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Chapter 2
An Overview of New Venture
Financing

Copyright¸ 2003 John Wiley & Sons, Inc. All rights reserved. Reproduction or translation of this work beyond that permitted in
Section 117 of the 1976 United States Copyright Act without the express written permission of the copyright owner is unlawful.
Request for further information should be addressed to the Permissions Department, John Wiley & Sons, Inc. Instructors may make
copies of the PowerPoint Presentations contained herein for classroom distribution only. The Publisher assumes no responsibility for
errors, omissions, or damages, caused by the use of these programs or from the use of the information contained herein.
Learning Objectives
• Learn new venture financing terminology.
• Understand the value of tying financing to
performance milestones
• Recognize the distinguishing characteristics of the
various stages of new venture development
• Identify the financing sources available to a new
venture and the factors favoring one over another
• Learn the basic structures and availability of various
financing sources
• Identify the key elements of deal structure and the
functions they serve

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Some Milestones for New Venture
Planning
•
•
•
•
•
•
•
•
•

Completion of concept and product testing
Completion of prototype
First financing
Completion of initial plant tests
Market testing
Production start-up
First competitive action
First redesign or redirection
First significant price change
Block and Macmillan (1992)

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
•
•
•
•
•

Stages of New Venture
Development

Development stage
Start-up
Early growth
Rapid growth
Exit

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Stages of New Venture
Development
Figure 2-2

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
•
•
•
•
•
•
•
•
•
•

Sequence of New Venture
Financing

Bootstrapping
Seed financing
R&D financing
Start-up financing
First-stage financing
Second-stage financing
Third-stage financing
Mezzanine financing
Bridge financing
LBO, MBO, IPO

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
•
•
•
•
•
•
•
•
•
•

Sources of New Venture
Financing

Self, friends, and family
Business angels
Venture capital investors
Small business investment companies (SBICs)
Trade credit and factoring
Asset-based lending
Mezzanine capital
Private placements of equity (relational investors)
IPOs
Public debt

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Sources of New Venture
Financing
Figure 2-3

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter2
International Venture Capital and Business Angel Investment
2000-2001 Averages
$18,000

Millions of US Dollars

$16,000

Venture Capital

$14,000

Informal Investment

Figure 2-3

$12,000
$10,000
$8,000
$6,000
$4,000
$2,000

Argentina
Australia
Belgium
Brazil
Canada
Denmark
Finalnd
France
Germany
Hungary
India
Ireland
Israel
Italy
Japan
Mexico
Netherlands
New Zealand
Norway
Poland
Portugal
Singapore
South Africa
South Korea
Spain
Sweden
United Kingdom

$0

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter2
Venture Capital Commitments by
Limited Partner Type
Figure 2-4

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Venture Capital Investments by
Industry
Figure 2-5

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Venture Capital Investments by
Region
Figure 2-6

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
How Changes in the Stock Market
Relate to New Equity Capital
Raising
Figure 2-7

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
Deal Structures
•
•
•
•
•

“The deal”
Term sheet
Pre-money valuation
Post-money valuation
Investment agreement
– Representations and warranties
– Covenants and undertakings
– Affirmative covenants
– Negative covenants
– Registration rights
– Preemptive rights
– Ratchets or anti-dilution provisions

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 2
End of Chapter
Questions
Question 2-1
Use the Internet to locate some websites of venture capital firms
and angel investors
– Based on your search, what are the characteristics of
investments sought by these two types of investors?
– What are the main differences in investment characteristics
between the two types of investors?
– What differences in investment objectives, if any, do you see
within each type of investor?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-2
In activities such as education and healthcare, profit and non-profit
enterprises compete with each other
• What do you think it means for an enterprise to be
organized as non-profit?
• Why do you think non-profit enterprises sometimes
compete aggressively for business?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-3
•
•

•

What is “limited liability” in terms of total risk and risk allocation?
If equity investors have limited liability and the venture fails, how
does it affect the equity investors, creditors, employees,
suppliers and customers?
Do you think it would matter to other stakeholders whether
equity investors have limited liability? Why or why not?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-4
The following table contains financial information from the business
plan of a new venture, LaserGolf, Inc, that makes a portable device
that uses Laser technology for measuring distances with great
precision.
(Amounts in thousands of dollars and in intervals of six months)

* Equals cash flow available to investors

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-4 (Cont’d)
•
•
•
•
•
•

How would you propose to identify the stages of new venture
development?
How much cash is the venture expected to need in total? Why?
Would your proposal for staging be different if you were advising
the entrepreneur as opposed to a prospective investor?
What would you suggest as useful milestones for evaluating
progress?
What kinds of investors are best suited for investing at various
stages of development?
Suppose, after your group makes an initial investment in the
venture prior to month 18, the venture fails to achieve the next
milestone you had agreed for making the next cash infusion,
what would you do? Why?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-5
An existing biotechnology venture has a prototype of a device for
using ultrasound to shatter kidney stones. The venture is seeking
an infusion of $5 million to carry it to the next milestone. The $5
million is needed to complete the testing required for FDA
approval. Three alternatives are under consideration:
• Scenario 1: An investor is proposing to provide the capital
in exchange for $2 million shares of common stock
• Scenario 2: The investor will accept 1.8 million shares of
preferred stock, convertible to common on a 1 for 1 basis
• Scenario 3: The investor will accept 1.5 million convertible
preferred shares, along with warrants to acquire an
additional 1.5 million shares for a nominal price. The
warrants can be exercised only if the venture fails to
achieve the revenue level projected by the entrepreneur in
2 years

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-5 (Cont’d)
• Compute the pre- and post- money valuations for each
scenario.
• If you were the entrepreneur, what factors would you
consider in deciding which offer to accept?
• If you were the investor, how would you interpret the
entrepreneur’s choice?
• In any case, entrepreneur would own 2.5 million shares of
common stock

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-6
In a previous round of financing for a resort spa, an investor
contributed $2 million in exchange for 1 million shares of common
stock with the entrepreneur retaining 2 million shares.
Due to massive delays and cost overruns, the entrepreneur needs
another $1 million with which he hopes to complete development.
However the existing agreement includes a ratchet provision for
the prior investor. Under the terms of the ratchet, the investor will
receive enough new free shares so that his average cost per share
is same as that of any new investor

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-6 (Cont’d)
a) Suppose that in the absence of the ratchet provision a new
investor would be willing to accept 1.25 million shares in
exchange for the $1 million of investment. Compute the postmoney valuation
b) Now based on valuation in previous part, giving effect to the
ratchet provision, what price per share would the new investor
seek and how many shares would the existing investor
receive?
c) Suppose the ratchet agreement has a floor that limits the
average cost of the existing investor to a minimum of $1 per
share. How would the limitation affect the price per share for
the new investor and the number of new shares to the new
investor?
d) What fraction of the equity would the entrepreneur end up
retaining under each of three scenarios?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-7
Define “term sheet” and “investment agreement”. What are the
differences between the two?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-8
Search the Internet or print media sources to find a prospective
invention that may lead to a marketable product in the future
(Popular Science is a good source, among others,
www.popsci.com).
a) Briefly describe the product.
b) As a potential investor, identify four milestones that you might
want to use as bases for staging investments and evaluating
progress.
c) Referring to Figure 2-2, identify the stage of development.
d) Based on your reading of the chapter, what types of financing
would you select for the product and for which development
stage(s) would you employ each financing type? Explain.

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-9
Hacker Inc., a software developer, is considering a financing deal
with an investor. They have agreed on a $2 million investment for 2
million shares. Hacker has developed promising gaming software
to use with popular game consoles. But has been stymied by the
closed architecture of the consoles. If the architecture opens up
and interest in the software takes off, Hacker will need
considerably
more money to continue its line of software.
a) Design a ratchet provision, to include in the investment
agreement, which will protect the investor against dilution in
subsequent funding rounds.
b) Why would the entrepreneur agree to the provision?
c) What are the costs, direct and indirect, of such an anti-dilution
provision? Explain.

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-10
Why do you think convertible preferred stock is so common in
investment deals between entrepreneurs and venture capital
investors? Why not use common stock? Why not use convertible
debt?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-11
When would you organize as an S Corporation instead of a C
Corporation?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-12
As an entrepreneur, when would you seek business angel
financing as opposed to venture capital financing?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1
Question 2-13
Explain the advantages of basing financing on attainment of
milestones. What problems might milestones create?

©2003, Entrepreneurial Finance, Smith and Kiholm Smith

Chapter 1

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Ch02

  • 1. Chapter 2 An Overview of New Venture Financing Copyright¸ 2003 John Wiley & Sons, Inc. All rights reserved. Reproduction or translation of this work beyond that permitted in Section 117 of the 1976 United States Copyright Act without the express written permission of the copyright owner is unlawful. Request for further information should be addressed to the Permissions Department, John Wiley & Sons, Inc. Instructors may make copies of the PowerPoint Presentations contained herein for classroom distribution only. The Publisher assumes no responsibility for errors, omissions, or damages, caused by the use of these programs or from the use of the information contained herein.
  • 2. Learning Objectives • Learn new venture financing terminology. • Understand the value of tying financing to performance milestones • Recognize the distinguishing characteristics of the various stages of new venture development • Identify the financing sources available to a new venture and the factors favoring one over another • Learn the basic structures and availability of various financing sources • Identify the key elements of deal structure and the functions they serve ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 3. Some Milestones for New Venture Planning • • • • • • • • • Completion of concept and product testing Completion of prototype First financing Completion of initial plant tests Market testing Production start-up First competitive action First redesign or redirection First significant price change Block and Macmillan (1992) ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 4. • • • • • Stages of New Venture Development Development stage Start-up Early growth Rapid growth Exit ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 5. Stages of New Venture Development Figure 2-2 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 6. • • • • • • • • • • Sequence of New Venture Financing Bootstrapping Seed financing R&D financing Start-up financing First-stage financing Second-stage financing Third-stage financing Mezzanine financing Bridge financing LBO, MBO, IPO ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 7. • • • • • • • • • • Sources of New Venture Financing Self, friends, and family Business angels Venture capital investors Small business investment companies (SBICs) Trade credit and factoring Asset-based lending Mezzanine capital Private placements of equity (relational investors) IPOs Public debt ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 8. Sources of New Venture Financing Figure 2-3 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter2
  • 9. International Venture Capital and Business Angel Investment 2000-2001 Averages $18,000 Millions of US Dollars $16,000 Venture Capital $14,000 Informal Investment Figure 2-3 $12,000 $10,000 $8,000 $6,000 $4,000 $2,000 Argentina Australia Belgium Brazil Canada Denmark Finalnd France Germany Hungary India Ireland Israel Italy Japan Mexico Netherlands New Zealand Norway Poland Portugal Singapore South Africa South Korea Spain Sweden United Kingdom $0 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter2
  • 10. Venture Capital Commitments by Limited Partner Type Figure 2-4 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 11. Venture Capital Investments by Industry Figure 2-5 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 12. Venture Capital Investments by Region Figure 2-6 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 13. How Changes in the Stock Market Relate to New Equity Capital Raising Figure 2-7 ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 14. Deal Structures • • • • • “The deal” Term sheet Pre-money valuation Post-money valuation Investment agreement – Representations and warranties – Covenants and undertakings – Affirmative covenants – Negative covenants – Registration rights – Preemptive rights – Ratchets or anti-dilution provisions ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 2
  • 16. Question 2-1 Use the Internet to locate some websites of venture capital firms and angel investors – Based on your search, what are the characteristics of investments sought by these two types of investors? – What are the main differences in investment characteristics between the two types of investors? – What differences in investment objectives, if any, do you see within each type of investor? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 17. Question 2-2 In activities such as education and healthcare, profit and non-profit enterprises compete with each other • What do you think it means for an enterprise to be organized as non-profit? • Why do you think non-profit enterprises sometimes compete aggressively for business? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 18. Question 2-3 • • • What is “limited liability” in terms of total risk and risk allocation? If equity investors have limited liability and the venture fails, how does it affect the equity investors, creditors, employees, suppliers and customers? Do you think it would matter to other stakeholders whether equity investors have limited liability? Why or why not? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 19. Question 2-4 The following table contains financial information from the business plan of a new venture, LaserGolf, Inc, that makes a portable device that uses Laser technology for measuring distances with great precision. (Amounts in thousands of dollars and in intervals of six months) * Equals cash flow available to investors ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 20. Question 2-4 (Cont’d) • • • • • • How would you propose to identify the stages of new venture development? How much cash is the venture expected to need in total? Why? Would your proposal for staging be different if you were advising the entrepreneur as opposed to a prospective investor? What would you suggest as useful milestones for evaluating progress? What kinds of investors are best suited for investing at various stages of development? Suppose, after your group makes an initial investment in the venture prior to month 18, the venture fails to achieve the next milestone you had agreed for making the next cash infusion, what would you do? Why? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 21. Question 2-5 An existing biotechnology venture has a prototype of a device for using ultrasound to shatter kidney stones. The venture is seeking an infusion of $5 million to carry it to the next milestone. The $5 million is needed to complete the testing required for FDA approval. Three alternatives are under consideration: • Scenario 1: An investor is proposing to provide the capital in exchange for $2 million shares of common stock • Scenario 2: The investor will accept 1.8 million shares of preferred stock, convertible to common on a 1 for 1 basis • Scenario 3: The investor will accept 1.5 million convertible preferred shares, along with warrants to acquire an additional 1.5 million shares for a nominal price. The warrants can be exercised only if the venture fails to achieve the revenue level projected by the entrepreneur in 2 years ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 22. Question 2-5 (Cont’d) • Compute the pre- and post- money valuations for each scenario. • If you were the entrepreneur, what factors would you consider in deciding which offer to accept? • If you were the investor, how would you interpret the entrepreneur’s choice? • In any case, entrepreneur would own 2.5 million shares of common stock ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 23. Question 2-6 In a previous round of financing for a resort spa, an investor contributed $2 million in exchange for 1 million shares of common stock with the entrepreneur retaining 2 million shares. Due to massive delays and cost overruns, the entrepreneur needs another $1 million with which he hopes to complete development. However the existing agreement includes a ratchet provision for the prior investor. Under the terms of the ratchet, the investor will receive enough new free shares so that his average cost per share is same as that of any new investor ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 24. Question 2-6 (Cont’d) a) Suppose that in the absence of the ratchet provision a new investor would be willing to accept 1.25 million shares in exchange for the $1 million of investment. Compute the postmoney valuation b) Now based on valuation in previous part, giving effect to the ratchet provision, what price per share would the new investor seek and how many shares would the existing investor receive? c) Suppose the ratchet agreement has a floor that limits the average cost of the existing investor to a minimum of $1 per share. How would the limitation affect the price per share for the new investor and the number of new shares to the new investor? d) What fraction of the equity would the entrepreneur end up retaining under each of three scenarios? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 25. Question 2-7 Define “term sheet” and “investment agreement”. What are the differences between the two? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 26. Question 2-8 Search the Internet or print media sources to find a prospective invention that may lead to a marketable product in the future (Popular Science is a good source, among others, www.popsci.com). a) Briefly describe the product. b) As a potential investor, identify four milestones that you might want to use as bases for staging investments and evaluating progress. c) Referring to Figure 2-2, identify the stage of development. d) Based on your reading of the chapter, what types of financing would you select for the product and for which development stage(s) would you employ each financing type? Explain. ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 27. Question 2-9 Hacker Inc., a software developer, is considering a financing deal with an investor. They have agreed on a $2 million investment for 2 million shares. Hacker has developed promising gaming software to use with popular game consoles. But has been stymied by the closed architecture of the consoles. If the architecture opens up and interest in the software takes off, Hacker will need considerably more money to continue its line of software. a) Design a ratchet provision, to include in the investment agreement, which will protect the investor against dilution in subsequent funding rounds. b) Why would the entrepreneur agree to the provision? c) What are the costs, direct and indirect, of such an anti-dilution provision? Explain. ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 28. Question 2-10 Why do you think convertible preferred stock is so common in investment deals between entrepreneurs and venture capital investors? Why not use common stock? Why not use convertible debt? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 29. Question 2-11 When would you organize as an S Corporation instead of a C Corporation? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 30. Question 2-12 As an entrepreneur, when would you seek business angel financing as opposed to venture capital financing? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1
  • 31. Question 2-13 Explain the advantages of basing financing on attainment of milestones. What problems might milestones create? ©2003, Entrepreneurial Finance, Smith and Kiholm Smith Chapter 1