A Beaconfire RedEngine webinar

1. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

2. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

3. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Digital strategies, integrated marketing & web sites for social good

4. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

5. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
These days in tech everything seems to be colored by “good” intentions.
Is this all just “conscience laundering”?
Has ideology been replaced by capitalism?
Are the people embracing this new “shiny” the best stewards of change?
Can this “social good” boom survive the hype?
When it’s not cool to be the good guy anymore, what happens?
This will be our task today

6. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Beyond specific non profits or philanthropic orgs, there are now so many brands
focusing on changing the world …..

7. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
….. that it’s starting to feel a bit like this.

8. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
How do we tell the difference between this….

9. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
… And this

10. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

11. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

12. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

13. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Changing society through tech It’s not about “apps” or tools..
It’s about passionate people being driven to find solutions to for the massive challenges that
impact our world or just improving the life of a single person.
We should be talking about purpose, not platforms & product.

14. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Everyone is looking to create the hottest new mousetrap but is this change happening
in a way that is sustainable and real?
In doing my research for this session, it felt like trying to boil the ocean.There is an
overwhelming list of society issues that need to be addressed in order for us to not only
survive but leave a world better for those after us.
So id like to share (3) examples of the nexus between of technology and social change
that moved me and in my opinion, typify authentic solutions to complex societal
problems.
Then It will beYOUR turn (so get ready!)

15. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

16. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
LifeStraw® water filters convert contaminated water into clean, safe drinking water.
"One ofTenThings that Will Change the Way we Live" by Forbes magazine.
a humanitarian entrepreneurship business model
#leadchange

17. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
The fact that 11% of the executives in Silicon valley are women has been a hot
topic along with STEM education for girls.
Kimberly Bryant, an electrical engineer working in biotech for over 20 years,
founded Black GirlsCode in 2011 in hopes of rectifying the underrepresented
female and African demographic (25% and 3% respectively in 2012) within the
technology industry.

18. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

19. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

20. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

21. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

22. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

23. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

24. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

25. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?

26. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Is true social good a journey? A destination or a state of
mind?
Failure is the best teacher, as we all know, but what drives
us?What will defeat us? And what will that look like?

27. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
But for us, will it be closer to this?
This?
Will our biggest social good challenge look like this …

28. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Or this?
(controversial “homeless hotspot”
at SXSW 2012)

29. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?
Technology is nothing without the passionate humans behind it.
I’m excited to see what you all do next.
#leadchange

30. A Beaconfire RedEngine Webinar | Is Social Good The Next Killer App ?