Geographical indications (GIs) can be an effective tool for rural development when certain key factors are in place. GIs link a quality agricultural product to its geographical place of origin, benefiting the producers, economy, society and environment of that region. For sustainable rural development through GIs, there must be a specific high-quality product, resources in the local place of production, and motivated local people organized collectively. An association is formed and a code of practice developed to define and protect the product. With legal recognition and marketing support, GIs can boost the rural economy through niche markets while preserving cultural heritage and biodiversity of the region. However, successful impacts depend on coordination between different levels of government, sectors of the
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
Emilie fao gi-kiev ENG
1. GI systems as a tool for rural development Lessons learnt from the world National workshop on Origin-linked Products and their demand in Ukraine, TCPUKR3201 – Kiev, 25-26 August
Opportunities fraud, misleading (defensive) “ nostalgic”, immigrants urban markets nutritional and health benefits with high symbolic value export for commodities: coffee, cacao, tea? in relation with strong marketing strategies (promotion and selling places) local markets with tourism linkages EU markets (direct application for registration)
Ultimate objective: differentiating products advancing ethical goals more protection IP (producers, consumers) Rq: “offensive or defensive” GI strategy Immediate objectives : preserving local culture, promoting a specific area of production non addressed as such but considered: better value redistribution, biodiversity Operational objectives: Traceability, Link to geographical origin: local know how and practices, varieties breeds, etc Traditions (history, reputation) + operational objectives defined by the “legitimate user” Products food and agricultural products + handicraft (e.g. Asian countries, Chile, Brazil, Ecuador, Costa Rica Peru...-American countries...) + services (India, Brazil)
Clear and sound legal and institutional framework Clear designation of competent authority Clear definition, in accordance with international terminology... System of control Policies to promote GI with a positive impact on rural development (producers association, participative approach – small scale producers participation, traditional products preservation, capacity building, ...) Coordination systems between different sectors, levels and expertise National commission for assessment? agriculture-IP (assessment / registration) resources to recruit for expertise, assessment role of local public actors roles of universities, lab... importance of consumer information logotype for the category links with tourism