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Advertising / Marketing / PR

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Metrics-driven digital marketer who focuses on efficient and effective content strategy, scientific conversion optimization and one-to-one lead nurturing and funnel automation. Responsible for more than 1 million permission-based emails each month. Specializes in content for the conversion funnel—namely articles, emails, infographics, videos, downloadables, squeeze pages and long-copy sales letters (and how they interrelate). Working remotely in corporate marketing department since 2008. Running side copywriting, marketing and WordPress consultancy since 2009.