1. Gabriel B. Dela Cruz
Blk. 1A L7 Lilac Street La Marea Trails 2 Brgy. San Antonio, San Pedro Laguna Philippines 4023
gabrieldelacruz1021@yahoo.com / gabrieldelacruz1021@gmail.com
Tel No. +63 2 772-3903 / Mobile No. +63 9279317802 (Philippines) / +966 559118645 (Saudi
Arabia)
PERSONAL SUMMARY
A well networked and highly successful Asst. Branch Manager/ Sales Engineer with extensive customer
service experience and of working to set schedules and deadlines. Boasting a strong background of
supporting staff and senior management, as well as possessing an excellent commercial approach to
solving problems and developing business. Having a commercial and visual awareness to drive sales,
manage profit and loss and ultimately increase branch profitability.
I am seeking a position within an ambitious and exciting company where I can utilize my experience
and be challenged to push myself further.
WORK EXPERIENCE
About: AL Rushaid Trading Company (ARTC) under AL Rushaid Petroleum Investment Company
P.O. Box 31684 Prince Hamoud Street Aqrabeyah road AL Khobar 31952 Saudi Arabia
Tel No. +966 13 893-3333 Ext. 254
Fax No. +966 13 895-3228
 The Al-Rushaid Group is a prominent and leading KSA owned company operating nationally
and internationally. The Al Rushaid Group is principally involved in manufacturing, construction,
engineering, trading, commercial real estate and technology. The Al-Rushaid Group is
supported by four key goals: Pioneering Leadership Operational Excellence Innovative Business
Relationships Dynamic Workforce
 It is our Mission to provide a vehicle through which the most innovative professional companies
in the world could be responsive to the development needs of Kingdom of Saudi Arabia. “Since
its inception in 1978, Al-Rushaid Group has focused on the development of its human and
capital resources, in line with the strong social and economic policies and clear vision of the
government of Kingdom of Saudi Arabia. Our success can be attributed to our strong
commitment to excellence and to a dedicated staff who are determined to provide services that
meet or exceed the expectations of our clients.
PROFESSIONAL EXPERIENCE
AL Rushaid Trading Company (ARTC) – Head Office AL Khobar
Technical Support Engineer September 2016 - Present
Primary responsibilities include but not limited to the following:
 Provide prompt and accurate feedback to customers.
 Ensure proper recording and closure of all issues.
 Prepare accurate and timely inspection reports.
 Take ownership of customer issues reported and see problems through to resolution.
 Helping customers solve mechanical and technical issues.

2.  To provide a high level of technical support across the company, both to internal customer
and external customer. To continually innovate in order to ensure the department is
offering the best level of service in terms of services and equipment.
AL Rushaid Trading Company (ARTC) – Head Office AL Khobar
Sales Engineer November 2014 – August 2016
Primary responsibilities include but not limited to the following:
 Develop new Customer Relationships and projects for sales of pumps, blower and fan.
 Develop relationships with the End-Users, Engineering Consultants and Contractors.
 Keep close contacts with Customers in order to ensure highest satisfaction levels.
 Maintain and grow existing Accounts.
 Negotiate with Customers in the Public & Private Sectors (Terms of Sale & Services).
 Monitor and produce competitive marketing skills.
Mohammad Almojil & Partners Supply & Services W.L.L. – Jubail / Dammam H.O.
Asst. Branch Manager September 2010 – September 2014
To assist the Branch Manager into day to day basis of operation and take responsibility for the
development of all sales activities. Playing a leading role in running a successful branch by making the
right choices to deliver excellent results and achieve retail goals. Overall in-charge of assisting the sales
team in right track of market segment. Responsible for the profitability and maximization of Return on
Capital Employed within the branch.
Primary responsibilities include but not limited to the following:
 Developing, implementing and maintaining the business plan for the branch.
 Coordinating sales, purchasing, distribution, warehousing and staff costs.
 Focusing on achieving customer acquisition, retention and cross sales.
 Managing the daily activities of the branch.
 Enforcing the company policies, code of ethics, principles and procedures.
 Inspiring and motivating staff.
 Identifying then addressing team training and development needs.
 Coaching and developing staff to do more and better.
 Adherence to regulatory requirements.
 Providing excellent service to customers.
 Interpreting, analyzing and producing sales and financial data.
 Enhancing awareness of the company branch and brand.
 Communicating clear business messages to staff.
 Responsible for dealing with complex and diverse managerial problems.
 Review the performance of the sales people and to stimulate those even greater
achievements.
 Constantly strive toward continuing professional growth by working to improve on sales skills,
business skills and product knowledge.
Mohammad Almojil & Partners Supply & Services W.L.L. – Dammam Head Office
Sales Supervisor January 2007 – September 2010
Experienced professional recognized for building strong client relationship while leveraging excellent
negotiating skills to achieve success. Possess excellent communications skills and team oriented with
proven leadership capabilities.
Primary responsibilities include but not limited to the following:
 Recent leadership and management experience of sales operations and daily management.
 Superior management skills and with the record of accomplishment of developing highly
successful campaigns.
 Able to work collaboratively with others, gather information, solicit feedback, and implement
appropriate course of action to ensure best outcomes.

3.  Deliver excellence in strategic planning, customer service and coordinating.
 Dealing accurately with excellent exception for every aspect of transaction.
 Monitoring the area of responsibility in terms of area wise and market wise.
 Generating the stock replenishment report for monitoring the daily/ monthly stocks.
Mohammad Almojil & Partners Supply & Services W.L.L. – Jubail / Dammam H.O.
Sales Engineer / Buyer / Procurement January 1996 – January 2007
Highly competitive self-starter who is organized, disciplined, and goal oriented. Excellent
communication skills demonstrated by ability to work with people of diverse backgrounds. Listen to
determine needs of customer before offering a solution. Quickly establish rapport with clients.
Primary responsibilities include but not limited to the following:
 Participating in sales function within various organization.
 Lead business development and marketing efforts, which expanded the customer base and
introduced products into specialty markets.
 Conducted market research, identified emerging market trends, and introduced marketing
strategies.
 Cultivated positive and enduring relationship with customers.
 Handle client relationship management function, which included promoting enduring
relationships with a diverse client.
 Assist customer for providing a first contact point for answering queries and resolving problems,
acting as the customer’s advocate in dealings with other sector within company.
 Develop and maintain sales and promotional materials relating to sales and knowledge of
current products.
 Develop and make presentations of company products and service to current and potential
clients.
 Ensure customer service satisfaction and good client relationships and follow up on sales
activity.
 Follow-up on leads and referrals stemming from field activity.
 Respond to sales inquiries and concerns by phone, electronically or in person.
 Develop sales proposals.
 Devise and deploy special sales activities to reduce none and slow moving inventory stocks.
 Monitor competitors, market conditions and product development.
Additional Responsibilities
 Participate in marketing events such as seminars and trade shows.
 Follow-up for collection of payments.
 Coordinate shipping schedules and delivery of merchandise and services as required.
KEY SKILLS AND COMPETENCIES:
 Implementing change effectively.
 Strong people management skills.
 Proven ability to win new business.
 Excellent mentoring and motivational skills.
 Extensive product knowledge.
 ISO 9001 – 2008 ( Quality Management )
EDUCATION and TRAININGS:
Bachelor of Science in Civil Engineering (B.S.C.E) 1984-1990
Technological Institute of the Philippines (TIP), Quiapo, Manila Philippines
Centrifugal Pump Fundamentals Training Course 2015
September 29 – October 1, 2015 Flowserve Oil Field Office, Dhahran Saudi Arabia

4. PERSONAL DATA:
Date of Birth: March 15, 1967
Place of Birth: Paranaque City, Philippines
Sex: Male
Weight: 73 Kgs.
Height: 5’ 7
Status: Married