The document discusses the Lean Startup methodology, which aims to eliminate uncertainty for startups. It does this through developing a minimum viable product, validated learning by empirically testing business prospects, and using an iterative build-measure-learn process. The Lean Startup approach has been adopted by Fortune 500 companies and the U.S. Army to create new products and services using minimal resources under uncertain conditions.

1. The Lean Startup
By: Ahmed Saif
Marketing Director at IdeaCloud Agency

2. Lean Definition
(preserving value with less work)

3. Startup
A human institution designed to create
new products and services under
conditions of extreme uncertainty

4. The Lean Startup
Is a methodology for creating &
developing businesses and products
Using the least amount of resources
possible

5. ELIMINATE UNCERTAINTY

6. Develop MPV

7. Fortune 500 boardrooms
CIO of the U.S. Army,

8. #1-Entrepreneurs are
everywhere

9. #2- Entrepreneurship is
management

10. #3-Validated learning
Is the process of demonstrating
empirically that a team has discovered
valuable truths about a startup’s present
and future business prospects.
It is more concrete, more accurate, and
faster than market forecasting or classical
business planning

11. #4-Build-Measure-Learn

13. #5- Innovation accounting