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Working With Your City or Public Health Departments to Get People Covered
- 1. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Working with Your Public Health
Departments to Get People Covered
Jennifer Roniger, MPH, Enroll America
Malcolm Williams, Ph.D., RAND
Daphne Pie, Seattle & King County Public Health Department
Maria De La Cruz, Houston Department of Health and Human Services
- 2. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
© 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Daphne Pie, Manager-Public Health-Seattle & King County-Access & Outreach | 06.05.15
Enroll King County!
What Did We Do & How Did We Do It?
- 3. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Who Are We?
King County, Washington State
State-based exchange—
Wahealthplanfind.org
Expanded Medicaid—Apple Health
1.8 million people; 39 cities
Public Health-Seattle & King County:
10th largest health department
Lead In-Person Assister Organization for
King County region
14% Uninsured Rate before the Affordable Care act
- 4. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
2%
26%
0% 5% 10% 15% 20% 25% 30%
Mercer Isle/Pt Cities
Bear Creek/Carnation/Duvall
Vashon Island
Sammamish
Issaquah
Newcastle/Four Creeks
Snoqualmie/North Bend/Skykomish
Shoreline
Kirkland
Redmond
Covington/Maple Valley
Kenmore/LFP
Bellevue
Seattle
Bothell/Woodinville
Renton/Fairwood
Black Diamond/Enumclaw/SE County
East Federal Way
Kent
Burien
Auburn
Federal Way
North Highline
SeaTac/Tukwila
Des Moines/Normandy Park
Lack of health insurance by Health Reporting Area, age 18 to 64, King County, 2007-2011 average
Source: BRFSS, produced by PHSKC, APDE, 9/2012
13X difference
Lack of Health Insurance Common
- 5. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Snap Shot of the Uninsured in King County
Deeper Dive of the Uninsured
26%
American
Indian/Alaskan
Native
44%
Hispanic
Uninsured
Adults by
Race/Ethnicity
15%
Asian
19%
Pacific
Islanders
King County,
Washington
State
25%
Black
16%
White
- 6. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Overview of Enrollment Efforts
- 7. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
How Did We Roll Out Our Strategies?
Slide and Content Source: Hutchinson, “Three Innovative
Strategies: King County’s Quest to Cover the Uninsured”
Solicit active
support from
local leaders and
create
opportunities for
them to lead
“Top down
approach”
Defer detailed
decision-making
to grassroots
organizations
“Allow your
community
experts to drive
the work—cover
the gaps”
Frame enrollment
in terms that will
resonate with the
community
“We don’t use
terms that are
foreign to our
communities”
Invite
participation
from
organizations
outside of health-
care
“In our network
we had various
types of
agencies”
Utilize existing
partnership
networks and
bring all
organizations to
the table—
especially
smaller ones
“DSHS, Health
Care Authority,
City of Seattle,
various
networks”
Convene a
regular forum to
address technical
issues and share
solution
“First Friday
Forum”
- 8. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Helping Our Community Partners
GOAL: Always achieve system-wide changes that improve access to health
care among the most vulnerable people by encouraging community
stakeholders to participate in this effort.
We asked our partners to help us with following for HCR implementation:
1. Analysis (Outreach, enrollment process, training issues)
2. Identify (Problems, gaps, barriers)
3. Educate (Help us educated the community—King wide blitz)
4. Advocate (For change with DSHS, Exchange & Health Care Authority)
How Did We Help Our Community Partners Through
System Building?
- 9. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Assure Access to King County Residents
We collaborate with our community
partners to design outreach
strategies!
Ø Reviewed data of the uninsured in 39
cities. Determined current outreach
partners & looked at the gap areas to
determine if we could get non-traditional
help
Ø Focused on race/ethnicity/special
populations and provided outreach
assistance at 34 of the 39 cities.
Ø Manages the In-Person Assister network
which has 310 certified navigators and
over 40 partners.
Ø Developed outreach strategies specific to
community colleges, technical colleges,
universities and the Promotora programs.
Ø Designed a separate outreach model for
large housing complexes.
- 10. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Outreach
1. Allow community partners to
determine how and where they do
their outreach.
2. Provide outreach in “gap” areas with
little or limited outreach.
3. 50+ outreach locations in rural and
underserved communities.
4. When outreach isn’t possible in an
area, determine how to assure
access:
a) develop Promotora programs
b) outreach at libraries
c) community fairs including Apple
Health insurance providers
d) Community blogs & working with
local government
Provide services to the most vulnerable
5. Translate materials into various
languages (Somali, Arabic, French,
Burmese, Samoan, Purepecha)
6. Maintain an outreach calendar and
coordinated outreach in King County.
- 11. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Four enhanced users,
allows us to clear our
network partners system
errors
Work with the Exchange
on unresolved tickets and
provide more support and
training
Outreach at the United
Way Tax Preparation sites
to educate clients about
the tax penalty and enroll
Fewer outreach events
Enhanced outreach in the
rural area’s of King County
Update our events/
enrollment calendar
Distribute materials in 8
additional languages:
Purepecha, Japanese,
Arabic, Punjabi, French,
Tigrigna, Burmese &
Swahili
Reviewing the data to
determine whose left for
enrollment
Open Enrollment 2 Objective:
What Did We Do?
- 12. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Did King County Achieve Their Goals?
47,706
44,431 43,594
52,754
10/31/2014 11/30/2014 1/31/2015 3/6/2015 10/31/2014 11/30/2014 1/31/2015 3/10/2015
Everyone else
New adults
125,373
130,625
123,714
139,398
304,561307,403
During Open Enrollment 1 & 2 the In-Person Assister Network enrolled 134,028 people
into health insurance. Overall it’s estimated that King County reduced the uninsured
rate to about 9%.
Qualified Health Plans
Apple Health
Apple Health
- 13. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Enrollment-Based Estimates of
Uninsurance by Age
4.3%
16%
14%
12%
3.6%
9%
8%
7%
Age 0-17 Age 18-64 Age 18+ All ages
2013 March 31, 2014
Notes:
1. 2013 uninsurance estimates from US Census Bureau, American Community Survey, 2013.
2. March 2014 uninsurance estimates based on number of uninsured individuals who enrolled in insurance between October 1, 2013 and March 31,
2014 and population estimates from American Community Survey, 2012.
3. For age 0-17 enrollments, proportion of enrollees assumed to be previously uninsured set equal to the ratio of the 2012 King County child
uninsurance rate to the non-elderly adult insurance rate, which is 30% (ACS, 2012).
4. Uninsurance rates for ages 18+ and all ages incorporate number of Medicare enrollments and number of uninsured adults age 65+ in 2012, and
assume no change between 2012 and March 31, 2014.
- 14. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
What’s Happening for the 3rd Open
Enrolment Period?
Formulate strategies with our partners with a target on Qualified
Health Plan Enrollments
Target outreach to zip codes that appear to have high numbers of
uninsured
July = Roll out new outreach for small minority owned businesses
Planning another large summer enrollment event in one of the highest
uninsured areas in King County.
Incorporating the new Orca LIFT transportation program
*Still waiting for race/ethnicity data
Although we did a good job in network, we have much work to do!
- 15. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Data Source: Enrollments – Health Care Authority; Adults age 18-64 with income less than 138% of Federal Poverty Level – American Community Survey 2008-2012
ZIP Code
Number not
enrolled
98002 2,313
98003 2,636
98004 1,164
98007 1,308
98011 1,251
98023 1,782
98030 2,396
98032 1,838
98052 1,658
98102 1,176
98115 1,568
98118 2,137
98119 1,901
98121 2,123
98122 2,594
98125 1,841
98133 1,581
98146 1,333
98168 1,301
98198 2,331
TOTAL 36,232
Top 20 ZIPs with the
largest estimated
number of income-
eligible adults not
enrolled in Apple
Health
- 16. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
ZIP Code
Number not
enrolled
98002 8,593
98003 11,222
98023 10,004
98030 8,013
98031 9,668
98032 8,296
98034 7,298
98042 7,451
98052 7,303
98056 7,972
98058 8,215
98092 8,090
98103 10,858
98115 7,327
98118 8,533
98122 7,570
98125 8,165
98133 10,884
98168 9,515
98198 8,625
TOTAL 173,602
Top 20 ZIPs with the
largest estimated
number of
QHP tax credit-eligible
adults not enrolled in
Qualified Health Plans
Data Source: Enrollments – Health Benefit Exchange; Adults age 18-64 with income between 138 and 399% of Federal Poverty Level – American Community Survey 2009-2013
- 17. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
QUESTIONS?
- 18. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
Daphne Pie
Manager
Daphne.pie@kingcounty.gov
206-263-8369
www.kingcounty.gov/health/access
1-800-756-5437
Callista
Kennedy
(206)
263-‐8368
Callista.kennedy@kingcounty
Outreach
Specialist
Carmen
Olvera
(206)
296-‐3948
Carmen.olvera@kingcounty.gov
Outreach
Specialist-‐Spanish
BreF
Downey
(206)
263-‐8373
BreF.downey@kingcounty.gov
Outreach
Specialist-‐Spanish
Luis
Salazar
(206)
263-‐8261
Luis.salazar@kingcounty.gov
Outreach
Specialist-‐Spanish
Penny
Lara
(206)
263-‐8372
Penny.lara@kingcounty.gov
Project
Manager/Health
Care
Reform
Miguel
Urquiza
(206)
296-‐9875
Miguel.urquiza@kingcounty.gov
EducaXon
Consultant
I
Cindy
Mai
(206)
296-‐3949
Cindy.mai@kingcounty.gov
Outreach
Specialist-‐Vietnamese
Javier
Amaya
(206)
263-‐8311
Javier.amaya@kingcounty.gov
EducaXon
Consultant
Ii
Willie
Allen
(253)
874-‐642
Willie.allen@kingcounty.gov
Educator
Consultant
II/Program
Supervisor
Bishaw
Gezie
(206)
296-‐3943
Bishaw.gezie@kingcounty.gov
Outreach
Specialist-‐Amharic
How to Connect
- 19. © 2015 Enroll America and Get Covered America
EnrollAmerica.org | GetCoveredAmerica.org
How to Connect
Enrollgulfcoast.com
Maria De La Cruz
Maria.Delacruz@houstontx.gov
Rosy Mota
RMota@enrollamerica.org