1. How To Make Your Case For A Promotion
If you have repeatedly lost out on a promotion to an "unworthy" contestant, it may be time to conduct
an honest self assessment. Consider the following strategies:
Define the goal
Before pitching for a promotion, it is absolutely critical to define your next step. Do you want to move
to a leadership position? Are you seeking to add project management skills to your portfolio? Is it just
a jump in the title? Is it about the money? Are your short term goals in sync with your long term career
strategy? Get it?
Prepare yourself
Once you are clear on the direction, conduct a thorough analysis of the skills required for the target
promotion. Is there a gap between what is needed and what you have to offer? If so, develop a
comprehensive strategy to close the gap. Training and professional development, voluntary projects,
part time jobs, cross-functional collaboration, working under a mentor -- there are a number of ways
in which you can enrich your portfolio.
Evaluate employer dynamics
If you can demonstrate how you will make a positive contribution toward the employer's goals, it is
very likely that your request will be well-received. Evaluate the company's overall direction and
position. Where is the company headed? What are the employer's needs? Is someone from the
division leaving? Are you a good fit? Does your case have merit?
At times, individuals can recommend creating a new position -- and I have seen it happen many times
-- by demonstrating how the new role will benefit the organization.
Prepare the foundation
Don't take it for granted that all your accomplishments will be noticed by key players. At times, you
may have to flaunt your career accomplishments in order to prepare the foundation for your case.
This is certainly true if you are consistently producing stellar results. Drop in subtle hints to the
employer whenever you achieve a victory. It could be as simple as writing an e-mail saying, "Thank
you for your support... I was able to accomplish XYZ... Couldn't have done it without all the guidance."
Seek feedback
Establish a solid relationship with key stakeholders within the organization. Feedback from immediate
bosses and supervisors can provide valuable pointers, especially for overcoming the missing
elements.
Showcase past accomplishments, describe future benefits
When you are pitching for a promotion, discuss how you have made positive contributions in the past
and how you can continue the trend -- and do even better -- by being in a position of higher authority.
Seek endorsements, build alliances
When a neutral person makes a comment about you, it is much more credible than if you were to toot
your own horn. Everyone from team members to peers to subordinates can serve as valuable allies
and endorsers when you are making your case for a promotion.

2. Create a dynamite resume
Develop a resume that conveys a solid value proposition. Provide solid career accomplishments and
a strong message that would influence the decision maker to consider you over the competition.
How can you jump higher