Get a grip on Google

1. How often does Google update its search
results?
GOOGLE

2. No one can really say...
Google simply states
that the bots crawl
“regularly”, and how
often Google crawls
your site is based on
links, page rank, and
“crawling constraints”

3. History of past updates can help
Google has typically updated every 3
to 4 months, which roughly translates
to 4-5 times a year.
If it has been a while since the last
Google update, you can expect one
soon.

4. Last updates of 2015
April 22nd (mobile update)
May 3rd (focused on checking quality)
So, it looks like you may
have some time before
another update.

5. Ask Google to re-Crawl your site
If you have made changes
to your URL, you can ask
Google to re-crawl it.
Before you do, make sure
there aren’t any rendering
errors.
Click here for the link.
You assist Google in finding
your content by creating
Sitemaps. Sitemaps are files for
Googlebots that contain your site’s
pages. Click here for the link.

6. Google’s Methodology
According to Google’s Webmaster Tools page,
their little spiders “regularly” crawl web content to
update its grand index used to create the SERPs
(Search Engine Results Page).
These regular crawls result in changes to the
SERPs, which display soon after the index is
updated.

7. Google’s “Regular”
Unfortunately, the crawl
process, according to Google’s
webmaster, is algorithmic,
which means computers control
it and people aren’t in charge of
it.

8. Don’t let updates affect you
The bottom line here is to not
make jumping higher in the
search results your main goal.
Focus on creating quality
content for users that answers
their questions.

9. Sources
Like what you’ve seen? Check out our blog at http://hdwebpros.com/blog/
All images courtesy of bplanet at FreeDigitalPhotos.net
Google update info from https://moz.com/google-algorithm-change