Food+Tech Connect, The Highlands Dinner Club, and The Noble Rot are inviting 200 of the Food and Tech Community's most innovative entrepreneurs, government officials, technologists, and farmers to build a virtual farm-to-table community, share ideas, cook up new connections, and feast on a new future of food. If you are interested in attending the event please sign up here for an invite: http://bit.ly/hoOpzn The lunch will feature guest chefs, supper clubs, and startups at the forefront of combining food and information technology to change the consumption experience. Food for action will include the use of featured startup platforms and apps to crowd source and build a virtual food community that connects actors at each stage from farm to fork.

1. SXSWi March 13, 2011 / 12pm to 2:30pm Parkside Restaurant, Austin SPONSORSHIP OPPORTUNITIES Contact: Danielle Gould 240.499.4167 [email_address] www.foodtechconnect.com

6. Co-Organizers Food+Tech Connect Danielle Gould: Danielle Gould is the founder of Food+Tech Connect, a startup that connects innovators in the growing food and information technology movement. Through events like The Feast Conference Dinner and the Food+Tech Hackathon she uses food and technology as mediums for cross-disciplinary collaboration. - www.foodandtechconnect.com HIGHLANDS DINNER CLUB Ben Walmer: Ben Walmer is the founder of The Highlands Dinner Club, a mobile culinary and social laboratory that offers friends, new and old, a chance to collaborate, invent and produce public food events highlighting local farms, purveyors and seasonal ingredients. He is also the co-founder of the architectural and creative design firm, LIMN Architects. - http://highlandsdinnerclub.tumblr.com the noble rot Brian Quinn & Jonny Cigar: Brian Quinn are co-founders of Noble Rot, a traveling wine saloon. Dubbed “a new form of clandestine drinking” by Tasting Table New York, Noble Rot events re-envision the typical, conceptual wine tasting as a more social, informal experience in which guests are encouraged to interact with the wine, wine experts, and each other in an intimate setting. - www.thenoblerot.com