Más contenido relacionado Similar a focus on the image: maximizing social influence through visual content (20) Más de Heather Weisse Walsh (7) focus on the image: maximizing social influence through visual content2. store displays
Logo print media
Visual Content is Story Telling. How will you tell your brand’s story?
4. Know Your Voice. Know Your Audience. Translate into Aesthetics.
create
curate
and
7. Profile
image
header
image
INTRO TEXT
media
gallery branded
hashtag
VISUAL ANATOMY OF A TWITTER PAGE.
9. Profile
image
81 px by 81 px
Header image
520 px by 260 px
1200 by 600 resolution
background 1600 px by 1200 px
under 200K
image
Optimizing Images for Twitter.
11. header
image
Profile
image
buttons/
apps
VISUAL ANATOMY OF A facebook brand PAGE.
12. Cover Image
851px by 315px Profile
JGP or PNG
less than 100 KB
image
160 px by 160 px
don’t scale to fit
TIMELINE
CONTENT
buttons
960 px by 960 px
resized to 403 px in
111 px by 74px timeline view
Optimizing Images for Facebook.
14. fans/
customers
space
logo
placement
17. cover comprised of
instagram images
intro
Profile
text
image
recent
images
VISUAL ANATOMY OF An instagram brand page
19. Profile image
INTRO TEXT
image
board
VISUAL ANATOMY OF A pinterest brand PAGE.
21. Behind the Scenes Creative Product Shots Locale/Community
Quotes/Memes Business Culture/Theme Customers {ask permission}
Visual Content Ideas
34. Smart
Phone Photo Tips
app: ditpic
Use an app to tell a
multi-photo story
image: coolprogeny.com
36. thanks!
Heather Walsh
The Weisse Group, LLC
www.weissegroup.com
heather@weissegroup.com