DISCLAIMER: This is an archived presentation. Please visit http://www.slideshare.net/Digital-Luxury to access DLG official SlideShare account. The 6th edition of this market study published by IC-Agency, a company specializing in Luxury Digital Marketing in partnership with Europa Star with the support of the Fondation de la Haute Horlogerie, deciphers queries entered into search engines throughout the Internet from millions of prospects for 25 luxury watch brands. The survey covers 10 key markets, including – for the first time - BRIC markets Brazil, Russia, India and China as well as the top export markets United States, Japan, the United Kingdom, Italy, France and Germany. This presentation highlights the main trends highlighted by the study and first uncovered for the Salon International de Haute Horlogerie SIHH 2010. More information: www.worldwatchreport.com

1. © IC-Agency, 2010. All rights reserved Media Kit for SIHH 2010

2. A Market Study Like No Other © IC-Agency, 2010. All rights reserved The WorldWatchReport (WWR) provides the luxury watch industry with exclusive analysis regarding their brands and models. The WWR is based on over 500 million search queries entered into search engines. Ex: Once collected, this data is analyzed and translated into intentions (ex: brands, models, replicas, etc.) with the help of exclusive IC-Agency technology.

16. In the Press © IC-Agency, 2010. All rights reserved