Mobile phone applications (e.g. iPhone apps) are changing the way that brands and consumers interact. As one of the early champions of mobile services in the restaurant industry, I've prepared a three-part discussion series to discuss how we believe "mobile apps" can and should be used by restaurant groups to expand customer relationships and increase same store sales

1. Preparing for 2010: Make Way for Mobile Apps Noah N. Glass Chief Executive Officer, GoMobo.com PART 1 of 3

2. “ GoMobo’s comprehensive online and mobile ordering system is the best on the market.” Jonathan Feld – SUBWAY® Chairman, FAFT Market 1

5. My FIRST website

6. McDonald’s -- 1996

7. Pizza Hut -- 1996

8. Wendy’s -- 1996

10. Source http://www.slate.com/id/2212108/pagenum/all/#p2 20,000,000 online consumers 1996

11. 255,000,000 mobile consumers today Source: https://www.cia.gov/library/publications/the-world-factbook/geos/us.html

12. Source: https://www.cia.gov/library/publications/the-world-factbook/geos/us.html Online Consumers 1996 More than Mobile Consumers Today 10x

14. #1 #2

15. 2002 2007

17. Mobile got fast

18. Mobile got powerful

19. Consumers got the idea

20. 120 million devices sold

21. 1.5 billion application downloads Application Catalog

22. All aboard!

23. What’s the big deal?

24. Touch

25. Speed

26. Location

27. Attention!

28. 1996 2010

29. How do you stack up ? Question How do you rate your online presence? Question How do you rate your mobile presence?

30. Preparing for 2010: The Mobile App Roadmap PART 2 of 3