1. OVERLAPPING
TRENDS
D2 London // 09 June 2011 // @CandaceKuss

3. HOW

4. WHY

5. 2000

6. 2011

7. EVERYTHING. ALWAYS. NOW

8. Q: Do you check or update Twitter/Facebook first thing in the morning?

11. TOP CAMERA IS A PHONE

13. THE PRO-AM

14. By benzi the expedition truck travel

16. Food Eat /
Meet up
Arrives Chat
Tea /
Chat Chat
Coffee
View Order
Good Bye
Menu Food
Gigi Lui
H&K Hong Kong
@coffeemeow

17. Read Write blog
Food
reviews Chat / review
Arrives
online online
Meet Order Take Good
up Food photos Bye
View Eat / Tea /
Chat
Menu Chat Coffee

18. E-mail
E mail BBM
MSN
Read Write blog
Food
reviews Chat / review
Arrives
A i
online online
Check-in Facebook Photo-
sharing
Meet
M t Order
Od Take
T k Good
G d
up Food photos Bye
Blog Microblog
Tweet
View Eat / Tea /
Chat
Menu Chat Coffee

19. INTELLIGENCE | LISTEN | ENGAGE | ASSETS | DECISION

20. KEEP LISTENING
Take advantage of an always on focus group
I’m buying dog
food.

21. Thank you
Internet.

22. QUESTIONS?
Candace.Kuss@HillandKnowlton.com
@CandaceKuss