Fri
November 3 Sat Wuhan
November 4 Sun Changsha

6. EIC Contacts and Bookings
Please contact your Client Services Manager for details.
UK / IRELAND CANADA UNITED STATES
Ms. Dina WANG Ms. Lily WANG
Ms. Ivy ZHANG
Phone: +86(10) 5821 4596
Phone: +86(10)58781637 Phone: +86(10)58214596
E: camkt@eic.org.cn
E: ukmarketing@eic.org.cn E: usmkt@eic.org.cn
AUSTRALIA / EUROPE & ASIA
NEW ZEALAND Mr. Alex LI
Mr. Young Liu Phone: +86(20) 28339122
Phone: +86(10) 587816159 E: eiceurope@eic.org.cn
E: ausmkt@eic.org.cn E: eicasia@eic.org.cn
Booths and tables are subject to availability and priority will be given to key partners.

7. Accommodation and transport
Our Exhibition Guides will detail accommodation and transport options. As a Chinese
company with significant operations in each of the 17 regions covered by the Expos, EIC
has great contracts with local hotels and travel agencies. We charge no mark up for the
service and you directly pay the service provider. Our aim is to simplify your travel and
accommodation arrangements in China. We can make all bookings on your behalf, you
travel with a group of international colleagues and ‘pay as you go’. Alternatively, you are
free to make your own transport and accommodation arrangements.
Freight & logistics
An Exhibition Guide will be released 2 months prior to each series of events with
details for freight & logistics, events venues and the addresses of our freight
forwarders to ensure timely delivery of your materials.
Alternately, you may wish to consider print & distribution within China as a quality, cost
effective solution. EIC Group’s Partner Services unit delivers high quality solutions for
print, freight and logistics in China. We also have extensive experience in Chinese
language localization of international print materials and can produce on most
publishing platforms. See http: partners.eic.org.cn for details.
Invitation Letter for Chinese Visa
The EIC Group will organize required formal invitations required to obtain a valid
‘F’ business visa to travel into China for the events.
Please contact the Chinese embassy or consulate serving your place of residence for
relevant information on how to obtain a Chinese visa.
You’ll need to send us:
A clear copy of your passport’s bio-data page;
The name of your institution;
Your current job title.

8. Partner Services
Partner Services is a business services unit within the EIC
Group offering a range of value added services to our uni-
versity, college and school partners.
Partner Services is focused on supporting our Partners to reach their marketing
objectives by enhancing brand promotion and recruitment of qualified students.
We care about the integrity and enhancements of our partner brands and deploy those
brands only within the guidelines provided by our partner.
With a high degree of autonomy, our Partners will be able to delivery key messages
across a range of channels to Chinese students.
Partner Services provides institutions greater opportunities to control their brands in
the competitive Chinese marketplace through the following range of services:
• In-Country Representatives (IRCs)
• Enquiry Management and Conversion Support Services
• Translation and Localization Services
• Commercial Printing and Distribution Services
• Social Media engagement
To learn more about solutions for your institution’s marketing and recruiting needs in China, please
contact Victor Kok, Partner Services Manager at victorkok@eic.org.cn.
EIC GROUP
PARTNER SERVICES
Mr. Victor Kok,
Partner Service s Manager
Phone: +86(10) 5869 9350
Mobile: +86 15601337130
E-mail: victorkok@eic.org.cn
EDUCATION INCREASES CHOICE