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'News: Ofcom Explains Award Of New Local Commercial FM Radio Licence In Banbury To CN Group' by Grant Goddard

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News story about publication of an explanation by UK media regulator Ofcom of its award of a new local commercial FM radio licence in the Banbury market to CN Group, written by Grant Goddard in May 2005 for The Radio Magazine.

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'News: Ofcom Explains Award Of New Local Commercial FM Radio Licence In Banbury To CN Group' by Grant Goddard

  1. 1. NEWS: OFCOM EXPLAINS AWARD OF NEW LOCAL COMMERCIAL FM RADIO LICENCE IN BANBURY TO CN GROUP by GRANT GODDARD www.grantgoddard.co.uk May 2005
  2. 2. News: Ofcom Explains Award Of New Local Commercial FM Radio Licence In Banbury To CN Group Page 2 ©2005 Grant Goddard UK media regulator Ofcom has explained the reasons behind its award of the new Banbury FM radio licence to the CN Group, who will operate the station under the name 'The Bear'. Ofcom’s Radio Licensing Committee felt that the winner would “benefit from being part of an experienced, financially stable company” that could share resources with its existing station of the same name in nearby Stratford-upon-Avon. Ofcom also felt that CN Group’s revenue and audience forecasts were “based on realistic expectations” and liked the station’s commitment to 25% speech output in its daytime programming, which it believed “would increase and improve Banbury-specific news and information provision”. Ofcom has reminded applicants for future licences once again that the station Format they submit needs to be “very clear” that it relates consistently to programming proposals elsewhere in the application. The committee has also pointed out that its decision in this instance was “based on the characteristics of the Banbury market and the applications which were submitted”, rather than on general policy that will be applied to future licence awards. The unsuccessful applicants were 'Banbury FM' (85%-owned by Milestone Radio Group) and 'Banbury Local Radio' (29%-owned by Nigel Reeve’s Laser Broadcasting and 23%-owned by David Maker’s Associated Radio). [First published in 'The Radio Magazine' as 'Banbury Award Explained', #685, 25 May 2005] Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of experience in the broadcasting industry, having held senior management and consultancy roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at http://www.grantgoddard.co.uk

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