Customer Analytics Behavior Score

1. Pitching
Deck
Credit Social Ability Score

2. Business Introduction
– Social Ability Score

3. Background
Top 13
challenges
immigrants
face in
Canada

4. Solution Offered
A Score as a filter A Score to help to
fit
A Score as a guide

5. Credit Social Ability Score
– A Score that helps Government/ Agency/ any business to
assess potential individual candidates
– A Score to help Giving score to each individual to help
them, find the best spot/ enlarge their possibilities to get
PR from Canada? Build a business? Startup company
– Helping them to find promoter?
– Helping them to find suitable job?
– Helping them to get financial support (Aid, Loan/
Financing, Investment)?

6. Benefit
Fully aware of self
information, and helps
against ID theft and
Financial Fraudulent
Informed well
before
executing
decision
Understand the
impact of financial/
other behavior

7. Market, and Potential
– Current market  mostly Agencies, but none of them is
have the same standard
– Potential : single – unified Score that have the same
meaning of its value

8. Business Plan

9. Uniqueness
Based on the information obtained from multiple partners, indicators available for each individual may vary.
Then the company will perform customer segmentation on the aggregated level, which is the basis for
developing sub-models

10. Cluster 1
Cluster 2
Cluster 3
Cluster 4
Missing bank credit
Short-term
demand
Single income
Consumer
type
turnover
Cluster Description:
Short-term capital turnover
needs, few personal credit
enhancement data, a certain
repayment ability, and land or
corporate assets are the best
Int’l travel
Impulsive (spending)
22-25y.o.
iPhone
life services
Cluster Description:
Like 3c products, like
to consume in advance,
eager to own the latest
iPhone 13, easy to
accept new things,
adventurous
Cluster Description:
Young, growing
career white-collar
group, working for 2
years or more.
Have Social needs,
emergency needs,
and installment needs
Good credit record
Stable Income
Planning
cost
White Collar
family
Child
35y.o. +
Asset
Proofs
Home
appliances
Cluster Description:
29~45 years old, white-collar
group or SME owner, stable
income, family and children.
Have fixed assets or other
large-value assets. No criminal
records
25y.o. +
White
Collar
Daily
Expenses Installment
Travel
Online
Phone
Uniqueness

11. Competitor
– Existing Credit Bureau
– Existing Scoring Company (Equifax,
Fico, Trans Union, etc)

12. Marketing Plan / Revenue
Stream

13. Who Are the Team
– #Brief Introduction of each team member

14. Achievements