1. Segue :brand story and toolkit Got a coaster? On May 11, people in New York City noticed something unusual when they lifted their glasses. Their coasters weren't just collecting condensation, they were sharing ideas and facts about the exponential rate of change in how and why we use technology. In the time it took you to read that (or to sip your beverage), 1231 iPhone apps were downloaded*. That doesn't reflect just a change in what we can do with technology, it represents a change in what we want to do. How those new expectations will change healthcare isn't something we're just aware of atiQ, the innovation lab of GSW Worldside, it's a trend we're part of, a market we're driving.
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7. *Not a fan of the iPhone? In that same ten seconds, 6597 tweets were sent on 110 people joined 4 hours of video were uploaded to 47,123 pieces of content were shared on 32,590,278 emails were sent globally 131,944 videos were watched on 2,168,950 text messages were sent
8. Contact us. (we’re happy to send extra coasters!) Seth Quillin EVP, Innovation iQ, the innovation lab of GSW Worldwide: squillin@gsw-w.com WhatsYourDigitaliQ.com @iqlab
