Presenting is all about communicating.Your audience will forget almost everything you tell them, so make sure your message is targeted, supports your objective, and helps drive your primary message home. Use the tips to help make sure your next presentation hits its mark.

1. How to Rock Your
Next Presentation
in Easy Steps

2. STEP ONE
START AT THE END.
WHAT IS YOUR GOAL?
YOUR OBJECTIVE?
If you don’t know what you’re
trying to say, no one else will
either.

3. IDENTIFY SUCCESS METRICS
What does success for this presentation look like?
What do you want people to walk away and
remember, do, or change?
WHAT’S YOUR OBJECTIVE?

4. CAN YOU ANSWER THESE
QUESTIONS...
What would success look like if this went well?
How will I measure the success of this information?
What are the targeted metrics I want to impact?
What do I most need people to remember?
WHAT’S YOUR OBJECTIVE?

5. Persuade
Inform
Transfer Knowledge
Change Behavior
Train
Teach a New Skill
WHAT IS YOUR OBJECTIVE
WHAT ARE YOU
TRYING TO
ACCOMPLISH?

6. KNOW
YOUR
AUDIENCE
STEP TWO
“You talkin’ to me?”

7. WHO ARE YOU TALKING TO?
How much do they already know?
How much do they need to know?
Does the information impact them?
What will they care about the most?
KNOW YOUR AUDIENCE

8. IDENTIFY YOUR
CONTENT
STRATEGY
How you communicate is
just as important as what
you communicate.
STEP THREE

9. EFFECTIVE CONTENT STRATEGY
Prioritize information
Plan for your audience
Do your research
Scope your information
Decide on your delivery method
TO CREATE AN...

10. A question
What percent of information
received do you think people
remember?

11. some bad news...
RETENTION SUCKS.

12. 1/100
RETENTION SUCKS. SO, PRIORITIZE
We remember only 1 of every 100
pieces of information
we receive.

13. DO YOUR RESEARCH
CONTENT STRATEGY
RESEARCH, RESEARCH, RESEARCH.
You job is to present the best information, in
the most precise, concise way possible.
Have a home for your research.

14. PICK A
DELIVERY METHOD
Because shockingly, a deck is
not always the answer.
CONTENT STRATEGY

15. PLAN
YOUR
PRESENTATION
Put all your effort to good
use and make a plan.
STEP FOUR

16. BE CHOOSY
PLAN YOUR PRESENTATION
REMEMBER; RETENTION SUCKS
Be strategic with space & information.
Customize content for your audience.
Use an appendix.

17. CREATE AN
OUTLINE
PLAN YOUR PRESENTATION
Don’t be tempted to just jump
right into making your materials.

18. Use humor
Data is a story
Make it memorable
Create an experience
Doesn’t have to be your story
Doesn’t technically have to be true
Tap into commonly shared
experiences
CONTENT STRATEGY
USE
GOOD
STORYTELLING
Anything that taps into the
emotions of your audience and
allows them to relate and
empathize with the message
you’re trying to convey
emotionally beyond facts and
statements alone.

19. BUILD
YOUR
MATERIALS
Put all your effort to good
use and make a plan.
STEP FIVE

20. USE VISUAL CUESMake your tools work for you.
BUILD YOUR MATERIALS

21. BUILD YOUR PRESENTATION
MAKE IT PRETTY.
“People will forget what you said,
people will forget what you did,
but people will never forget
if you made it look good.”
-Not a real quote.

22. USING DISC BEHAVIORAL STYLES
TEAM EFFECTIVENESS &
COMMUNICATION
SOME BAD EXAMPLES

23. Progress - Topic area 2
Accomplishment 1
● Lorem ipsum dolor sit amet,
consectetur adipiscing elit
● Sed do eiusmod tempor
incididunt ut labore et
dolore magna aliqua.
Accomplishment 2
● Ut enim ad minim veniam,
quis nostrud exercitation
ullamco laboris nisi ut
aliquip ex ea commodo
consequat.

24. The problem
These numbers are meaningless.
They literally mean nothing. And
provide no value.
20XX 20XX 20XX 20XX

25. BUILD YOUR MATERIALS
DESIGN MATTERSContent & design are not mutually exclusive.

26. DESIGN MATTERS
BUILD YOUR MATERIALS
EXCEPT WHEN IT DOESN’TThe easy answer is to keep it simple.

27. 28
SO WHY FOCUS ON LEADERS?
The good vs great leadership difference*…
● Lower turnover rates
● Higher engagement rates
● Higher team productivity
● Higher profitability
● Higher customer satisfaction
Because our exit survey told us to:
● 32% of voluntary terminations’ primary reason for leaving was:
“Dissatisfied with manager”
SOOO MUCH
INFORMATION

28. 29
We CAN win...
but we have to do things differently.
Understand your culture’s
strengths and challenges.1
Use data to both identify
problems and illustrate
successes.
4
Don’t assume you know what
you need. Use your leaders &
BPS.
2 Pilot, pilot, pilot.5
Use systems & structures
that are already in place to
drive your program.
3
Keep it Short. Keep it Simple.
Keep it Sexy.6
BETTER?

29. LESS IS MORE. ALWAYS.Unless it’s ice cream. Then more is more.
BUILD YOUR MATERIALS
LESS IS MORE. ALWAYS.

30. HOW WE BUILDLet’s take a look.
BUILD YOUR MATERIALS

31. PREPARE
FOR YOUR
PRESENTATION
STEP SIX
“Nobody puts Baby in a
corner.”

32. DO YOU NEED A DRY RUN?Practice is always a good idea.
PREPARE TO PRESENT

33. FEEDBACK
FOR THE WIN
‘Cause you don’t know what you
don’t know.
PREPARE TO PRESENT

34. NAIL
YOUR
DELIVERY
“It takes a great deal of bravery to
stand up to our enemies, but just as
much to stand up to our friends.”
STEP SEVEN

35. BE CONFIDENTYou’ve prepared.
You’ve worked hard.
You’re ready.
NAIL YOUR DELIVERY
“He’s either
desperate or
overly
confident.”

36. BE YOURSELFPosture & body language.
Be comfortable..
Be yourself.
PREPARE TO PRESENT

37. 1
2
3
4
5
6
7
Start at the end.
What is your goal/objective?
Know your audience.
Identify your content strategy.
Plan your presentation.
Build your materials.
Prepare for your presentation.
Nail your delivery.