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Healing Hoof Steps
HealingHoofSteps.org
“Improving lives one FOOT and one
HOOF step at a time.”
HealingHoofSteps.org
Benefits of horses to humans
• Contribute to economic growth
• Provide people with physical exercise
• Provide a release of tensions
• Responsibility
• Family activities (shows, pleasure)
• Competition (rodeos, racing, etc.)
• Work (ranch, farm, hunting, etc.)
• Fun/pleasure
HealingHoofSteps.org
What is the difference between horseback
riding and equine therapy?
Horseback Riding is a form of physical therapy for people who have a range of disabilities
including physical, emotional, cognitive, and social difficulties. Horses provide a tool for
physical therapy, emotional growth, and cognitive improvement, in a unique format that is
fun, exhilarating, and sometimes has the power to change a person's perspective on life!
Besides the physical benefits derived from therapeutic riding, the contact with the animal is a
powerful experience, and the strong bond that is sometimes experienced often has a
profound, uplifting effect on people who are troubled or suffering.
Therapeutic Horseback Riding can benefit people with a wide range of individual
challenges and disabilities, including:
• Autism
• Asperger Syndrome
• Amputation
• Spinal Cord Injury
• Brain Injury
• Developmentally Delay
• Down's Syndrome
• Emotion disabilities
• Seizure Disorders
• Cerebral Palsy
• Parkinson's Disease
• Learning Disabilities
• Stroke patients
• Visual and Hearing Impairment
• Speech Impairments
• Post Traumatic Stress Disorder
• Extended Grief
• Anxiety attacks and Phobias
• Cardiovascular disabilities
• Chemical and Alcohol Abuse
• Multiple Sclerosis
• Muscular Dystrophy
• Spina Bifida
• And others *Source: Equine Assisted Growth And Learning Association www.eagala.org
www.equine-therapy-programs.com/therapy.htmlHealingHoofSteps.org
What is Equine Assisted Therapy?
EAP is a powerful and effective therapeutic approach that has
an incredible impact on individuals, youth, families, and
groups.
EAP addresses a variety of mental health and human
development needs including behavioral issues, attention
deficit disorder, PTSD, substance abuse, eating disorders,
depression, anxiety, relationship problems and
communication needs.
*Source: Equine Assisted Growth And Learning
Association www.eagala.org
HealingHoofSteps.org
Equine Assisted Psychotherapy (EAP) incorporates horses
experientially for emotional growth and learning.
It is a collaborative effort between a licensed therapist and a
horse professional working with the clients and horses to
address treatment goals.
Because of its intensity and effectiveness,
it is considered a short-term, or "brief" approach
What is Equine Assisted Therapy?
*Source: Equine Assisted Growth And Learning
Association www.eagala.orgHealingHoofSteps.org
Who benefits from Equine Assisted Therapy?
*Source: Equine Assisted Growth And Learning
Association www.eagala.org 2013 Impact Study
Results
2013 EAGALA Impact Study
Results
HealingHoofSteps.org
Who benefits from Equine Assisted Therapy?
Continued….
2013 EAGALA Impact Study
Results
*Source: Equine Assisted Growth And Learning
Association www.eagala.org 2013 Impact Study
ResultsHealingHoofSteps.org
Where are other Equine Assisted Therapy
programs located?
33,965 Clients Participated in Equine Assisted Therapy
Programs Around the World in 2013*Source: EAGALA 2013 Impact Study Results
HealingHoofSteps.org
• Non-existence of this type of facility
• 340 Registered Psychologists who treat over
96,000 mental/behavioral health patients
• On-going research programs continue to show
positive results for P.T.S.D. victims and their
families
• Area military operations: Pensacola Naval Air
Station, Hurlburt Field, Duke Field, Eglin AFB,
Tyndall AFB
Why Northwest Florida?
*Source: Fl Dept of Health Statistics 2013
Equine Assisted Growth And Learning Association
www.eagala.org
HealingHoofSteps.org
How could an Equine Assisted Therapy
Center impact a community?
Enrich the lives of those struggling with mental/behavioral/physical
disabilities
Bring development & commerce to a rural area
Provide Alternative Tools & Support for Behavioral Health Professionals
Signify the area as a destination for those seeking EAP in the Southeastern
United States
Generate additional revenue to lodging and
dining facilities for out-of-market clients
and their families
HealingHoofSteps.org
Our Solution
Healing Hoof Steps would provide a
convenient facility, horses, necessary session
elements and training needed for the use of
Equine Assisted Psychotherapy service
programs supporting the efforts of area
mental/behavioral health
professionals.
HealingHoofSteps.org
Funding needed
Purchase of real property,
construction of necessary
structures, purchase of operational
equipment, training supplies and
marketing efforts.
$500K
HealingHoofSteps.org
Land est. $150,000
Land Clearing $20,000
Road Paving $25,000
18 Stall Shed Row Barn w/Office $75,000
80’x120’ Cover Arena $25,000
Arena Footing $8,000
Arena Lighting $15,000
(3) 60’ Round Pens $4,000
18’x24’ Equipment Storage Garage $10,000
2008-2012 Tractor/Grading Equip $25,000
Horse Trailer/Transport Equipment $25,000
3 Rail Vinyl Fencing & Labor $10,000
Irrigation/Water Sources $15,000
Office Furniture & Equipment $15,000
Various Tack/Stall Equipment $25,000
Various Labor Costs $28,000
Additional Horse Acquisition Cost(s) $25,000
Itemized Construction/Equipment & Labor Costs
$500,000HealingHoofSteps.org
Marketing activities
 Area Behavorial Health Professionals
 Area Medical Facilities
 Business Partnerships
 Trade Publications
 Digital & Tradional Media
HealingHoofSteps.org
Date Milestone
December 31, 2014 Purchase of acreage in Crestview
January 1, 2015 Begin Construction of Facility
June 1, 2015 Construction Completion
June 20, 2015 Bring therapy horses to the facility
July 1, 2015 Begin offering EAP & Boarding Services
Milestones
HealingHoofSteps.org
Partnerships and Resources
HealingHoofSteps.org

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Healing Hoof Steps Business Plan

  • 2. “Improving lives one FOOT and one HOOF step at a time.” HealingHoofSteps.org
  • 3. Benefits of horses to humans • Contribute to economic growth • Provide people with physical exercise • Provide a release of tensions • Responsibility • Family activities (shows, pleasure) • Competition (rodeos, racing, etc.) • Work (ranch, farm, hunting, etc.) • Fun/pleasure HealingHoofSteps.org
  • 4. What is the difference between horseback riding and equine therapy? Horseback Riding is a form of physical therapy for people who have a range of disabilities including physical, emotional, cognitive, and social difficulties. Horses provide a tool for physical therapy, emotional growth, and cognitive improvement, in a unique format that is fun, exhilarating, and sometimes has the power to change a person's perspective on life! Besides the physical benefits derived from therapeutic riding, the contact with the animal is a powerful experience, and the strong bond that is sometimes experienced often has a profound, uplifting effect on people who are troubled or suffering. Therapeutic Horseback Riding can benefit people with a wide range of individual challenges and disabilities, including: • Autism • Asperger Syndrome • Amputation • Spinal Cord Injury • Brain Injury • Developmentally Delay • Down's Syndrome • Emotion disabilities • Seizure Disorders • Cerebral Palsy • Parkinson's Disease • Learning Disabilities • Stroke patients • Visual and Hearing Impairment • Speech Impairments • Post Traumatic Stress Disorder • Extended Grief • Anxiety attacks and Phobias • Cardiovascular disabilities • Chemical and Alcohol Abuse • Multiple Sclerosis • Muscular Dystrophy • Spina Bifida • And others *Source: Equine Assisted Growth And Learning Association www.eagala.org www.equine-therapy-programs.com/therapy.htmlHealingHoofSteps.org
  • 5. What is Equine Assisted Therapy? EAP is a powerful and effective therapeutic approach that has an incredible impact on individuals, youth, families, and groups. EAP addresses a variety of mental health and human development needs including behavioral issues, attention deficit disorder, PTSD, substance abuse, eating disorders, depression, anxiety, relationship problems and communication needs. *Source: Equine Assisted Growth And Learning Association www.eagala.org HealingHoofSteps.org
  • 6. Equine Assisted Psychotherapy (EAP) incorporates horses experientially for emotional growth and learning. It is a collaborative effort between a licensed therapist and a horse professional working with the clients and horses to address treatment goals. Because of its intensity and effectiveness, it is considered a short-term, or "brief" approach What is Equine Assisted Therapy? *Source: Equine Assisted Growth And Learning Association www.eagala.orgHealingHoofSteps.org
  • 7. Who benefits from Equine Assisted Therapy? *Source: Equine Assisted Growth And Learning Association www.eagala.org 2013 Impact Study Results 2013 EAGALA Impact Study Results HealingHoofSteps.org
  • 8. Who benefits from Equine Assisted Therapy? Continued…. 2013 EAGALA Impact Study Results *Source: Equine Assisted Growth And Learning Association www.eagala.org 2013 Impact Study ResultsHealingHoofSteps.org
  • 9. Where are other Equine Assisted Therapy programs located? 33,965 Clients Participated in Equine Assisted Therapy Programs Around the World in 2013*Source: EAGALA 2013 Impact Study Results HealingHoofSteps.org
  • 10. • Non-existence of this type of facility • 340 Registered Psychologists who treat over 96,000 mental/behavioral health patients • On-going research programs continue to show positive results for P.T.S.D. victims and their families • Area military operations: Pensacola Naval Air Station, Hurlburt Field, Duke Field, Eglin AFB, Tyndall AFB Why Northwest Florida? *Source: Fl Dept of Health Statistics 2013 Equine Assisted Growth And Learning Association www.eagala.org HealingHoofSteps.org
  • 11. How could an Equine Assisted Therapy Center impact a community? Enrich the lives of those struggling with mental/behavioral/physical disabilities Bring development & commerce to a rural area Provide Alternative Tools & Support for Behavioral Health Professionals Signify the area as a destination for those seeking EAP in the Southeastern United States Generate additional revenue to lodging and dining facilities for out-of-market clients and their families HealingHoofSteps.org
  • 12. Our Solution Healing Hoof Steps would provide a convenient facility, horses, necessary session elements and training needed for the use of Equine Assisted Psychotherapy service programs supporting the efforts of area mental/behavioral health professionals. HealingHoofSteps.org
  • 13. Funding needed Purchase of real property, construction of necessary structures, purchase of operational equipment, training supplies and marketing efforts. $500K HealingHoofSteps.org
  • 14. Land est. $150,000 Land Clearing $20,000 Road Paving $25,000 18 Stall Shed Row Barn w/Office $75,000 80’x120’ Cover Arena $25,000 Arena Footing $8,000 Arena Lighting $15,000 (3) 60’ Round Pens $4,000 18’x24’ Equipment Storage Garage $10,000 2008-2012 Tractor/Grading Equip $25,000 Horse Trailer/Transport Equipment $25,000 3 Rail Vinyl Fencing & Labor $10,000 Irrigation/Water Sources $15,000 Office Furniture & Equipment $15,000 Various Tack/Stall Equipment $25,000 Various Labor Costs $28,000 Additional Horse Acquisition Cost(s) $25,000 Itemized Construction/Equipment & Labor Costs $500,000HealingHoofSteps.org
  • 15. Marketing activities  Area Behavorial Health Professionals  Area Medical Facilities  Business Partnerships  Trade Publications  Digital & Tradional Media HealingHoofSteps.org
  • 16. Date Milestone December 31, 2014 Purchase of acreage in Crestview January 1, 2015 Begin Construction of Facility June 1, 2015 Construction Completion June 20, 2015 Bring therapy horses to the facility July 1, 2015 Begin offering EAP & Boarding Services Milestones HealingHoofSteps.org