Chap007

[object Object],[object Object],[object Object],[object Object],Learning Objectives 7-

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Learning Objectives 7-

Enterprise Business Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],7-

Case 1: Cisco Systems ,[object Object],[object Object],[object Object],7-

Case Study Questions ,[object Object],[object Object],7-

Case Study Questions ,[object Object],7-

Cross-Functional Systems ,[object Object],[object Object],7-

Enterprise Application Architecture 7-

Enterprise Application Architecture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Enterprise Application Architecture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Enterprise Application Architecture ,[object Object],[object Object],[object Object],[object Object],7-

Enterprise Application Integration ,[object Object],[object Object],[object Object],[object Object],[object Object],7-

Transaction Processing Systems ,[object Object],[object Object],[object Object],7-

Transaction Processing Systems 7-

The Transaction Processing Cycle 7-

Enterprise Collaboration Systems (ECS) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Functional Business Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Case 2: OHSU, Sony, Novartis, and Others ,[object Object],[object Object],[object Object],[object Object],7-

Marketing Systems ,[object Object],[object Object],[object Object],[object Object],7-

Marketing Information Systems 7-

Interactive Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Targeted Marketing ,[object Object],7-

Targeted Marketing Components ,[object Object],[object Object],[object Object],[object Object],[object Object],7-

Sales Force Automation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Manufacturing Information Systems ,[object Object],[object Object],7-

Computer-Integrated Manufacturing 7-

CIM Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

CIM Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Human Resource Management (HRM) ,[object Object],[object Object],[object Object],[object Object],7-

HRM and the Internet ,[object Object],[object Object],[object Object],7-

HRM and Corporate Intranets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Employee Self-Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Accounting Information Systems ,[object Object],[object Object],[object Object],[object Object],7-

Accounting Information Systems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Accounting Information Systems 7-

Financial Management Systems ,[object Object],[object Object],[object Object],7-

Financial Management System Example 7-

Case 3: Hilton’s Data-Driven Hospitality ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],7-

Case Study Questions ,[object Object],[object Object],[object Object],7-

Case 4: Yahoo, Google, and Chrysler ,[object Object],[object Object],[object Object],[object Object],7-

Chap007

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