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Evaluation Question 4

When choosing our target audience for our
thriller we had to consider the demographics
and the psychographics
Demographics

When looking at the demographics we took into consideration
the age groups as it is most suited to the genre.

Taking a survey of 50 people meant that we could see what
people thought would be the target age for our thriller.

As you can see from our survey the target audience for our
thriller is the age group of 16-20 as they had a greater
percentage of results than any other group.
8%
22%
32%
26%
6%
4% 2%
Demographic Survey
0-10
11—15
16-20
21-25
26-30
31-40
41 ++
Psychographics

As well as having a target age group for our thriller it is also to
target an audience about what their likes and preferences are.

By creating and ideal viewer it meant we could get everything
needed for one person for it to be the perfect viewer.

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Evaluation question 4

  • 2.  When choosing our target audience for our thriller we had to consider the demographics and the psychographics
  • 3. Demographics  When looking at the demographics we took into consideration the age groups as it is most suited to the genre.  Taking a survey of 50 people meant that we could see what people thought would be the target age for our thriller.  As you can see from our survey the target audience for our thriller is the age group of 16-20 as they had a greater percentage of results than any other group. 8% 22% 32% 26% 6% 4% 2% Demographic Survey 0-10 11—15 16-20 21-25 26-30 31-40 41 ++
  • 4. Psychographics  As well as having a target age group for our thriller it is also to target an audience about what their likes and preferences are.  By creating and ideal viewer it meant we could get everything needed for one person for it to be the perfect viewer.