Like so many areas of today’s animal feed sector, packaging has evolved enormously. Thanks to the development of new technology and the efforts of the industry’s forward thinking suppliers, users now have access to a whole range of next generation solutions that can deliver new and innovative benefits. One business in particular that has been a leading name in the evolution of animal feed packaging is British-based bpi.visqueen.

1. Digital Re-print - July | August 2011
Packaging for the future
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2. FEATURE
Packaging
Jiangsu Hualiang Machinery Co., Ltd
 We manufacture a comprehensive range of quality machinery suitable for
all areas of the Grain, Feed and Milling industries.
 Main products and service:
1. Indented Cylinder Separator, Length Grader, Thickness Grader, De-stoner,
Vibrating Cleaning Screen, Magnet Separator
Indented 2. All kinds of conveying equipments, such as en-mass Conveyor, Belt Conveyor, Conveyor
System
Cylinder Separator Chain Conveyor, Bucket Elevator, Screw Conveyor etc
3. Manufacture and installment of stainless steel nonstandard equipment
Tel:+86-515-85315666 • Mob: +8613905110028 • Fax: +86-515-85314485 • jshualiang@yahoo.com
12 Weiyi Rd, Economy Development District Dongtai, Jiangsu Prov., China, 224200
Rice Selecting Grader
(Length Grader)
www.hualiang.com.cn/english
L
ike so many areas of today’s Having recently undergone a UK£7million feed producers pursue every opportunity
Jiangsu_Hualiang_190x58.indd 1 07/12/2010 10:28
animal feed sector, packaging upgrade, the site is perfectly placed to pro- to reduce outgoings and increase profit,”
has evolved enormously. vide advanced packaging solutions that meet explains Mr O’Brien.
the needs of today’s animal feed producer. “It’s for this reason that bpi.visqueen has
Thanks to the development of new tech- Among the state of the art technology introduced the latest downgauging technol-
nology and the efforts of the industry’s forward now at bpi.visqueen’s disposal is a five layer ogy, which essentially entails the creation
thinking suppliers, users now have access to a wide width film line – capable of producing of packaging that offers more performance
whole range of next generation solutions that films measuring up to 22 metres across. from less material.
can deliver new and innovative benefits. One Believed to be one of the largest wide width “A simple and effective way to cut
business in particular that has been a leading blown film extruders in Europe, the new line costs without any compromise on product
name in the evolution of animal feed packag- means that the business is now able to reach performance, these downgauged films allow
ing is British-based bpi.visqueen. new levels in terms of overall production users to boost both their efficiency and their
As Jerry O’Brien, sales volumes and new product development. green credentials in one fell swoop.”
director at the company, The enhanced Ardeer site has already Using advanced polymers and the lat-
explains: “The demands been pivotal in the development of new est extrusion technology, this downgauging
faced by the modern pack- animal feed packaging solutions through technology results in products that offer all
aging producer are now the further advancement of tubular film- the strength of conventional tubular film and
more diverse and challenging than ever before. and sheet film-on-the-reel formats. These film sheets – but from a considerably thin-
“In addition to the growing concern of rising formats allow users to employ higher speed ner film profile. For instance, bpi.visqueen’s
material and energy costs, the desire for more packaging lines and require less manual input, downgauged films now enable customers to
sustainable packaging solutions means users are helping to improve productivity and output create sacks which perform like they’re made
increasingly looking for packaging that can help while reducing costs. from 150 micron (mμ) film but using a film
to reduce their environmental impact. There are also other benefits to using film- that’s actually just 110mμ thick.
“As one of Europe’s leading manufactur- on-the-reel, including improved pack consist- The net result of this downgauging - which
ers of polythene films and sacks, bpi.visqueen ency, reliability and overall performance. can deliver film savings of 20-25 percent - is a
is committed to keeping pace with these significant reduction in packaging costs.
demands and providing ever more capable Going green by going thinner In addition, users are able to minimise
answers to the sector’s packaging needs. As The enhanced manufacturing facility at their environmental impact, as the ability to
such, we continue to invest heavily into new Ardeer will also be central in enabling bpi. produce packaging with less film by weight
technology, product research and develop- visqueen to help users tackle the challenges that leads to less packaging waste. Plus, in the
ment and enhanced manufacturing facilities.” come with rising material costs and the increas- case of bpi.visqueen, this downgauged pack-
ing demand for greener packaging solutions. aging is also100 percent recyclable.
New packaging possibilities “With the rising costs of materials an ever Best of all, the green benefits don’t stop
The manufacturer’s Ardeer factory in Scotland present concern in the packaging industry, it’s there.
is a prime example of this commitment. now more important than ever that animal As downgauged films are thinner, more
14 | July - august 2011 Grain &feed millinG technoloGy Grain &feed millinG technoloGy July - august 2011 | 15

3. FEATURE
Europe & International Uncoated Fine Paper Corrugated Bags & Coatings
ties at Ardeer are equipped remaining waterproof. This makes Ventisack
with lines that can detect any a perfect choice for water sensitive goods -
Reap the Benefits!
potential issue with seal integ- like supplements and minerals - which are
rity before sounding alarms and frequently stored outside.
automatically cutting out. The venting characteristics can also be tai-
The same cutting edge tech- lored according to specific customer needs whilst
nology also gives the manufac- added value features like embossing can be
turer finger-tip control of factors
such as film consistency enabling
included to provide anti-slip properties if desired.
In the cement industry, Ventisack has shown
Customised industrial bags for quick filling and
it to offer sacks that give smooth-
Automotive itself capable of significantly reducing spoilage
Building & Chemical Creative Farming & Food Industry protection of your filling goods.
reliable Household Industrial Medical & Office & Pe
Industry
er running and fewer machine rates Construction product shelf life. bpi.
and of extending Industry Industry Agriculture Industry Paper & Packaging Pharmaceutical Printing Paper Ind
stoppages. Plus, it can even tailor visqueen Industry it can now deliver the
is confident Industry Industry Industry Industry
characteristics such as film slip same benefits in the animal feed sector.
differential to suit the individual Plus, aside from its exceptional technical
machines of customers. innovation, Ventisack can be printed in up to
four colours with 360o coverage around the
Boosting brand entire film tube. This means no wasted areas
awareness of plain white space along the sidewalls of
Not content to stop there, bpi. the resultant sacks and no lost opportunity
visqueen has looked for opportu- to promote a marketing message.
nities to add value to its custom-
ers in the animal feed industry. Focused on the future
This includes offering them greater And it seems that further breakthroughs
Ardeer extruder scope to utilise packaging as a are already on the way. bpi.visqueen’s Ardeer
means of brand awareness. facility has not only improved its ability to
products can be accommodated on a stand- “In today’s brand conscious market, produce its existing technically enhanced
ard reel. This greater length of film per reel manufacturers and merchants have to take range, it will also play a crucial role in helping
reduces delivery requirements and as a advantage of every opportunity to raise their the manufacturer to pioneer new possibilities ng
r presenti
result, associated vehicle emissions. company profile,” says Mr O’Brien. in animal feed packaging. Window fo ly
goo d attractive
“This means that packaging now has the In particular, bpi.visqueen is currently the filling
le dosage
Increasing efficiency dual purpose of protecting and containing a working to set new standards in animal feed and simp
Aside from their improved environmental given product while also acting as a promo- packaging, with a focus on powders, minerals 2
credentials, there are other major attractions tional tool for a business. and supplements, such as food ingredients,
to bpi.visqueen’s next generation down- “Advances in printing technology can dried milk powder and calf milk replacer.
gauged packaging solutions. Most notably, play a vital role in helping to build brand As Jerry O’Brien from bpi.visqueen sums
Hygienic
they also have the ability to deliver genuine awareness. For instance, at bpi.visqueen we up: “The needs of today’s animal feed sec- 1 chniques
closure te
commercial advantages. now offer our customers the benefit of eight tor are rapidly changing, and it’s no longer
“Downgauged packaging’s capacity to colour flexographic printing. This not only enough that packaging merely fulfils a func-
deliver more from less is as beneficial maximises opportunities for better brand tional role.
from a commercial point of view as it representation, but can also help to increase “It can now actually add value and con-
is for the environment”, explains Mr the visual impact of a product. tribute to a feed producer’s success in much
O’Brien. “These improved aesthetic qualities can the same way as certain feed ingredients or
“For instance, the greater yield of film prove invaluable in helping products to certain types of manufacturing technology.
offered by reels of downgauged packaging achieve greater ‘stand out’ at the point of “As a business, bpi.visqueen is committed
allows users to create more sacks with fewer purchase, encouraging brand loyalty and to meeting the challenges and demands of
stoppages for reel changes. Not only does increasing repeat business.” modern packaging environments. That’s why
this maximise machine and operator time, we continue to provide high quality solu-
but the improved efficiency also tends to Adding value tions that are not only greener and more
lower per unit packaging costs. In line with its commitment to meet- cost efficient, but that also deliver in terms
“On top of this, the need for fewer film ing the evolving demands placed on animal of product performance, productivity and
deliveries reduces associated administrative feed packaging producers, bpi.visqueen has presentation.”
demands such as the need to order film, to also invested considerable time, effort and
deal with deliveries at goods inwards and resources into product research and develop-
to process related paperwork. This frees up ment. The result is packaging that offers new
time and resources which can then be spent solutions to established problems. A case in
6
on other higher value or more profitable point is bpi.visqueen’s Ventisack product. Reliable
through
activities.” Originally developed for the cement protection
Further benefits stem from the fact that industry but just as suited for use with any sealab le valves
the packaging process itself becomes faster dusty product, Ventisack is a high-strength, 4 r 5
3 able Suitable fo
Compact Compost
and less labour intensive, offering users addi- tear resistant, co-extruded FFS film, which ith contact
d imensions bags w food
able film
tional opportunities to save on both energy is able to offer new levels of performance biodegrad
and labour costs. by enabling the creation of sacks with an
To maximise the impressive benefits innovative back seam.
offered by downgauged films, bpi.visqueen This seam allows air to vent from the
has taken steps to introduce the latest sack formed sacks quickly – an important require- SOLUTIONS.
manufacturing technology. ment of modern high speed packing lines. It
For instance, its sack production facili- also allows the sacks to ‘breathe’’ whilst still Jerry O’Brien FOR YOUR SUCCESS.
www.mondigroup.com
16 | July - august 2011 Grain &feed millinG technoloGy

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milling@buhlergroup.com, www.buhlergroup.com
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