The curriculum vitae or "CV" is a necessary evil in the academic world. It is a required document for appointments and promotions as well as hospital credentialing for health care providers, among other things. Although the need for a CV will not go away anytime soon, there are more modern tools available to maintain an up-to-date CV and promote an individual's online reputation.

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Modernize Your CV and
Develop Your Reputation
Edward R. Mariano, M.D., M.A.S.
Professor of Anesthesiology, Perioperative & Pain Medicine
Stanford University School of Medicine
Chief, Anesthesiology and Perioperative Care
Veterans Affairs Palo Alto Health Care System

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Financial Disclosures
• Halyard Health, B Braun – Unrestricted
educational program funding paid to my
institution
The contents of the following presentation are
solely the responsibility of the speaker without
input from any of the above companies.

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How Are You
Developing Your
Reputation?
Are You Missing
Opportunities?

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The CV: a Necessary Evil

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The CV: a Necessary Evil
Does This Explain Who You Are?
Do You Use It Actively?
How Often Do You Update?

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First Google Yourself
NOT ME!

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Social Media

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Social Media
Unfortunately
Not Enough Time to Do
Justice to This Topic

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Remember the “Rules”
• Never post when angry
• Strive for accuracy
• When in doubt, pause
• Don’t post anything that can identify a patient
• Ask for permission
• Assume beneficence
• Beware of “friending” patients
• Educate yourself
@DrJohnM (John Mandrola, MD)
http://www.kevinmd.com/blog/2013/05/10-simple-rules-doctors-social-media.html

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Other Online Resources Available

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Hospital Website
http://www.paloalto.va.gov/anesthesiology.asp

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Hospital Website
https://www.hss.edu/physicians_memtsoudis-stavros.asp

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Doximity
You already have a
profile from the
public record!

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US News Doctor Finder
All Information Comes from Doximity!

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How Do You Promote Research?

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How Do You Promote Research?

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Are You Measuring “Reach”?
PubMed

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ResearchGate

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ResearchGate

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ResearchGate

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Social Media Dissemination
• 170 Cochrane schizophrenia reviews were
randomly assigned to dissemination via
Twitter or control
• Primary outcome (# of page visits 7 days after
intervention: 1162 (Twitter) vs. 449 (control)
• Users stayed on the page twice as long in the
Twitter group vs. control
Adams CE, et al. BMJ Open 2016;6:e010509

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The “Twimpact Factor”
• “Tweetations” (cumulative Tweets within 7
days of publication) and citations show
moderate correlation (Pearson r=0.57-0.89)
• Highly Tweeted articles are 11 times more
likely to be cited
Eysenbach G. J Med Internet Res 2011;13(4);e123

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The “Twimpact Factor”
Eysenbach G. J Med Internet Res 2011;13(4);e123

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Altmetric (London, UK)
https://www.altmetric.com/about-us/

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Article Promotion

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What about Clinical Educators?

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Educator Portfolio Example
Description, role,
time, effectiveness
http://www.ankeetudani.com

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SlideShare for Presentations
This generates a link that you can share and add as a
hyperlink to the presentation listed on your CV

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SlideShare Analytics

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SlideShare Analytics

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Questions?