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Entertaining & Educating Youth on Internet

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Eric Roland

This presentation discusses how HIV prevention social marketing funds were used to develop a website to reach out to urban youth with HIV/STD prevention information.

TecnologíaSalud y medicina
1 de 18
Educating & Entertaining Youth on the Internet Lifestylez.org Eric Roland Sr. Director of Marketing & Communications
Project Foundation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Formative Evaluation ,[object Object],[object Object],[object Object],[object Object],[object Object]
QUESTION: Where do you CURRENTLY get the latest INFORMATION about sexual health, HIV/AIDS, and STDs? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],RANK
QUESTION: Which of these NEW TECHNOLOGIES would you use to get the latest information about sexual health, HIV/AIDS, and STDs? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],RANK
HIV/STDs in Houston MSM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Houston Dept. of Health & Human Services
Key Messages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Houston Dept. of Health & Human Services
Lifestylez.org ,[object Object],[object Object],[object Object],[object Object]
 
HIV/STD Prevention ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Promoting Lifestylez.org ,[object Object],[object Object]
 
Promoting Lifestylez.org ,[object Object],[object Object],[object Object]
 
Lifestylez.org Stats 563 7,523 February 2010 6. 1,092 13,167 January 2010 5. 943 11,021 December 2009 4. 129 1,309 November 2009 3. 918 10,462 October 2009 2. 597 8,132 September 2009 1. Number of page requests Number of requests Month
Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Entertaining & Educating Youth on Internet

  • 1. Educating & Entertaining Youth on the Internet Lifestylez.org Eric Roland Sr. Director of Marketing & Communications
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  • 15. Lifestylez.org Stats 563 7,523 February 2010 6. 1,092 13,167 January 2010 5. 943 11,021 December 2009 4. 129 1,309 November 2009 3. 918 10,462 October 2009 2. 597 8,132 September 2009 1. Number of page requests Number of requests Month
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