Webinars as a part of a healty professional development diet in early education
1. Webinars as Part of a Healthy
Professional Development Diet:
Opportunities and Challenges of Incorporating Synchronous Online
Learning into Professional Development Plans
SLIDES:
1
Fran Simon, M.Ed.
Engagement Strategies
Early Childhood Investigations
Webinars
Leadership Connections
2017
2. A little about me…
Early Care and Education
B.A. & M.Ed
Early Education
Child Care
Administrator
15 years
Marketing & Tech
Executive
ECE Curriculum
Publishing
Engagement
Executive
National ECE
Association
Marketing & Biz
Consultant to
ECE Sector NPOs
& Companies
My personal mission is to
connect Early Education
3. Our objectives today
3
• Apply what we know about
best practice in professional
development to webinars to:
– Discover the Strengths,
Weaknesses, and
Opportunities, and Threats
inherent in webinars, and
– Plan to overcome the pitfalls and
leverage the assets for a healthy
balance of professional
development strategies.
4. 4
I have a love/hate
relationship with
webinars for
professional development.
5. 5
There are so many variables, webinars can be
a game of chance if you don’t know what to
look for…
6. “… in order to make webinars work,
both those offering the webinars and
those participating need to do more
to make the experience worthwhile.”
Rachel Burstein, New America
Making the Most of Webinars
Harvard Business Review Blog
https://hbr.org/2013/03/making-the-most-of-webinars
6
13. Sorting out PD options
13
Synchronous Asynchronous
(self-paced)
One to many
Webinars, Classroom,
Keynotes, Webcasts. Audio
and Video Broadcasts,
Conference calls
Online self-paced courses
Video
Books
Many to many
(Professional Learning
Communities)
Chat, Video conferencing,
(Skype, Hangouts)
Live or online discussions
Live or online study groups
Bulletin boards
Online groups
14. Sorting out types of online learning
Collaboration # of
attendees
Purpose
Online
Meeting
Most interactive
Multi-way
communication
2-25 Remote
business
meetings
Webinar
Limited 2- way
communication
Ops for sharing
26-1,000 Remote
presentation
Webcast
1-way
communication
2-Thousands Remote
broadcast to
large
audiences
14
15. Anyone with a computer and an
Internet connection can attend.
Powerful
Convenient
Webinars span space and time
15
18. 18
The goal is to replicate the IRL
professional development experience
• polls
• questions
• webcams
• hand-raising
• back channel
• screen sharing
• drawing tools
• handouts
• show apps and websites
19. But, wait… there’s more!
• Add links to resources
• Respond to comments
• Add tidbits of information
21. When implemented
well…
webinars can almost
replicate conference
workshops or
classroom learning.
Otherwise…
like keynote addresses,
videos, podcasts or
lectures.
21
22. 22
Online meetings and
video conferencing…
can replicate small
classroom or one-on-one
learning experiences, like:
• Coaching
• Mentoring
• Tutoring
24. Blending the various online options can
make content deep
24
Asynchronous
Online
meetings
Webinars
25. 25
Asynchronous
Reading, researching, video, virtual self-paced
Face-to-face
Practical
application in the
program or
classroom
Online meetings
Small group coaching
Webinar
Orientation
One design idea for a specific training
28. As a supervisor,
what you do before
PD is likely to be
the most important
predictor of good
outcomes.
28
29. Consuming a healthy PD diet means
supervisors and staff must be
intentional about what, when, where,
and how content is consumed.
How?
29
30. 30
How do you, or how can you be
intentional prior to using webinars in
your program’s healthy professional
development diet?
31. 31
Set expectations and
objectives
Review assessment
data + evaluations
Locate resources and
expertise
based on needs
Plan for the group and
individuals
Intentional professional development for
employees requires action from supervisors.
33. What you do after PD training
counts, too.
33
What do you do after professional development?
34. 34
Reflect Plan to implement
Test and refine Evaluate
Discuss
+Share
Attend
Participate
Engage
Go deeper
The experience gets
deeper, repetitive,
and viral
40. Audience Interest
Proprietary algorithm (GoToWebinar):
40
Registration Data -% of completed optional questions
Polling- % of answered poll questions
Q&A/Chat- ([The # attendee initiated dialogue] divided by [most
frequently initiated attendee dialogue attempts]) times 100
Attentiveness - (%of time Viewer is the primary window)
Survey -Percent of completed survey questions
Attendance Length- ([Attendee T - minus attendee start] divided by
[longest attendee length]) times 100
Number of inputs (6)
41. 41
Interest
Rating
Last
Name
First
Name Email
Join Time -
Leave Time
Time in
Session Organization Job Title
25
8/17/16 2:37 PM
EDT - 8/17/16 3:35
PM EDT (59
minutes) 59 minutes
55
8/17/16 1:31 PM
EDT - 8/17/16 3:24
PM EDT (1 hour 53
minutes)
1 hour 53
minutes
Individual interest and attendance
47. Resources
Cynthia Clay- Great Webinars
https://greatwebinars.wordpress.com/
Roger Courville, EventBuilder
Connectorship
• Improving Training Outcomes Through Blended Learning
• Use of Synchronous Virtual Classrooms
• 144 Tips on Synchronous e-Learning
• Guide To Teaching Online Courses
• Walking the Talk Online Training for Online Teaching
47
Before we get started, I want to review a few housekeeping items and let you know how you can participate in the session. Turn off screen savers! I want this to be as interactive as possible, so you will need a litll bit of an orientation to make the most of the interactivity features of the software. Here’s an example of the GoToWebinar Attendee Interface which is made up of two parts. The viewer window and the control panel. The Viewer Window is where you will see the presentation, which is actually a view of my screen. The Viewer Window can be resized by clicking and dragging the lower right corner. The Control Panel is where you can interact with me or Matthew.
Move mouse over the Grab Tab
You should see something that looks like a little arrow on your own computer desktop in the upper right corner. That’s the grab bar .
Click 1
Clicking the arrows on the Grab Tab opens and closes the Control Panel. The control panel contains several panes that will help you interact with me. You can leave the control panel open or, if it is in the way, click the arrow to close it. When you need to communicate, click the arrow to open it again.
Click 2
The Audio pane provides audio information. There are two options. You can join audio through your computer by selecting Use Mic & Speakers.
Click 3
Click Audio Setup to select your computer speaker or headset devices.
Click 4, 5 and 6
OR, you can choose to join audio through your telephone. Select Use Telephone, dial the number listed and enter both the Access Code and Audio PIN when prompted. If you joined through the phone, but did not provide your PIN, please do so now because that will allow me to open your mic if you want to talk. If it has not been entered, I can’t open your mic, and you will have to type your questions in the question box.
If you are using your computer for audio and you experience any problems, you can switch to the phone at any time.
Click 7
You also have the ability to send questions to me and Matthew through the Questions pane. Simply type in your question and click send. I really do want to address your questions today. We have a pretty large group, but I am going to do my best to take questions as they come up. If your question is not pressing, please hold it until we come to a stopping point. I’ve planned many stopping points throughout the presentation.
Click 8
During the presentation you can raise your hand to stop me for a pressing question. This option is located on the Grab bar. It’s a little yellow hand. If you raise your hand I will open your mic so you can talk, or you can chat your question in the question box. And, if you just want to enter a question into the box at any time, Matthew will announce the questions during a stopping point.
Click 9 and 10
If you prefer to keep your control panel open during the presentation, click View in the top menu and un-check Auto-Hide the Control Panel.
Later in the presentation, I will refer back to this orientation. It’s an example of best practice for delivering great webinars!
Before we get started, I want to review a few housekeeping items and let you know how you can participate in the session. Turn off screen savers! I want this to be as interactive as possible, so you will need a litll bit of an orientation to make the most of the interactivity features of the software. Here’s an example of the GoToWebinar Attendee Interface which is made up of two parts. The viewer window and the control panel. The Viewer Window is where you will see the presentation, which is actually a view of my screen. The Viewer Window can be resized by clicking and dragging the lower right corner. The Control Panel is where you can interact with me or Matthew.
Move mouse over the Grab Tab
You should see something that looks like a little arrow on your own computer desktop in the upper right corner. That’s the grab bar .
Click 1
Clicking the arrows on the Grab Tab opens and closes the Control Panel. The control panel contains several panes that will help you interact with me. You can leave the control panel open or, if it is in the way, click the arrow to close it. When you need to communicate, click the arrow to open it again.
Click 2
The Audio pane provides audio information. There are two options. You can join audio through your computer by selecting Use Mic & Speakers.
Click 3
Click Audio Setup to select your computer speaker or headset devices.
Click 4, 5 and 6
OR, you can choose to join audio through your telephone. Select Use Telephone, dial the number listed and enter both the Access Code and Audio PIN when prompted. If you joined through the phone, but did not provide your PIN, please do so now because that will allow me to open your mic if you want to talk. If it has not been entered, I can’t open your mic, and you will have to type your questions in the question box.
If you are using your computer for audio and you experience any problems, you can switch to the phone at any time.
Click 7
You also have the ability to send questions to me and Matthew through the Questions pane. Simply type in your question and click send. I really do want to address your questions today. We have a pretty large group, but I am going to do my best to take questions as they come up. If your question is not pressing, please hold it until we come to a stopping point. I’ve planned many stopping points throughout the presentation.
Click 8
During the presentation you can raise your hand to stop me for a pressing question. This option is located on the Grab bar. It’s a little yellow hand. If you raise your hand I will open your mic so you can talk, or you can chat your question in the question box. And, if you just want to enter a question into the box at any time, Matthew will announce the questions during a stopping point.
Click 9 and 10
If you prefer to keep your control panel open during the presentation, click View in the top menu and un-check Auto-Hide the Control Panel.
Later in the presentation, I will refer back to this orientation. It’s an example of best practice for delivering great webinars!
Welcome to A Newbie’s Recipe for Producing and Presenting Webinars. I am Fran Simon, Chief Engagement Officer of Engagement Strategies, a consulting company that offers marketing and strategic services to nonprofit organizations and small businesses. I’m thrilled that you’ve joined me today to learn more about webninars.
Today’s session is all about helping you understand the what goes into to producing and present webinars so you can determine if webinars are right for your organization, and if so, how you can get started.
I’ve invited my good friend, Jessica Dahan, and a webinar expert in her own right, to help manage the session today. Jessica will be managing the questions for us.
It’s important to point out, if for nothing but planning purposes that free webinars have higher rates of registration but lower attendance, and webinars for a fee have lower rates of registration but higher rates of attendance. It’s no surprise that when people have to part with money, they will make sure they attend! The higher the price, the lower the registration and the higher the attendance rate.