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Business & Life 
In A Digitalized World 
Trends 
Social Media 
Mobile 
Internet Of Things 
Wearable UI 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
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Overview
How’s Social Media family doing ? 
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is alive & well 
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…so are the other members 
of the family 
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What’s AtAwAd ? 
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We all act SoLoMo 
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Consequences? 
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What’s going 
on inside 
companies ? 
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Devices 
& Tools 
Are On a 
Constant Change 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com 
I
Email Overload 
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On-the-Go 
Meetings 
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Corporate 
Message 
Tend to 
(Cope with) 
Change 
II
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Device 
Technology 
Apps 
Bring 
Your 
Own
Yes 
We Can Be 
Cool Too 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
Habits & attitude 
Have Already 
Changed 
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III
Time spent 
is no longer 
the standard 
of performance 
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Home 
Working 
or 
Office 
Living ?
Users Want You 
To Adapt To 
Their Tools 
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The Road To 
Digital Influence 
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DIGITAL INFLUENCE 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com 
1 
2 
3
EXAMPLE 
3rd most visited website 
+6 billion hours watched… per month 
100 hours of video posted… per minute 
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= x1 
= x10 
EXAMPLE 
+ 
+ 
+ 
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EXAMPLE 
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EXAMPLE 
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EXAMPLE 
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EXAMPLE 
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EXAMPLE 
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The Content 
Strategy 
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Install an Uninterrupted Flow 
of both informations & interactions 
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Profitez de la variété des formats 
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Choisissez les plateformes 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com 
Source : http://www.integralseo.com/images/socialmedia.png
Source : http://www.webwep.com/densite-des-mots-cles-google.html 
Respectez l’écosystème web 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
Create and Share Values 
by the digital prints you leave online 
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Fixez identité numérique & ligne éditoriale 
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Comprenez valeur réelle et valeur perçue 
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Ou cercle de 
production 
de valeur 
Travaillez votre cercle d’attractivité 
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Take Good Care of the System 
to do better and to last 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
Oui oui, 
c’est le même 
que l’autre :) 
Gérez le temps 
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Source : http://www.brandfreeze.com/wp-content/uploads/2010/2/nouveller.png 
Optimisez vos démarches 
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Source : http://www.slideshare.net/tomlaigle/faire-vivre-et-animer-une-communaut-en-ligne-1784389 
Identifiez les gratifications 
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5 Tips To Go 
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outdated 
E-Mail for everyone 
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guided 
Brand controled 
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Customer relations 
individualized 
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Customer relations 
publicly individualized 
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Proximity 
Distance is the safest way 
to protect ourselves 
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Segmented User Experience 
Global 
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3 Trends To 
Follow Closely 
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It’s all personal 
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It’s all wearable 
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It’s all wearable 
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It’s all about context… 
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And what about them : 
Community Members 
Customers 
Clients 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com 
© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
They expect 
insanely great experience 
with your brand 
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© Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
Fred Colantonio 
+32 486 99 58 68 
contact@fredcolantonio.com 
www.fredcolantonio.com 
: FredColantonio 
Photo pro : Stéphane Laruelle 
Crédit images : www.sxc.hu 
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Social Media Trends : business & life in a digitalized world

  • 1. Business & Life In A Digitalized World Trends Social Media Mobile Internet Of Things Wearable UI Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 2. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com Overview
  • 3. How’s Social Media family doing ? Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 4. is alive & well Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 5. …so are the other members of the family Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 6. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 7. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 8. What’s AtAwAd ? Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 9. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 10. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 11. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 12. We all act SoLoMo Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 13. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 14. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 15. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 16. Consequences? Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 17. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 18. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 19. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 20. What’s going on inside companies ? Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 21. Devices & Tools Are On a Constant Change Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com I
  • 22. Email Overload Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 23. On-the-Go Meetings Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 24. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com Corporate Message Tend to (Cope with) Change II
  • 25. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com Device Technology Apps Bring Your Own
  • 26. Yes We Can Be Cool Too Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 27. Habits & attitude Have Already Changed Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com III
  • 28. Time spent is no longer the standard of performance Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 29. Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com Home Working or Office Living ?
  • 30. Users Want You To Adapt To Their Tools Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 31. The Road To Digital Influence Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 32. DIGITAL INFLUENCE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com 1 2 3
  • 33. EXAMPLE 3rd most visited website +6 billion hours watched… per month 100 hours of video posted… per minute Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 34. = x1 = x10 EXAMPLE + + + Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 35. EXAMPLE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 36. EXAMPLE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 37. EXAMPLE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 38. EXAMPLE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 39. EXAMPLE Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 40. The Content Strategy Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 41. Install an Uninterrupted Flow of both informations & interactions Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 42. Profitez de la variété des formats Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 43. Choisissez les plateformes Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com Source : http://www.integralseo.com/images/socialmedia.png
  • 44. Source : http://www.webwep.com/densite-des-mots-cles-google.html Respectez l’écosystème web Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 45. Create and Share Values by the digital prints you leave online Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 46. Fixez identité numérique & ligne éditoriale Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 47. Comprenez valeur réelle et valeur perçue Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 48. Ou cercle de production de valeur Travaillez votre cercle d’attractivité Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 49. Take Good Care of the System to do better and to last Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 50. Oui oui, c’est le même que l’autre :) Gérez le temps Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 51. Source : http://www.brandfreeze.com/wp-content/uploads/2010/2/nouveller.png Optimisez vos démarches Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 52. Source : http://www.slideshare.net/tomlaigle/faire-vivre-et-animer-une-communaut-en-ligne-1784389 Identifiez les gratifications Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 53. 5 Tips To Go Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 54. outdated E-Mail for everyone Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 55. guided Brand controled Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 56. Customer relations individualized Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 57. Customer relations publicly individualized Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 58. Proximity Distance is the safest way to protect ourselves Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 59. Segmented User Experience Global Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 60. 3 Trends To Follow Closely Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 61. It’s all personal Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 62. It’s all wearable Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 63. It’s all wearable Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 64. It’s all about context… Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 65. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 66. Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 67. And what about them : Community Members Customers Clients Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 68. They expect insanely great experience with your brand Free share is my choice, copyright is a law. | En cas d’utilisation des informations de cette présentation, merci de citer la source : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com
  • 69. Fred Colantonio +32 486 99 58 68 contact@fredcolantonio.com www.fredcolantonio.com : FredColantonio Photo pro : Stéphane Laruelle Crédit images : www.sxc.hu Free share is my choice, copyright is a law. Feel free to use these informations, but please mention where it comes from : © Fred Colantonio, all rights reserved | www.fredcolantonio.com | contact@fredcolantonio.com