Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
Digital Activism in India and China
         Gaurav Mishra | 2020 Social
           Social Media Club Delhi
             N...
Why India and China?




                          
                      




        Source: NYT
Social Media Usage
     India + China
Shared Usage: Cyber Cafes
Early Adopter Bias
                                                 USA       China      India     World
Update personal w...
No Global SNS Preference




     Facebook MySpace Orkut Xiaonei Vkontakte Hi5
     Source: Oxyweb based on Alexa data, 20...
China: Parallel Web Universe




   Hat Tip: Shel Israel (http://redcouch.typepad.com/weblog/2008/11/chinas-top-web.html )
China: Comsenz Build a SNS




       Source: http://www.comsenz.com/products/discuz
India: SMS GupShup Group SMS




         Source: http://www.smsgupshup.com
Citizen Journalism
Old Media + New Media
The Digital News Lifecycle

                      Context                                Analysis

            News Story
...
Social Media + Digital Activism
              India
India: SEA-EAT Blog




    Source: http://tsunamihelp.blogspot.com/
India: Mumbai Terror Attack




     Source: http://flickr.com/photos/vinu/sets/72157610144709049/
India: Pink Chaddi Campaign




       Source: http://thepinkchaddicampaign.blogspot.com
India: Blank Noise Project




         Source: http://blanknoise.org
India: NGO Post




    Source: http://ngopost.org
India: Caste Based Communities




     Source: http://www.orkut.com/Main#Community.aspx?cmm=5085362
India: Shiv Sena’s Orkut Crusade




      Source: http://www.orkut.com/Main#Community.aspx?cmm=1308974
India: L K Advani’s Blog




        Source: http://blog.lkadvani.in/
India: Tata Tea’s Jaago Re




         Source: http://jaagore.com/
India: Vote Report India




        Source: http://votereport.in
Social Media + Digital Activism
              China
China: Censorship/ Net Police




       Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
China: 50 Cent Army




  Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
China: Human Flesh Search
         Engine




 The Kitten Killer of Hangzhou   Corruption Amongst Local Officials
China: Sichuan Earthquake




     Source: http://www.tudou.com/programs/view/6YdfN8iPwDs/
China: Harmonius/ River Crab




        Jiang Zemin (Three Represents) + Hu Jintao (Harmoinus)

      Hat Tip: Rebecca Ma...
China: Alpaca Sheep




  Source: http://www.youtube.com/watch?v=O3tPA_Z_MT0
China: Cyber Civil War 2.0




     Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
China: Cyber Nationalism




           Source:
China: Cyber Nationalism




        Source: http://anti-cnn.com/
China: Digital Democracy




                            Source: http://elianghui.people.com.cn/2009/
Chinese People’s Pol...
In Summary
Three Mantras of Social Media
 The future has already arrived. It’s just not evenly
  distributed yet.

 Technology dete...
Digital Activism in Three Steps
 Listen/ Understand: Aggregate public opinion and flag flash
  points.

 Engage/ Energiz...
Let’s stay in touch
       gauravonomics.com | 2020social.com
gaurav@2020social.com | @gauravonomics on Twitter
Próxima SlideShare
Cargando en…5
×

Gaurav Mishra Digital Activism Social Media Club Delhi 21112009

3.995 visualizaciones

Publicado el

My talk on digital activism in India and China at Social Media Club Delhi 21112009

  • DOWNLOAD FULL BOOKS, INTO AVAILABLE FORMAT ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
       Responder 
    ¿Estás seguro?    No
    Tu mensaje aparecerá aquí
  • Good one Gaurav!! would like to know more about the BRIC countries vis-a-vis West and Europe..
       Responder 
    ¿Estás seguro?    No
    Tu mensaje aparecerá aquí
  • Nice comparison and good way to understand how are 'News' better online!
       Responder 
    ¿Estás seguro?    No
    Tu mensaje aparecerá aquí

Gaurav Mishra Digital Activism Social Media Club Delhi 21112009

  1. 1. Digital Activism in India and China Gaurav Mishra | 2020 Social Social Media Club Delhi November 21, 2009
  2. 2. Why India and China?   Source: NYT
  3. 3. Social Media Usage India + China
  4. 4. Shared Usage: Cyber Cafes
  5. 5. Early Adopter Bias USA China India World Update personal weblog 16% 61% 36% 28% Upload to video sharing website 18% 46% 45% 29% Upload to a photo sharing website 32% 56% 49% 39% Manage profile on a social network 35% 56% 59% 48% Subscribe to a RSS feed 14% 44% 37% 26% Download a podcast 22% 65% 49% 36% Read blogs/weblogs 51% 84% 77% 63% Watch video clips online 63% 84% 80% 75% Number of internet users (millions) 100.0 61.0 17.8 475.0 Attitudes towards sociability, privacy and trust. Source: Universal McCann, 2008; Active Internet Users, Age 16-54; Last Month
  6. 6. No Global SNS Preference Facebook MySpace Orkut Xiaonei Vkontakte Hi5 Source: Oxyweb based on Alexa data, 2008
  7. 7. China: Parallel Web Universe Hat Tip: Shel Israel (http://redcouch.typepad.com/weblog/2008/11/chinas-top-web.html )
  8. 8. China: Comsenz Build a SNS Source: http://www.comsenz.com/products/discuz
  9. 9. India: SMS GupShup Group SMS Source: http://www.smsgupshup.com
  10. 10. Citizen Journalism
  11. 11. Old Media + New Media
  12. 12. The Digital News Lifecycle Context Analysis News Story Conversation REACH/ DEPTH Blog Post Personalization SMS Alert TIME © Gaurav Mishra (www.gauravonomics.com) Hat Tip: The News Diamond by Paul Bradshaw (www.onlinejournalismblog.com)
  13. 13. Social Media + Digital Activism India
  14. 14. India: SEA-EAT Blog Source: http://tsunamihelp.blogspot.com/
  15. 15. India: Mumbai Terror Attack Source: http://flickr.com/photos/vinu/sets/72157610144709049/
  16. 16. India: Pink Chaddi Campaign Source: http://thepinkchaddicampaign.blogspot.com
  17. 17. India: Blank Noise Project Source: http://blanknoise.org
  18. 18. India: NGO Post Source: http://ngopost.org
  19. 19. India: Caste Based Communities Source: http://www.orkut.com/Main#Community.aspx?cmm=5085362
  20. 20. India: Shiv Sena’s Orkut Crusade Source: http://www.orkut.com/Main#Community.aspx?cmm=1308974
  21. 21. India: L K Advani’s Blog Source: http://blog.lkadvani.in/
  22. 22. India: Tata Tea’s Jaago Re Source: http://jaagore.com/
  23. 23. India: Vote Report India Source: http://votereport.in
  24. 24. Social Media + Digital Activism China
  25. 25. China: Censorship/ Net Police Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
  26. 26. China: 50 Cent Army Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
  27. 27. China: Human Flesh Search Engine The Kitten Killer of Hangzhou Corruption Amongst Local Officials
  28. 28. China: Sichuan Earthquake Source: http://www.tudou.com/programs/view/6YdfN8iPwDs/
  29. 29. China: Harmonius/ River Crab Jiang Zemin (Three Represents) + Hu Jintao (Harmoinus) Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
  30. 30. China: Alpaca Sheep Source: http://www.youtube.com/watch?v=O3tPA_Z_MT0
  31. 31. China: Cyber Civil War 2.0 Hat Tip: Rebecca Mackinnon (http://rconversation.blogs.com )
  32. 32. China: Cyber Nationalism Source:
  33. 33. China: Cyber Nationalism Source: http://anti-cnn.com/
  34. 34. China: Digital Democracy Source: http://elianghui.people.com.cn/2009/ Chinese People’s Political Consultative Conference (CPPCC) and the National People’s Congress (NPC)
  35. 35. In Summary
  36. 36. Three Mantras of Social Media  The future has already arrived. It’s just not evenly distributed yet.  Technology determines what is possible and what isn’t; society chooses what happens and what doesn’t.  The tools are transient; the value system is here to stay.
  37. 37. Digital Activism in Three Steps  Listen/ Understand: Aggregate public opinion and flag flash points.  Engage/ Energize: Use virality, modularity and granularity to build a grassroots movement.  Bridge: Use both new media and mainstream media to translate online engagement into offline action.
  38. 38. Let’s stay in touch gauravonomics.com | 2020social.com gaurav@2020social.com | @gauravonomics on Twitter

×