Glassdoor and HCI Partner Webinar

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The Joys of Employee
Engagement and
Why You Should Start Now

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Today’s Moderator
Randi Kenney
Online Content & Community Manager
Human Capital Institute
@HCIRandi
/in/randirkenney
/company/human-capital-institute-hci
@Human_Capital/humancapital

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HCI 2016 Events
Strategic Talent
Acquisition Conference
May 2-4
Boston Seaport, MA
Employee Engagement Conference
July 18-20
Denver, CO
Global Talent Management
Conference
October 17-19
New York, NY
Human Capital Summit
March 29-30
New Orleans, LA
Performance Management
Innovation Conference
June 27-28
New York, NY
Learning and Leadership
Development Conference
September 19-21
Boston Seaport, MA

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Thank You
www.glassdoor.com

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Interact With Us

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Today’s Featured Speaker
Lauren McNiff
Senior Marketing Programs Manager
Glassdoor

7. The Joys of Employee Engagement
and Why You Should Start Now

8. #GDCHAT
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Agenda
• Why Employee Engagement Matters
• 4 Tips You Can Implement Now
• Key takeaways
• Q&A

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Why Employee
Engagement Matters

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Defining an Engaged Employee
Emotional Commitment
Connection to Your Mission
Personal-Investment
in Business Success
Passion & Pride in
their Work Sense of Ownership
Opinion of Senior Leadership

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Defining an Engaged Employee
Source: Gallup Business Journal, “Five Ways to Improve Employee Engagement Now,” January 2014
Engaged
• Work with
passion
• Feel profound
connection to
company
• Drive innovation
and move
organization
forward
Not-Engaged
• “checked out”
• Sleepwalking
through workday
• Putting time (but
not energy) into
work
Actively
Disengaged
• Unhappy
• Undermine what
their engaged
coworkers
accomplish

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Employees rank among the most trusted influencers
when communicating about their company’s
engagement and integrity. 1
Source: 1Edelman Trust Barometer, January 2015
Building In-House Brand Advocates

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Boost Your Business Performance
Companies with employee engagement programs achieve
Source: 1Aberdeen, October 2015
26%greater year-over-year increase in annual company revenue,
compared those who do not have formal programs. 1

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Beat the Competition with Happier Employees
Glassdoor’s “Best Places
to Work” list outperformed
the S&P by 122%
Lowest rated companies
underperform S&P by
29.5%
Source: Chamberlain, Andrew (2015). “Does Company Culture Pay Off? Analyzing Stock Performance of ‘Best Places to Work’ Companies,” online at glassdoor.com/research/.

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Wondering what levers are at your
disposal to measure & increase
engagement?

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Top Drivers of Employee Engagement
Source: Global Human Capital Trends 2014, Deloitte University Press

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4 Tips to Engage
Employees Now

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Tip 1: Invite Feedback

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Set a Baseline
• Launch an anonymous
survey or poll with free
tools
• Use Glassdoor data to
identify trends and
monitor employee
sentiment
Download
Glassdoor’s
Employee
Engagement
Toolkit

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62% of Glassdoor users agree that their perception of a company
improves after seeing an employer respond to a review.1
Source: 1 Glassdoor US Site Survey, Jan 2016
Respond

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Glassdoor’s Feedback-Rich Culture
• Pump up new hires
• Address concerns at all hands
meetings
• Team leaders encourage by
department
• Signs and stickers around the
office
• Respond to reviews by department
• Wagl Surveys

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Tip 2: Rally Behind Mission and Goals

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Keep Open Lines of Communication
• Make it clear how
employees contribute
• Provide insight into
key business
objectives
• Revisit goals regularly
• Celebrate wins but be
open about areas of
concern

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Source: 1 Becoming Irresistible, Deloitte, February 2015
Higher Levels
of Innovation1
Higher Levels
of Retention1
30% 40%
Benefits of Mission-Driven Employees

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We Live and Breathe Transparency
• Company All Hands
• Quarterly Business Reviews
• CommunityDoor
• Culture Club
• Coding After School Program

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Tip 3: Support Work-Life Integration

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“The balance of power has
shifted from employer to
employee, forcing business
leaders to learn how to
build an organization that
engages employees as
sensitive, passionate, creative
contributors.”
~ Josh Bersin1
Source: 1 Becoming Irresistible, Deloitte, February 2015

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• Golden rule
• Peer accountability
• Trust employees to do the right thing
• Consider remote work options
• Allow autonomy
Flexibility and Accountability Matters

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Redefining the Nine-to-Five at Glassdoor
•Flexible Work Time, Remote Options
•Health & Wellness Program
•Peer Recognition Programs
•Team Building Off-sites

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Tip 4: Invest in Your Employees’ Growth

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Source: Glassdoor Economic Research, 2015
Foster an Environment for Career Advancement
Culture, career opportunities and leadership matter most

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Leadership Matters
1 in 2 employees
have left their job to get away
from their manager at some
point in their career.1
Source: 1 State of the American Manager, Gallup, April 2015

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Multi-Faceted Approach to Development
• New Hire Orientation
• Buddy System
• Educational Budget
• Clear Growth Paths
• Performance Evaluations +
360̊ Feedback
• EQ Training
• GD University
• Speaker Series

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Key Takeaways
Employee engagement impacts your bottom line
It can be difficult to quantify, but there are tools—many of which are
free—that you can use to measure and increase engagement
Create visibility into your company’s business objectives and how
each employee plays a role
Consider key drivers and incorporate employee feedback when
developing your strategy
Revisit learning and development programs regularly

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Q&A

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Thank You
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