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Why EDB went Global
        IKT Norge seminar
              May 6, 2010
              Tom Scharning
Agenda

Why EDB went global
How to establish a global delivery model
How we do it
Risk and security
Status & Achievements
Why globalise our
delivery?
EDB challenges

 EDB customer delivery
  commitments can not be met
  with Scandinavian resources
  alone
 EDB and EDBs customers need
  access to highly skilled
  professionals without
  compromising security or quality
 EDBs needs to increase
  competitiveness and scalability
  to ensure future deliveries
Transformation and continued
 innovation                                                                                            Agility and
                                                                                       Expanding       improved
                                                                                       global          innovation
                                                                                       delivery
                                                                                       capacity
                                                                   Expanding
                                                                   global
                                                                   sourcing
                                              Building
                                              application
              Established   Building          services
 Focusing     critical
 on core                    solutions
              mass in IT    portfolio
 business     operations
 areas




2003             2004                 2005                       2006                 2007         2008         2010

            Telenor            TAG                    Guide        STI      Team R3      SPAN
                      IBM                 SPRING                                                   IS Partner
                            BANQIT                       tre60      CEKAB
                Capgemini
                                     Avenir                        Infopulse          Miratech
                                                   Datarutin
EDB in brief

 Key figures 2009
 –   Revenue NOK 7.5 billion
 –   EBITA NOK 603 million
 –   Total order backlog NOK 12.6 bn
 –   Number of employees 6,000                      Norway



 Business areas                                Denmark
                                                           Sweden


 – EDB Consulting Group                   UK

 – EDB Solutions                                                    Ukraina           USA
 – EDB Outsourcing
                                       ContinentalEurope




                                                                              India



                                                                                Singapore




                                                                                        Page 6
                                                                                      EDB 2010
Methodology

How we do it
EDB's 3 models for Global Sourcing

                       Description                 Suitable for

                     Integrated into EDB's
 Embedded          production of services:
 Global Sourcing    IT operation, Solutions,     All customers
                    Application services


                      A combination of            Customers with
 Scandinavian         Scandinavian PM:            AD or AM needs
 Global Sourcing      Using resources             preferring to buy
                   from India or Ukraine         services from EDB


                                                  IT departments with
                    A dedicated                AD or AM needs where
EDB Pavilion                                     the customer retains
                   customer team
                                               a high degree of control



                                                                          EDB 2010
                                                                            Page 8
Embedded Global Sourcing
Methodology approach


  Documentation          Migration              Stabilisation
   Describe and          Intensive work        Controlled after care
    analyse processes      shadowing period       period
    AS-IS                  onshore or on-the-
                           job training local    Establish internal
   Define processes                              contract for service
    TO-BE designed for    Provide run-books      delivery and follow
    global deliveries                             up
                          Migrate processes
                           global                Hand over meeting
                          Go – No/Go
                           meetings
Global processes established

ITIL - Problem management:
 Redefined process workflows to a
  local/global design
 Basis for training during migration
  and documentation in QA system
 All new processes and workflow
  based on a global delivery model
 Step-by-step change to
  geographic independent workflows
Enabling global deliveries in IT
operations
 Establish global hubs as a seamless
  integrated part of all IT Operations
  delivery platforms
 Ensures IT Operations customers
  access to highly skilled professionals
 Improving EDBs competitiveness and
  scalability
 A combination of local and global
  resources will ensure control and flexibility
 Enable profitable growth for the customer
  and EDB
IT operations delivery locations

                               Scandinavia:
                               DataCentre, Storage
                               Network (Infrastructure)
                               Implementation capacity
                                                          Oslo      Stockholm
                               Continuity capacity
                                                                         Kiev




                           Tampa           Ukraine:
                                           Desktop remote support
                                           Open and DB
US:                                        Application Packaging
Monitoring                                                                                  Bangalore
                                           Monitoring centre
Industrial IT operations                   Helpdesk
                                                                                India:                   Singapore
                                                                                Mainframe
                                                                                SAP


                                                                                     Singapore:
                                                                                     Monitoring
                                                                                     Industrial IT operations
Bank/ Finance:
Centres of excellence
Oslo: 950 FTE
    – Core bank solutions and multi-channel solutions
    – Statutory reporting, card and adm.solutions

Bergen: 200 FTE
     – Security and anti money laundering
     – Payment systems

Trondheim: 220 FTE
     – Multi-channel (mobile banking, internet banking, portal)
     – ATM and Point of Sale (POS)                                    Leading
Mo i Rana: 150 FTE                                                   supplier of
     – Card personalisation                                         solutions for
     – Fraud detection and card services
                                                                    the Bank &
Stockholm: 120 FTE                                                Finance sector
     – EDB Card solutions for payment cards (POS and ATM)          in the Nordic
     – Implementation and projects

Kiev: 80 FTE
     – Working on different areas together with Nordic Centers
     – Mobile applications, technology conversion etc.

India: 15 FTE
    – Security testing,
    – Performance testing                                              FTE = Full time equivalent
Application Management for SAS

Challenge                                 Solution
 SAS has an HCM platform based on         Specialist resources from one partner
  SAP, including payroll for the            covering the whole platform
  Nordics.                                 Framework for support and imple-
 SAS wanted to upgrade the platform        mentation of HCM business process
  and outsource the AM of the whole        Dynamic availability of IT-specialists
  platform including interfaces to 3rd      and peak resources
  party systems.




Respons                                   Achievement                                         Reduced AM
 Nordic capability                        Annually reduced cost for the delivery   delivery cost through
 Specialist competencies in all Nordic     of AM
  countries                                From EDB side the upgrade will be                Scandinavian
 Customer knew EDB from start –            productive according to plans            specialist capabilities
  Professional partner                     Nordic SAP HCM Setup
 Combination between Near sourcing
                                                                                       backed up by near-
  from Bulgaria and the Nordics =>                                                        shore resources
  Price




                                                                                                 EDB Consulting 2010
                                                                                                            Page 14
Oracle AO using Offshore resources

Challenge                                 Solution
 On site AO/BO delivery costly for        Implementation of Oracle best
  customer                                  practices i.e. AIM standards
 System documentation not satisfactory    Preparation of run books, other
 Existing team more than 10 years on       documents from scratch
  system                                   Offshore Contingency plan
 Cost not competitive                      documented
                                           Governance model redesign
                                           Status reporting stabilized
                                           ROI reporting to customer



Respons                                   Achievement                                       Reduced cost,
 EDB-SPAN moved AO/BO from                Proactive Incident monitoring and          improved customer
  existing vendor gradually to offshore     reporting
 E-business Suite 11.5.10.2 on HP-UX      Improved customer interaction                  interaction and
  - Three Oracle instances
 Artemis, MGWP (queuing) , FDW
                                           Improved processes                       improved governance
                                           Faster Closure of AO Application
  (Financial Data warehouse)                incidents
 Over 2000 Jobs run daily, Using          Initiated review of project governance
  Control M scheduler                      Building business specific knowledge
                                            repository
                                           Realized cost reduction


                                                                                                 EDB Consulting 2010
                                                                                                            Page 15
Electronic billing and payment services

Challenge                              Solution
 Fast ramp up of resources             Defined process for smoother
 High Attrition rate at HPC/Amex        transition
 Needed quick time to market to        Middle level management
  serve orders and clients               sponsorship at onsite.
  Implementation, Reengineering,        Maintaining a healthy onsite
  Production fixes and Support.          /offshore resource ratio
  Knowledge Retention/Lack of           Start with small to medium team
  Domain knowledge                       and ramp up for smooth
 Night support                          engagement

Respons                                Achievement
                                                                                Faster time to
 Dedicated Pavilion Team, Low          30 mill USD savings on Manpower
  attrition at SPAN.                    Faster time to market for             market, higher
 Knowledge Base development &
  SME Creation.
                                         HPC/Amex solutions
                                        Increased clients and sales
                                                                           quality of services,
 Cross training in niche technology    Improved documentation of core          dedication to
 Offshore cost and time
  advantages
                                         system
                                        Value engineering in business
                                                                                     customer
                                         process                             satisfaction 24/7

                                                                                      EDB Consulting 2010
                                                                                                 Page 16
Risk & Security

Risk & Security
Risk approach

 Today a known production in known
  environments
                                                     Risk
 Establishing and transformation of             mitigations
  production teams demands precautions          to close gap

 A global delivery model demands
  transparency in the complete work
  process
 Legal and international regulations must         Risk           Risk
  be considered                                   level          level
                                                   EDB            EDB
 National risk level at all production sites
                                                 Nordic         Global
  must be evaluated
                                                Resources      Resources
 Securing well functional continuity
  solutions on a global basis
Security in the migration process

                 Evaluate areas open to migration to new location
 Evaluate and
                 Reconcile security and criticality regarding possible area
 Select          Define tasks and value chain parts possible to migrate.

                 Qualify processes and solutions for the global delivery model and
                  migration
 Prepare         Train employees and adjust the new work chain in order to secure
                  future delivery

                 Update all processes, procedures and solutions
Migrate          Migrate the operation into the global delivery model
                 Qualify continuity solutions



                 Audit all work processes and solutions on regular basis
Follow up        Regular updates of all processes



                                                                                      EDB 2010
                                                                                       Page 19
Status and
Achievements
Over all achievements for EDB

                  Increased security – role based access
 Improved         Improved control on removing root causes (PM)
                  Improved logging, reporting and analyze
 Quality          More proactive work
                  Stable Operations – No critical incidents in 2009



 New            New and good skilled colleagues
                Positive cooperation onshore/offshore
 Knowledge      Proactive view of internal processes



                More flexibility local
Scalability     Faster upscaling by new needs
                Increased productivity


                  Improved internal interfaces – Updated generic procedures
Increased         Run books on operation tasks
                  Documentation in English
transparency      Better control on End of Support
                  Taskforce work with global participants



                                                                               EDB 2010
                                                                                Page 21
More value from EDB




                      EDB Consulting 2010
                                 Page 22
EDB 2010
 Page 23

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”Why EDB Went Global”, Tom Scharning, Executive Vice President EDB Consulting Group, EDB Consulting Group

  • 1. Why EDB went Global IKT Norge seminar May 6, 2010 Tom Scharning
  • 2. Agenda Why EDB went global How to establish a global delivery model How we do it Risk and security Status & Achievements
  • 4. EDB challenges  EDB customer delivery commitments can not be met with Scandinavian resources alone  EDB and EDBs customers need access to highly skilled professionals without compromising security or quality  EDBs needs to increase competitiveness and scalability to ensure future deliveries
  • 5. Transformation and continued innovation Agility and Expanding improved global innovation delivery capacity Expanding global sourcing Building application Established Building services Focusing critical on core solutions mass in IT portfolio business operations areas 2003 2004 2005 2006 2007 2008 2010 Telenor TAG Guide STI Team R3 SPAN IBM SPRING IS Partner BANQIT tre60 CEKAB Capgemini Avenir Infopulse Miratech Datarutin
  • 6. EDB in brief  Key figures 2009 – Revenue NOK 7.5 billion – EBITA NOK 603 million – Total order backlog NOK 12.6 bn – Number of employees 6,000 Norway  Business areas Denmark Sweden – EDB Consulting Group UK – EDB Solutions Ukraina USA – EDB Outsourcing ContinentalEurope India Singapore Page 6 EDB 2010
  • 8. EDB's 3 models for Global Sourcing Description Suitable for Integrated into EDB's Embedded production of services: Global Sourcing IT operation, Solutions, All customers Application services A combination of Customers with Scandinavian Scandinavian PM: AD or AM needs Global Sourcing Using resources preferring to buy from India or Ukraine services from EDB IT departments with A dedicated AD or AM needs where EDB Pavilion the customer retains customer team a high degree of control EDB 2010 Page 8
  • 9. Embedded Global Sourcing Methodology approach Documentation Migration Stabilisation  Describe and  Intensive work  Controlled after care analyse processes shadowing period period AS-IS onshore or on-the- job training local  Establish internal  Define processes contract for service TO-BE designed for  Provide run-books delivery and follow global deliveries up  Migrate processes global  Hand over meeting  Go – No/Go meetings
  • 10. Global processes established ITIL - Problem management:  Redefined process workflows to a local/global design  Basis for training during migration and documentation in QA system  All new processes and workflow based on a global delivery model  Step-by-step change to geographic independent workflows
  • 11. Enabling global deliveries in IT operations  Establish global hubs as a seamless integrated part of all IT Operations delivery platforms  Ensures IT Operations customers access to highly skilled professionals  Improving EDBs competitiveness and scalability  A combination of local and global resources will ensure control and flexibility  Enable profitable growth for the customer and EDB
  • 12. IT operations delivery locations Scandinavia: DataCentre, Storage Network (Infrastructure) Implementation capacity Oslo Stockholm Continuity capacity Kiev Tampa Ukraine: Desktop remote support Open and DB US: Application Packaging Monitoring Bangalore Monitoring centre Industrial IT operations Helpdesk India: Singapore Mainframe SAP Singapore: Monitoring Industrial IT operations
  • 13. Bank/ Finance: Centres of excellence Oslo: 950 FTE – Core bank solutions and multi-channel solutions – Statutory reporting, card and adm.solutions Bergen: 200 FTE – Security and anti money laundering – Payment systems Trondheim: 220 FTE – Multi-channel (mobile banking, internet banking, portal) – ATM and Point of Sale (POS) Leading Mo i Rana: 150 FTE supplier of – Card personalisation solutions for – Fraud detection and card services the Bank & Stockholm: 120 FTE Finance sector – EDB Card solutions for payment cards (POS and ATM) in the Nordic – Implementation and projects Kiev: 80 FTE – Working on different areas together with Nordic Centers – Mobile applications, technology conversion etc. India: 15 FTE – Security testing, – Performance testing FTE = Full time equivalent
  • 14. Application Management for SAS Challenge Solution  SAS has an HCM platform based on  Specialist resources from one partner SAP, including payroll for the covering the whole platform Nordics.  Framework for support and imple-  SAS wanted to upgrade the platform mentation of HCM business process and outsource the AM of the whole  Dynamic availability of IT-specialists platform including interfaces to 3rd and peak resources party systems. Respons Achievement Reduced AM  Nordic capability  Annually reduced cost for the delivery delivery cost through  Specialist competencies in all Nordic of AM countries  From EDB side the upgrade will be Scandinavian  Customer knew EDB from start – productive according to plans specialist capabilities Professional partner  Nordic SAP HCM Setup  Combination between Near sourcing backed up by near- from Bulgaria and the Nordics => shore resources Price EDB Consulting 2010 Page 14
  • 15. Oracle AO using Offshore resources Challenge Solution  On site AO/BO delivery costly for  Implementation of Oracle best customer practices i.e. AIM standards  System documentation not satisfactory  Preparation of run books, other  Existing team more than 10 years on documents from scratch system  Offshore Contingency plan  Cost not competitive documented  Governance model redesign  Status reporting stabilized  ROI reporting to customer Respons Achievement Reduced cost,  EDB-SPAN moved AO/BO from  Proactive Incident monitoring and improved customer existing vendor gradually to offshore reporting  E-business Suite 11.5.10.2 on HP-UX  Improved customer interaction interaction and - Three Oracle instances  Artemis, MGWP (queuing) , FDW  Improved processes improved governance  Faster Closure of AO Application (Financial Data warehouse) incidents  Over 2000 Jobs run daily, Using  Initiated review of project governance Control M scheduler  Building business specific knowledge repository  Realized cost reduction EDB Consulting 2010 Page 15
  • 16. Electronic billing and payment services Challenge Solution  Fast ramp up of resources  Defined process for smoother  High Attrition rate at HPC/Amex transition  Needed quick time to market to  Middle level management serve orders and clients sponsorship at onsite. Implementation, Reengineering,  Maintaining a healthy onsite Production fixes and Support. /offshore resource ratio Knowledge Retention/Lack of  Start with small to medium team Domain knowledge and ramp up for smooth  Night support engagement Respons Achievement Faster time to  Dedicated Pavilion Team, Low  30 mill USD savings on Manpower attrition at SPAN.  Faster time to market for market, higher  Knowledge Base development & SME Creation. HPC/Amex solutions  Increased clients and sales quality of services,  Cross training in niche technology  Improved documentation of core dedication to  Offshore cost and time advantages system  Value engineering in business customer process satisfaction 24/7 EDB Consulting 2010 Page 16
  • 17. Risk & Security Risk & Security
  • 18. Risk approach  Today a known production in known environments Risk  Establishing and transformation of mitigations production teams demands precautions to close gap  A global delivery model demands transparency in the complete work process  Legal and international regulations must Risk Risk be considered level level EDB EDB  National risk level at all production sites Nordic Global must be evaluated Resources Resources  Securing well functional continuity solutions on a global basis
  • 19. Security in the migration process  Evaluate areas open to migration to new location Evaluate and  Reconcile security and criticality regarding possible area Select  Define tasks and value chain parts possible to migrate.  Qualify processes and solutions for the global delivery model and migration Prepare  Train employees and adjust the new work chain in order to secure future delivery  Update all processes, procedures and solutions Migrate  Migrate the operation into the global delivery model  Qualify continuity solutions  Audit all work processes and solutions on regular basis Follow up  Regular updates of all processes EDB 2010 Page 19
  • 21. Over all achievements for EDB  Increased security – role based access Improved  Improved control on removing root causes (PM)  Improved logging, reporting and analyze Quality  More proactive work  Stable Operations – No critical incidents in 2009 New  New and good skilled colleagues  Positive cooperation onshore/offshore Knowledge  Proactive view of internal processes  More flexibility local Scalability  Faster upscaling by new needs  Increased productivity  Improved internal interfaces – Updated generic procedures Increased  Run books on operation tasks  Documentation in English transparency  Better control on End of Support  Taskforce work with global participants EDB 2010 Page 21
  • 22. More value from EDB EDB Consulting 2010 Page 22