Presentation at 2012 Academy of Legal Studies in Business by Ida M. Jones; Twitter and its impact on exams; initial findings

1. Teach & Tweet…and Videos
Too!
Ida M. Jones Brian Levey
Patrick Walker
Tweet your
comments
& questions

2. Technology can be
Disruptive!
Tweet your
comments
& questions

3. Tweet During These
Presentations!!
Tweet your
comments
& questions

4. Tweet your
comments
& questions

5. 21st Century Literacies
• Attention
• Participation
• Collaboration
• Network awareness
• Critical consumption
Attention, and Other 21st-Century Social Media Tweet your
Literacies by Howard Rheingold, available at comments
http://www.educause.edu/ero/article/attention- & questions
and-other-21st-century-social-media-literacies

6. Today’s Agenda
• Using Twitter to Encourage Participation &
Analysis of Legal Issues Ida M. Jones, California
State University, Fresno & Patrick Walker
• Stephen Pryor (via video link)
• Film Clips & B Law: Something Old, Something
New? Brian R. Levey, University of Notre Dame
Tweet your
comments
& questions

7. Tweeting class
• Sports Marketing Law class
• Required for Sports Marketing majors
• 18 students
• Most hadn’t used much technology in their
marketing classes previously
• Survey: 50% created a Twitter account for the
first time in this class
Tweet your
comments
& questions

8. Twitter Assignments-Part 1
• Student Assignments:
• Take notes and ask questions during class
• 5 minute presentation which was a group summary
of weekly tweets
• Tweet outside class
• My Goal: More involvement with and knowledge of
Course Content
Tweet your
comments
& questions

9. Tweet your
comments
& questions

10. Group Summary
• Weekly summary; 5 minute
presentation
• Immediate feedback
• Reinforcement of learning
• Post for other students to
use
Tweet your
comments
& questions

11. Your Turn
• Do you believe this use of Twitter would help
increase student knowledge of course content?
• Tweet your responses (Yes or no and 2-3 word
explanation why)
Tweet your
comments
& questions

12. Student Perceptions of
Twitter Use
• Contribute to Knowledge of
Content?
• Pre: 56% Agreed/Strongly Agreed
• Post 64% Agreed/Strongly Agreed
• Would Make No Difference
• Pre: 25%
• Post:17%
• Would Not Contribute
• Pre: 19% Agreed/Strongly Agreed
• Post: 17% Disagreed it would make
a difference
Tweet your
comments
& questions

13. 21st Century Literacies
•Attention
•Participation
•Collaboration
Attention, and Other 21st-Century Social
Media Literacies by Howard Rheingold,
available at Tweet your
comments
http://www.educause.edu/ero/article/attenti & questions
on-and-other-21st-century-social-media-
literacies

14. Exam Results: Spring
2011/Spring 2012
Tweet your
comments
& questions

15. 21st Century Literacies
• Evidence of: Critical
consumption
Attention, and Other 21st-Century Social
Media Literacies by Howard Rheingold,
available at
http://www.educause.edu/ero/article/att
ention-and-other-21st-century-social-
media-literacies
Tweet your
comments
& questions

16. Twitter Assignments-Part 2
• Evaluate Twitter use and legal implications by 3
sports figures and develop a proposed policy
• Favorite sport
• Identify 3 professional athletes who have
twitter accounts
• End of proposed policy on athletes’ use of social
media
Tweet your
comments
& questions