5 key points for great customer experience from ISITE Design's session at FutureM, Design for Delight.

1. Delight ≠ Technology & Design
Delight = Culture, Vision, Execution

2. Boloco:
Social media  Real-time feedback  Delight
Design for Delight – FutureM 2012

3. Life is good:
“Companies get so attached to
“How’s the mission going?” instead
of engagement metrics that
matter.”
Design for Delight – FutureM 2012

4. Zipcar:
End-to-end experiences > Transactions
Design for Delight – FutureM 2012

5. Gemvara:
Empower customers to communicate the
value of the brand.
Design for Delight – FutureM 2012