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SPONSOR GIRISH MALLYA
For Marathon Des Sables, the toughest foot race on earth
The challenge and the participant
The toughest foot race on earth, the          A media professional and social media
privilege (as considered by true blue         influencer who has completed 15 full
runners) for which racers sign up two         marathons, 4 half marathons, 2 ultra
years in advance.
                                              marathons (75+ km each) and 1 self
Over seven days and six stages, runners       sustaining multi stage ultra marathon of
stumble, burn, stink, hallucinate, cry, and   200 km.
bleed across 155 miles (250 kms) of           Girish will be one of the very few Indians
the Sahara Desert in Morocco                  to attempt this challenge
About me
   I am an endurance runner and triathlete;
    have been a long distance runner for
    ten years
   My immediate goals are to participate in
    MDS in 2013 and finish an Ironman
    triathlon in 2014

    Kerala multistage ultra 200km in 5days
    http://www.canal-aventure.com/
    Bangalore ultra 75km
         Full marathons: Mumbai (10),
         Hyderabad, Great Tibetan, Auroville,
         Kaveri trail, Hyderabad, Singapore...

         Half marathons: Vadodara, Thane,
         Delhi, Borivli National Park
My Digital Footprint
                     
                         Profile - http://about.me/girishmallya
Highly Influential
on Marathon as
                     
                         Klout score – 62, Influential about Marathons, Bombay & India
per Klout            
                         Blog – www.girishmallya.blogspot.com
                     
                         FB – www.facebook.com/girishmallya
                     
                         Twitter - @girishmallya
Connected to
significant
                     
                         Linkedin - http://in.linkedin.com/in/girishmallya
number of            
                         Pinterest - http://pinterest.com/girishmallya/
Marathon
runners and          
                         G+ - girishmallya@gmail.com
journalists on       
                         Tumblr - http://girishmallya.tumblr.com/
social networks
                     
                         Youtube http://www.youtube.com/user/ultramarathon
My Twitter, Klout & Facebook




                                              7+ years on FB
4+ years on Twitter   Highly influential on   1.1k friends (significant
74k tweets            Marathon, Bombay and    number of runners &
3500+ followers       India as per Klout      journalists)
Girish in the news (Mainstream and social media)
Overview

    As a sports blogger, I have reviewed sports tracking equipment,
    shoes & cycles.

    As a micro blogger (Twitter), I have been invited for tastings and/or
    reviews of movies, restaurants, cafes, hotels, sports goods & sports
    portals.

    I have written an endurance running & technology article for
    Popular Science India

    I have been quoted in Times of India, Economic Times, Hindustan
    Times, Mid-day and other publications/portals with respect to
    running and fitness
Testimonials
                                                              Gul Panag, www.gulpanag.net, Actor, Social activist & Runner
                                                                I have known Girish for over 3 years. He is an inpiring runner,
                                                                one i look up to for inspiration on bad days. I ran the Goa River
                                                                Half Marathon with him 2 years ago,when he was recovering
                                                                from an illness. I was moved by his never say die spirit.I am
                                                                delighted to hear he is heading to MDS. Wish him luck.”

Brigid Wefelnberg, www.brigidwefelnberg.com
                                                                                    Sharon Gaytor, http://www.sharongayter.com,
 accomplished ultra runner & 4time MDS finisher                                      Common Wealth champion & one of the top ultra
I ran with him at the Great Tibetan Marathon, the                                    runners in the world
Bangalore Ultra and at the 200 km Ultra India in Kerala,
                                                                                     Girish is committed and dedicated to
one of the toughest and hottest multi-stage jungle
                                                                                     sport, not just to train hard to compete as
marathons. An invaluable fellow runner and team member,
                                                                                     an athlete himself but helping others to
Girish demonstrated the strength, endurance and
                                                                                     achieve their goals. I was honoured to
willpower to complete the race with unbelievable stamina.
                                                                                     have Girish crew for me on The High, a
I am very proud to be running with Girish Mallya, one of
                                                                                     hard worker that listens and responds and
the very first Indian participants ever at the Marathon des
                                                                                     gave many gruelling hours to help me
Sables, undoubtedly the toughest footrace on earth .                                 finish the race.
My Running Goal and Sponsorship Plan
                   
                       MDS is considered the toughest foot race on earth
                       and racers sign up two years in advance for this
                       privilege
                   
                       Profile - http://www.darbaroud.com/ &
                       http://en.wikipedia.org/wiki/Marathon_des_Sables
                   
                       Over seven days and six stages, runners stumble,
                       burn, stink, hallucinate, cry, and bleed across 155
                       miles (250 kms) of the Sahara Desert in Morocco
                   
                       Runners must carry at least 14,000 calories
                       (about 10 pounds) worth of food and drink mix.
                       But they burn about 35,000 calories over seven
                       days
                   
                       Backpacks must weigh between 7-15kgs,
                       including food (excluding water). This ensures
                       racers carry the caloric minimum and the
                       mandatory desert survival gear.
I seek the total participation cost alone
as sponsorship fee

          Participation fees               Euro 3750

          Airfare (Bom-Fra-Bom)            Euro 1000

          Specialised gear                 Euro 500




                                           Euro 5250 or
          Total budget (sponsorship fee)   Rs.3.8lacs
Sponsorship plan

    Four sponsors for Rs 1 lac each or one sponsor for the total
    amount
       –    Start date January 2013 (confirmation of registration) to May
            2013

    Categories - Sports drink, Airline, sports shoes & apparel, corporate
    group, sports foundation. Any brand that epitomises endurance,
    perseverance, strong values, energy and wellness.

    No directly competing brand of a confirmed sponsor will be taken

    Any additional money raised, beyond event cost will be given to
    @FundACause (on Twitter) for donation to a suitable Children’s
    foundation
My promise to the sponsor
Logo and visibility                                    Other value add

    Sponsor logo on Tee/singlet or Shorts and on       
                                                           Sponsor mentions at reasonable intervals
    Backpack (all runs are with backpack):                 on FB posts, blog posts, interviews (where
    Visibility – I run four times a week on the            possible) and Tweets
    highway in Bombay, covering upwards of
    60kms a week                                       
                                                           MDS story/article of me will be pitched to
                                                           health/fitness magazines, health blogs,

    All interview pictures will be with the Tee with       men's lifestyle magazines and mainstream
    sponsor logos (logos will be digitally                 newspapers
    incorporated in stock running shots of the
    runner)                                            
                                                           Use of my pics from MDS for promotional
                                                           purposes for one year

    Sponsor logos on Blog & Twitter background
                                                       
                                                           Two motivation talks to Sponsor

    All races from January '2013 – December '13            employees during the year
    with sponsor logos
Let’s Talk!

    Twitter - @girishmallya girishmallya@yahoo.com +91 9820304517

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Sponsor Girish Mallya for MDS (Marathon Des Sables)

  • 1. SPONSOR GIRISH MALLYA For Marathon Des Sables, the toughest foot race on earth
  • 2. The challenge and the participant The toughest foot race on earth, the A media professional and social media privilege (as considered by true blue influencer who has completed 15 full runners) for which racers sign up two marathons, 4 half marathons, 2 ultra years in advance. marathons (75+ km each) and 1 self Over seven days and six stages, runners sustaining multi stage ultra marathon of stumble, burn, stink, hallucinate, cry, and 200 km. bleed across 155 miles (250 kms) of Girish will be one of the very few Indians the Sahara Desert in Morocco to attempt this challenge
  • 3. About me  I am an endurance runner and triathlete; have been a long distance runner for ten years  My immediate goals are to participate in MDS in 2013 and finish an Ironman triathlon in 2014 Kerala multistage ultra 200km in 5days http://www.canal-aventure.com/ Bangalore ultra 75km Full marathons: Mumbai (10), Hyderabad, Great Tibetan, Auroville, Kaveri trail, Hyderabad, Singapore... Half marathons: Vadodara, Thane, Delhi, Borivli National Park
  • 4. My Digital Footprint  Profile - http://about.me/girishmallya Highly Influential on Marathon as  Klout score – 62, Influential about Marathons, Bombay & India per Klout  Blog – www.girishmallya.blogspot.com  FB – www.facebook.com/girishmallya  Twitter - @girishmallya Connected to significant  Linkedin - http://in.linkedin.com/in/girishmallya number of  Pinterest - http://pinterest.com/girishmallya/ Marathon runners and  G+ - girishmallya@gmail.com journalists on  Tumblr - http://girishmallya.tumblr.com/ social networks  Youtube http://www.youtube.com/user/ultramarathon
  • 5. My Twitter, Klout & Facebook 7+ years on FB 4+ years on Twitter Highly influential on 1.1k friends (significant 74k tweets Marathon, Bombay and number of runners & 3500+ followers India as per Klout journalists)
  • 6. Girish in the news (Mainstream and social media)
  • 7. Overview  As a sports blogger, I have reviewed sports tracking equipment, shoes & cycles.  As a micro blogger (Twitter), I have been invited for tastings and/or reviews of movies, restaurants, cafes, hotels, sports goods & sports portals.  I have written an endurance running & technology article for Popular Science India  I have been quoted in Times of India, Economic Times, Hindustan Times, Mid-day and other publications/portals with respect to running and fitness
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Testimonials Gul Panag, www.gulpanag.net, Actor, Social activist & Runner I have known Girish for over 3 years. He is an inpiring runner, one i look up to for inspiration on bad days. I ran the Goa River Half Marathon with him 2 years ago,when he was recovering from an illness. I was moved by his never say die spirit.I am delighted to hear he is heading to MDS. Wish him luck.” Brigid Wefelnberg, www.brigidwefelnberg.com Sharon Gaytor, http://www.sharongayter.com, accomplished ultra runner & 4time MDS finisher Common Wealth champion & one of the top ultra I ran with him at the Great Tibetan Marathon, the runners in the world Bangalore Ultra and at the 200 km Ultra India in Kerala, Girish is committed and dedicated to one of the toughest and hottest multi-stage jungle sport, not just to train hard to compete as marathons. An invaluable fellow runner and team member, an athlete himself but helping others to Girish demonstrated the strength, endurance and achieve their goals. I was honoured to willpower to complete the race with unbelievable stamina. have Girish crew for me on The High, a I am very proud to be running with Girish Mallya, one of hard worker that listens and responds and the very first Indian participants ever at the Marathon des gave many gruelling hours to help me Sables, undoubtedly the toughest footrace on earth . finish the race.
  • 13. My Running Goal and Sponsorship Plan  MDS is considered the toughest foot race on earth and racers sign up two years in advance for this privilege  Profile - http://www.darbaroud.com/ & http://en.wikipedia.org/wiki/Marathon_des_Sables  Over seven days and six stages, runners stumble, burn, stink, hallucinate, cry, and bleed across 155 miles (250 kms) of the Sahara Desert in Morocco  Runners must carry at least 14,000 calories (about 10 pounds) worth of food and drink mix. But they burn about 35,000 calories over seven days  Backpacks must weigh between 7-15kgs, including food (excluding water). This ensures racers carry the caloric minimum and the mandatory desert survival gear.
  • 14. I seek the total participation cost alone as sponsorship fee Participation fees Euro 3750 Airfare (Bom-Fra-Bom) Euro 1000 Specialised gear Euro 500 Euro 5250 or Total budget (sponsorship fee) Rs.3.8lacs
  • 15. Sponsorship plan  Four sponsors for Rs 1 lac each or one sponsor for the total amount – Start date January 2013 (confirmation of registration) to May 2013  Categories - Sports drink, Airline, sports shoes & apparel, corporate group, sports foundation. Any brand that epitomises endurance, perseverance, strong values, energy and wellness.  No directly competing brand of a confirmed sponsor will be taken  Any additional money raised, beyond event cost will be given to @FundACause (on Twitter) for donation to a suitable Children’s foundation
  • 16. My promise to the sponsor Logo and visibility Other value add  Sponsor logo on Tee/singlet or Shorts and on  Sponsor mentions at reasonable intervals Backpack (all runs are with backpack): on FB posts, blog posts, interviews (where Visibility – I run four times a week on the possible) and Tweets highway in Bombay, covering upwards of 60kms a week  MDS story/article of me will be pitched to health/fitness magazines, health blogs,  All interview pictures will be with the Tee with men's lifestyle magazines and mainstream sponsor logos (logos will be digitally newspapers incorporated in stock running shots of the runner)  Use of my pics from MDS for promotional purposes for one year  Sponsor logos on Blog & Twitter background  Two motivation talks to Sponsor  All races from January '2013 – December '13 employees during the year with sponsor logos
  • 17. Let’s Talk!  Twitter - @girishmallya girishmallya@yahoo.com +91 9820304517