26. “Not a very nice one bedroom flat but
like the budgie it’s cheap; open plan,
has a well used kitchen, and if you can
call it this – a small lounge.”
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40. Why insane honesty?
1. It surprises and delights
2. It signals confidence
3. It builds trust
4. It alienates less likely buyers
5. It attracts ideal prospects
6. It focuses you on battles you can win
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41. Actively seek out your
weaknesses and share
them openly.
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42. Go out and put your
worst foot forward.
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46. “We know, we know. He
is adorable. All small
and yellow and fluffy…
…Don't be fooled. Yes,
he is a great listener.
But inside that
innocuous adorable
blonde package exists
tons - indeed, whole
square miles - of
naughty. “
“Want your kids to grow up
with a full complement of
fingers and toes? Not the dog
for you.”
“He's super loyal, easy in the
house and a lot of fun but he's a
little rough around the edges.
Actually he's kind of a jerk.
But he's a jerk we believe in…”
47. “The highest ranked [most candid] companies have consistently
outperformed the market on average by 6.0 percent over the past
decade and by 9.5 percent over the past five years.”
2014 Rittenhouse Rankings
CEO and Candor & Culture Survey
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