MyEventApps provides feature-rich mobile apps for event-based organization that are incredibly affordable and easy-to-manage.(http://www.MyEventApps.com).
The purpose of this template is to help you raise sponsorship revenues for your event's mobile app.
Please add or remove elements to this template based on your situation and needs and adapt it to your event’s branding.
We hope you find this template useful and fruitful. Please contact us at info@favequest.com for any further assistance.
2. (About this template)
• The purpose of this template is to help you raise
sponsorship revenues for your mobile app.
• Please add or remove elements to this template
based on your situation and needs and adapt it to
your event’s branding.
• We hope you find this template useful and fruitful.
Please contact us at info@favequest.com for any
further assistance.
3. XYZ Mobile App!
• The XYZ is launching a
mobile app for all events
including: Event Name
– A
– B
Calendar SouvenirCam
– C
• We are seeking sponsors
Maps About Us
for this unique and
innovative opportunity More …
Click to learn more about
Your Company
4. What does the app do?
• Smartphone users will download the app before they arrive to
browse the schedule, add events to their calendar and send
tweets and Facebook messages to their friends to let them
know which events they’re attending.
• During the event, they’ll use the app to obtain maps and
locations, check the schedule, take branded SouvenirCam
pictures and optionally enter them into contests.
• After the conference, they’ll use the app to recall event
information, check on upcoming events and stay in touch with
us through our social media accounts.
• Note: App will be available on iPhone, Android & optionally
Blackberry and a mobile web site
5. EVERYBODY is on Mobile
There are 5.9 Billion mobile
subscribers worldwide!!!
That’s 87% of the world’s
population.
They have downloaded
over 30Billion apps!
That’s a lot of mobile phones and apps!
6. More than half of mobile phone users in
Canada and the US now have smartphones.
That compares to about ~1/3 in 2011! This is changing fast!
Source: ComScore, Nielsen, JD Power
7. Smartphone users have higher incomes
http://blog.nielsen.com/nielsenwire/online_mobile/survey-new-u-s-smartphone-growth-by-age-and-income/
8. It’s Time for Mobile
Mobile Mobile Phones are Replacing
Internet our Desktop Computers
Just like on a desktop computer, By 2014, more people will access the
people can access the internet on their internet on their mobile phones than
smartphones through their mobile web on their desktop computers.
browser and apps.
•Just like on a desktop computer, people can access the By 2014, more people will access the internet on their mobile
internet on their smartphones through their mobile web phones than on their desktop computers.
browser and apps.
Source: Microsoft
9. Mobile App Sponsorship
Benefits
1) Reach a wide audience that is on the high end of the
income bracket
2) Be visible to an audience you wouldn’t otherwise
reach: 25% of internet users only access the internet
from their mobile phones!
3) Demonstrate innovation and learn about the new
mobile marketing frontier
4) Associate your brand with events people care about
and engage with them during the events
5) Easily integrate call to action: coupons, contests,
sharing, registration, request for information …
10. Success Story: New
Glasgow Jubilee
The local Sobeys stores near New Glasgow, Nova Scotia are sponsoring the mobile app for
the yearly popular Jubilee. Sobeys is integrated in the app and are showing their support for
the community while still generating interest for their business.
Note: App launching at end of July, 2012
12. Target Audience
• Description about my event’s target audience:
– Number of attendees
– Demographics (age, gender, geography)
– Interests/hobbies, etc.
13. Mobile Sponsorship
Opportunities
1. Splash Page (main page everyone sees on app launch)
– “app sponsored by Your Company”
2. Clickable Banner (displayed on most pages)
– Can include just your logo and/or call to action: get coupon, contact for more information,
enter contest …
3. SouvenirCam photo frame
– Very cool feature that people use to share photos with friends on Facebook and Twitter for
fun or as part of a contest
4. Photo Contest
– Ranges from simple mention on SouvenirCam to prizes provided by Your Company
5. Places on Map
– Clickable markers on map
6. Dedicated Page for Your Company
– A page in the “more info” section of the app dedicated to the sponsor. Include company
information, promotions, coupons, links to corporate and social media presence.
7. Marketing of app with mentions of your company’s support
– “app sponsored by Your Company” on event website, posters, announcements at events “we
wish to thank Your Company” for sponsoring our mobile app.
Complete Exclusive Package: $ for one year
14. Splash Page
• Dedicated logo on
splash page
• Viewable by
Event Name
everyone when app
is opened Date & Location
• Largest and
strongest placement Continue
App Sponsored by
Cost: $XYZ Your Company
Exclusive or 1/XYZ
15. Clickable Banner
• Dedicated banner
visible on most app
pages Event Name
• Banner is clickable -
can include call to Calendar SouvenirCam
action:
– get coupon, contact for Maps About Us
more information,
enter contest … More …
Click to learn more about
Your Company
Cost: $XYZ
Exclusive or 1/XYZ
16. SouvenirCam Sponsor
Integration
• SouvenirCam adds
souvenir frame to photos
and enables attendees to
Amazing Event 2012
share them with friends
on Facebook and Twitter
• “App Sponsored by Your
Company” or
“SouvenirCam Sponsored
by Your Company”
integrated in frame design
for all to see when photos
are shared SouvenirCam Sponsored by Your Company
Share
Cost: $XYZ
Exclusive or 1/XYZ
17. SouvenirCam Photo Contest
• Email or Facebook based
photo contest
– Optionally use destination email Awesome Event 2012
such as
photos@yourcompany.com
• Ideal way to capture leads
and contact information to
generate leads and
awareness for your
company
• Optionally provide prizes Contest Sponsored by Your Company
to generate leads Enter Photo Contest
Cost: $XYZ
Exclusive or 1/XYZ
18. Map-vertising
• Integrates Your
Company into the
event map: Visible
every time a user
uses the map feature
• Your logo is used in Your Company Logo
place of the standard
location “pin”
• Logo is clickable and
leads to more
information
Cost: $XYZ
Exclusive or 1/XYZ
19. App Marketing & Sponsor
Mentions
• Event Website & Poster to promote app
includes “App Sponsored by Your
Company”
• Other marketing material will use the app
graphics that include mentions of Your
Company
• Mentions at the events “We wish to
announce our new mobile app. Thank you
to Your Company for sponsoring the app”
20. Extras
• You may wish to add extras in
combination with the mobile sponsorship
to sweeten the deal such as a pair of VIP
passes, mentions on website, mention in
newsletters …
22. Last Year’s Success
• Build credibility into your event. Share the success
story of last year. How many people came and what
happened? What was the media coverage? Show
last year’s event pictures & benefits sponsors got.
23. What’s Next?
• Fill in application form and send to XYZ.
• To know more call XYZ or email XYZ.
• Please respond by XYZ.
24. Mobile Sponsorship Application
Company/Organization Information
Company/Organization Name _______________________________________
Address ________________________________________________________
City ____________________ Province/State ___________________________
Postal Code/ZIP __________________Country _______________________
Phone _______________________ Fax _____________________________
Web Address ___________________E-Mail ___________________________
Mobile Sponsorship Options
Type Cost Total
Splash Page
Banner Ad
SouvenirCam
SouvenirCam Photo Contest
Map-vertising
Total
25. Contact Us
• Do you have questions?
• Want us to participate in a meeting with you and a
sponsor?
• Do you need some mockups to help you close a
sponsorship deal?
info@favequest.com
Or call the CEO, Allan Isfan
+1 613 799 6300
Let’s get mobile
Let’s get mobile