Michael Rolph, CEO, YoYo Wallet - Unlocking The Power Of Payment Data

1. Michael Rolph
CEO & Co-founder
Confidential
Unlocking the power of payment data

2. Unlocking the Power of Payment Data Confidential
The intro bit!

3. Unlocking the Power of Payment Data Confidential
Retailers ConsumersBanks
Payment is the tissue that connects the
commercial world

5. Unlocking the Power of Payment Data Confidential
The industry landscape is becoming
increasingly complex
Open Banking
& PSD2
Massive change is
on the horizon
Real Time
Domestic Payment
Networks
GDPR
Tokenisation
Blockchain
AI
Omni-channel

6. Unlocking the Power of Payment Data Confidential
Payment as a service is now
highly commoditised and
retailers don’t want to pay for it
It is a race to the bottom:
0% FEES
ARE COMING

7. Unlocking the Power of Payment Data Confidential
Like oil, data has no value
unless it can be refined into
something useful
Actionable insight is the product of data

8. X Unlocking the Power of Payment Data Confidential
A new ‘data centric’
infrastructure for a digitally
native world is needed
We have built it

10. Unlocking the Power of Payment Data Confidential
A Complete Omni-Channel Payment,
Loyalty & Marketing Solution…

11. …that turn’s basket data into
basket influence
Influence
Deliver frictionless payment &
personalised loyalty reward
consumer experience
Convert
Real time business insight and
personalised marketing/ loyalty
campaigns
Capture
Matching customer ID to basket
spend on ALL transactions
across ALL channels
Connect
With customers, based on their
purchasing habits via the personal
letter box to the eyes - their mobile

12. The Yoyo acceptance network enables personalised loyalty
marketing by unlocking the power of payment data
We are creating the next generation
acceptance network

13. Unlocking the Power of Payment Data Confidential
The Yoyo Platform delivers next generation payment
infrastructure for a digitally native world
integrated by any point of sale,
both in-store and eCommerce
double tokenisation of
customer and their transactions
Commerce API
Identity API/SDK
Wallet API/ SDK
automation of end to end
transaction experience
At the core are three services that when utilised create the most delightful customer
transaction experiences and actionable insight for retailers

14. X Unlocking the Power of Payment Data Confidential
Consumer product:
Front end wallet apps
Loyalty Payment Receipt

15. Unlocking the Power of Payment Data Confidential
Retailer product:
‘Yoyo Engage’ next generation CRM,
Business Intelligence and Marketing

16. Unlocking the Power of Payment Data Confidential
Bank product:
Re-intermediating banks into
payment experiences Embed retailer loyalty &
rewards into Bank’s own app
Bank card
linked loyalty

17. Unlocking the Power of Payment Data Confidential
Yoyo is the market leading wallet the UK
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
4,500
5,000
2016
Q
1
2016
Q
2
2016
Q
3
2016
Q
4
2017
Q
1
2017
Q
2
2017
Q
3
2017
Q
4
2018
Q
1
2018
Q
2
761 746
651
1,310
1,684
2,310
2,819
3,879
4,315
4,400
0
121,429
242,857
364,286
485,714
607,143
728,571
850,000
2016
Q
1
2016
Q
2
2016
Q
3
2016
Q
4
2017
Q
1
2017
Q
2
2017
Q
3
2017
Q
4
2018
Q
1
2018
Q
2
827,303
725,353
571,303
443,151
287,479
177,349
144,656
114,786
92,73283,884
0k
54,167k
108,333k
162,500k
216,667k
270,833k
325,000k
2016
Q
1
2016
Q
2
2016
Q
3
2016
Q
4
2017
Q
1
2017
Q
2
2017
Q
3
2017
Q
4
2018
Q
1
2018
Q
2
22m
Transactions to date
1.3m+
Registered users by end of FY 2018
600k +
Monthly active users by end of FY 2018

18. Unlocking the Power of Payment Data Confidential
Two massive industries are colliding
Payment Marketing

19. X Unlocking the Power of Payment Data Confidential
Thank
You