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APAC Intensive as a 
Complex System 
Geoff Brown 
rustybrown consulting
The Dilemma … 
How do we design for 
Emergence? 
in social spaces like the APAC Intensive
The Resolution … 
Apply what we know about 
Complex Systems 
in the design of the process.
In complex systems … 
There are 
Diverse Parts 
at APAC that is people, perspectives 
and emergent questions & insights
In complex systems … 
There is a 
Convergent Whole 
at APAC that is our core purpose and the overall 
that we make of emergent insights & questions
Traditional processes … 
like Q&A 
capture only a small fraction emergent insights 
& questions from across a whole delegation
There are 2 parts to our 
Safe-to-Fail 
Solution
1. Technology 
to capture & harvest 
all emergent insights/questions
2. A Sense-Making Team 
to analyse & reflect back the patterns & themes 
from all emergent insights/questions
Together … 
they will make a powerful contribution to the 
success of the APAC Forum
There are 2 places in the agenda 
to Experiment
Complex systems thinking applied to a conference

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Complex systems thinking applied to a conference

  • 1. APAC Intensive as a Complex System Geoff Brown rustybrown consulting
  • 2. The Dilemma … How do we design for Emergence? in social spaces like the APAC Intensive
  • 3. The Resolution … Apply what we know about Complex Systems in the design of the process.
  • 4. In complex systems … There are Diverse Parts at APAC that is people, perspectives and emergent questions & insights
  • 5. In complex systems … There is a Convergent Whole at APAC that is our core purpose and the overall that we make of emergent insights & questions
  • 6. Traditional processes … like Q&A capture only a small fraction emergent insights & questions from across a whole delegation
  • 7. There are 2 parts to our Safe-to-Fail Solution
  • 8. 1. Technology to capture & harvest all emergent insights/questions
  • 9. 2. A Sense-Making Team to analyse & reflect back the patterns & themes from all emergent insights/questions
  • 10. Together … they will make a powerful contribution to the success of the APAC Forum
  • 11. There are 2 places in the agenda to Experiment