4. Prospecting
- Learnings from sales
- Commit to # calls/week and track them
- Be opportunistic
- Be the subject matter expert (not the salesperson)
- “Layering” establishes trust
- Learnings from Hispanic College Fund
- Volunteers are a good “foot in the door”
- Virtual volunteering
- Many targets: CSR, HR, Foundation, Diversity, Marketing
- Learnings from life
- Be tenacious but patient
- Your integrity will be appreciated
- Referrals are your best leads
5. Programs
Partner Example
gift cards
disaster relief
employee giving
due diligence
grantee sourcing
cause marketing