Good leaders understand that they need a culture of accountability in their teams to keep motivation levels high and performance levels up. Here are our Top Tips on managing accountability in your team...

1. Good leaders understand that they
need a culture of accountability in their
teams to keep motivation levels high
and performance levels up. Here are
our Top Tips on managing
accountability in your team...
TOP TIPS:
Driving accountability

2. 1. STRATEGY
Accountability is only possible if a team
knows what they are accountable for.
Sound obvious? You'd be amazed how
many times we see teams struggling to
meet expectations because they don't
understand the "why".
Clearly and collaboratively communicate
your vision, mission and commercial
objectives with your team to help
establish the common goals.

3. 2. PEOPLE
Your most important asset should be treated
as such.
Set clear and fair expectations together to
clarify the "what" and the "who".
Support and nurture to help your team focus
on the "how"...how can you help and what
resources do your team need to reach their
goals?
Always celebrate success!

4. 3. PROCESS
Setting up monitoring processes can help
your team collaborate and share, while
coaching processes can increase your
team performance.
Create and manage processes that
encourage dialogue. Collaboration is at
the heart of a good weekly team
meeting which is where accountability
comes to the fore.

5. 4. TECHNOLOGY
Let your technology do the heavy lifting...
Dashboards allow for adjustments to be
made in real time and for the whole team to
have ownership and sight over project
management.
Good technology can also promote agiile
marketing; using data to inform decisions but
allowing for testing, learning and refining.

6. We strengthen marketing teams to drive
business growth...
We develop strategy, people, process and technology
to identify opportunities for growth and deliver
strategic commercial results.
We've trained 100's of teams, from SME's to global
brands, helping our clients to build, up-skill and retain
their teams.
Get in touch if you'd like to hear how
we could help you.