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A special eValue™ report
                      Airline Brands Engagement
                                     Measuring social media efficiency as of November, 2012




www.evaluesuite.com
eValue ™ ©2012 All rights reserved                                                 A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
™



                    The eValue™ Social Media ROI Suite is a set of software as a service tools designed
                    to calculate the performance of corporate social media campaigns by comparing
                    natural (earned) engagement behavior of online communities against the paid
                    promotion and management efforts deployed by companies to build these
                    followings.

                    The Suite’s Efficiency Calculator analyzes data from the Facebook, Twitter and
                    YouTube accounts of global brands and ranks all resulting performance figures on a
                    percentile scale. The benchmark database is currently tracking engagement
                    statistics of 22,000 global corporate social media accounts.




www.evaluesuite.com
eValue ™ ©2012 All rights reserved                                                    A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
www.evaluesuite.com
eValue ™ ©2012 All rights reserved   A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
• All brand accounts measured in this study are official pages.

                    • This report was created using outputs from the eValue™ Social
                      Media ROI Suite. All information gathered is publically available

                    • This report is for promotional use only and should not be used
                      as a reporting tool.




www.evaluesuite.com
eValue ™ ©2012 All rights reserved                                      A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
We are #social enablers
                    for #all things digital
                    we are totally focused on
                    #social engagement & optimization

                    We offer a targeted range of social strategies, customized engagement
                    platforms and analytic tools to measure performance and ROI.

                    www.engagementlabs.com




www.evaluesuite.com
eValue ™ ©2012 All rights reserved                                           A division of Parta Dialogue Inc.   symbol: TSX-V : PAD
Twitter: @engagementlabsf

                    E-mail: france@engagementlabs.com




www.evaluesuite.com
eValue ™ ©2012 All rights reserved                      A division of Parta Dialogue Inc.   symbol: TSX-V : PAD

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eValue report : airline brands engagement

  • 1. A special eValue™ report Airline Brands Engagement Measuring social media efficiency as of November, 2012 www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 2. The eValue™ Social Media ROI Suite is a set of software as a service tools designed to calculate the performance of corporate social media campaigns by comparing natural (earned) engagement behavior of online communities against the paid promotion and management efforts deployed by companies to build these followings. The Suite’s Efficiency Calculator analyzes data from the Facebook, Twitter and YouTube accounts of global brands and ranks all resulting performance figures on a percentile scale. The benchmark database is currently tracking engagement statistics of 22,000 global corporate social media accounts. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 3. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 4. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 5. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 6. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 7. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 8. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 9. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 10. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 11. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 12. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 13. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 14. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 15. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 16. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 17. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 18. • All brand accounts measured in this study are official pages. • This report was created using outputs from the eValue™ Social Media ROI Suite. All information gathered is publically available • This report is for promotional use only and should not be used as a reporting tool. www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 19. We are #social enablers for #all things digital we are totally focused on #social engagement & optimization We offer a targeted range of social strategies, customized engagement platforms and analytic tools to measure performance and ROI. www.engagementlabs.com www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD
  • 20. Twitter: @engagementlabsf E-mail: france@engagementlabs.com www.evaluesuite.com eValue ™ ©2012 All rights reserved A division of Parta Dialogue Inc. symbol: TSX-V : PAD