A brief introduction to my consulting firm, Experience Design Works, April 2012.

2. Our Mission:
We are an innovation consulting firm
dedicated to transforming higher
education by using Experience
Analysis & Design to guide higher
education institutions and edupreneurs
through program and product
development using a deep, data-
driven understanding of student and
faculty behaviors.

3. A Few of Our Clients...

4. The Traditional Institution

5. The Responsive Institution
Where is your institution?

6. What is Experience Design?
Experience Design is a
deliberate data-driven & design-
centered process that enables
strategic decision-making and
effective program design through
a holistic understanding of
authentic faculty, student and
staff behaviors and needs.

7. One Definition...
Designing _____________ experiences that work to
improve / achieve _________ outcomes / goals.

8. You can also say it’s like playing...
No slop pool.
Nothing’s left to mere chance.

9. How Experience Design Helps Our Clients
Redesigned the LMS experience resulting in a 2-fold increase in faculty
adoption
At an R1 institution, redesigned the grant writing experience resulting in
improved faculty and staff collaboration & increased grant activity
Analyzed, redesigned and built a new prospective student experience with 2.7
million leads per year yielding a 30% increase in lead conversion rates
Identified unmet student needs and built-in fail points in the university-wide
advising process to drive student success strategy
Transformed a traditional studio course pedagogy into a digital
interactive experience with no loss in student uptake
Designed an at-risk student monitoring system which drove
interventions and increased student retention

10. To explore how to put
the power of
Experience Design to
work for your college,
university or
educational technology
Let’s Talk! company, contact us at:
Christopher S. Rice, Ph.D.
www.experiencedesignworks.com
@ricetopher
chris@experiencedesignworks.com