Great business communications tips, resources and best practices. Ideal for entrepreneurs, start-ups and small business owners

1. CABCAB0002/010002/01
BizCommsBizComms
Class #5Class #5

2. Choose a
writing style

3. • Base your writing style on your overall
communication strategy.
• Your relationship with the audience.
• Context: use cold and indifferent to an
audience of academics, researchers,
accountants but be engaging and humorous for
teaching students.
• The very nature of the message.
Choosing a writing styleChoosing a writing style

4. http://www.helium.com/items/730169-how-to-choose-a-writing-style

6. • Formal versus informal
• Passive versus assertive
• Be careful of industry jargon
• Practice brevity: be CONCISE
• Munter (pgs 82-83) Macro-writingMacro-writing checklist:
– Do your ideas connect together?
– Does your opening engage?
– Does you close effectively?
Choosing your styleChoosing your style

7. http://peterstekel.com/PDF-HTML/Kurt%20Vonnegut%20advice%20to%20writers.htm

8. K.I.S.S

9. http://howtowritebetter.net/does-your-writing-style-really-matter/

10. RESOURCESRESOURCES