2.
When choosing our target audience for our
thriller we had to consider the demographics
and the psychographics
3. Demographics
When looking at the demographics we took into consideration
the age groups as it is most suited to the genre.
Taking a survey of 50 people meant that we could see what
people thought would be the target age for our thriller.
As you can see from our survey the target audience for our
thriller is the age group of 16-20 as they had a greater
percentage of results than any other group.
8%
22%
32%
26%
6%
4% 2%
Demographic Survey
0-10
11—15
16-20
21-25
26-30
31-40
41 ++
4. Psychographics
As well as having a target age group for our thriller it is also to
target an audience about what their likes and preferences are.
By creating and ideal viewer it meant we could get everything
needed for one person for it to be the perfect viewer.