Outline: Libraries and Librarians Traditional libraries vs Modern libraries Library trends Nexus of trends in librarianship and social media Social media and libraries Why social media in libraries? Social media Strategy for Libraries Uses of social media in libraries Who does social media in library? Library social media policy Web tools for managing platforms Social media in American libraries So what must we do? What if?

1. 2018 Library Week Symposium
organised by the Nigerian Library
Association (NLA), Ekiti State Chapter
Libraries and Librarians: Nexus of Trends
in Librarianship and Social Media
Idowu Adegbilero-Iwari
Scholcomm Librarian/Lib. Coord.
Elizade University, Ilara-Mokin
The Federal Polytechnic,
Ado-Ekiti
Wednesday, Nov. 14, 2018
10.00am

2. Outline
• Libraries and Librarians
• Traditional libraries vs Modern libraries
• Library trends
• Nexus of trends in librarianship and social
media
• Social media and libraries
• Why social media in libraries?
• Social media Strategy for Libraries
• Uses of social media in libraries
• Who does social media in library?
• Library social media policy
• Web tools for managing platforms
• Social media in American libraries
• What if?

3. Libraries and Librarians
• Library is a place in which literary, musical,
artistic, or reference materials (such as books,
manuscripts, recordings, or films) are kept for
use but not for sale (Merriam-Webster
dictionary)
• Simplistically, librarians are professionals who
manage libraries

4. Librarian: Historical perspectives
• The Sumerians’ effect: first to train “keepers of
the Tablets”
• King Ashurbanipal of Assyria and the Library in
his palace.
• The Great Library of Alexandria and its
librarians: Demetrius, Zenodotus,
Eratosthenes, Apollonius, Aristophanes,
Aristarchus, and Callimachus
King Ashurbanipal

5. Change: the only permanent thing
• Social and technological factors drive continual
library evolution and the duties of a librarian
• From Tablets to Papyrus to books to e-resources
to materials-more-than-book
• From Pinakes to OPAC
• From books only to materials-more-than-book
• From the Great Library of Alexandria to the Great
Library of Congress, librarians and libraries are
continually evolving

6. Libraries and librarians
• According to Persson “Most libraries find
themselves in a state of motion transporting
them from the traditional to the modern”

7. Traditional vs Modern Library
Traditional Modern
Collection of books Provision and maintenance of information in
many formats
Physically situated Has both online and physical residence
Static and waits for patronage Reaches out to its customer base
Cataloguing at high level but with limited
access points
One of detail enough with many access
points
Uses the Catalogue box OPAC
Manual practice Automated
Limited physical reference services Extended references services usually virtual
Run by Luddites Managed by reformers
Place-centered and book-centered Space and people-oriented

8. The New Librarian by Don Barlow

9. Library Trends
• Digital media labs
• Markerspace
• Social media savvy
• Community space
• More Technology-driven
• Virtual Reality
• Coding
• Data Analytics
• Gaming services

10. Library trends
• Textbook affordability and OER
• Data librarianship (RDM, data acquisition)
• Fake news and information literacy
• Open (Access, data, education, scholarship)
• Acquisition model developments (DDA)
• Holistic Automation (LSP replacing LMS)
• More Materials-other-than-book services

12. Libraries already in the game
Hesburgh Libraries Technology
lending services:
• Calculators
• Headphones
• Laptops
• Phone chargers
• USB drives
• Umbrellas
Hesburgh Libraries, Notre Dame

13. Case of Westerville Public Library
Former Director, Don Barlow
earned Westerville Public Library
5-Star ratings with his patrons as
Customer philosophy that sat at
the heart of his reforms at the
library.

14. Case of Westerville Public Library cont’d
• Home page
Innovative Library
Services at Westerville:
Borrow the
Internet
Local history
service
Drive-through
Imagination
library
Home services
Borrow a
librarian
3D printing
Gaming
Coffee service
Etc.

15. Case of Westerville cont’d

16. Case of Westerville Public Library cont’d

17. Self check-out at Westerville

18. The Joe and Rika Mansueto Library
and its robotic book storage system
• https://www.youtube.com/watch?v=HK7E0a
ng48w

19. As traditional library as
traditional media
Like modern library like new
(social) media
Libraries change
continually with
time and tech.

20. Nexus of trends in librarianship and
social media

21. What are Social Media?
• Social media are “forms of electronic
communication (such as websites for social
networking and microblogging) through which
users create online communities to share
information, ideas, personal messages, and
other content (such as videos).”
– Merriam Webster Dictionary

22. Social Networking Sites

23. What makes them social networking
site?
• Free web space to publish content
• Free web address
• Build Profile
• Upload content
• Build conversations
• Chat client
• E-mail
• Create Pages

24. Popular social media in Nigeria

25. Social Media Platforms Usage

26. Social Media platforms frequency of use

27. Why Social Media in Libraries?
Source: EBSCO

29. Why Social Media in Libraries?
• Increased awareness and visibility level for library
• Gives library modern, open and future-oriented institution outlook
• Direct communication with patrons
• Enhanced credibility as provider of digital services
• Networking with communities
• Trustworthy partner on the web
– Karoline Kahman (2018)
Others are:
a. Tech-savvy patrons
b. Reading culture-Social media swap
c. Opportunity for relevance
d. Positive impact of social media in dissemination of information,
socialisation, etc.
e. Era shift

30. Strategy for Implementing Social
Media in Libraries
• Determine WHAT to use social media for
• Decide WHO in the library to do it
• WEIGH your activities with a policy statement
• Trail your WAY by analysing and reviewing
activities What
Who
Weigh
Way

31. WHAT: Uses of Social Media in Libraries

32. Examples

33. https://www.facebook.com/unimedlibrary/

34. https://twitter.com/ElizadeLibrary

35. https://www.youtube.com/user/NewYorkPublicLibrary

36. Twitter for
polls/survey

37. Actions that can prompt social media success for
Libraries

38. WHO Does Social Media in Library?
Staffing requirements
• Trained staff usually from the units that interface
with customers like…
• must be dedicated staff, social media librarian or
officer, who is abreast of what can be shared with
users and colleagues
• Familiar with the culture, etiquette and rules of each
social media tool
• must be knowledgeable about the library and its
value including professional codes
• Familiar with rules guiding content deletion or
archiving

39. WEIGH: Library Social Media Policy
• Purpose and scope
• Audience
• Staff responsibilities
• Reconsideration
• Acceptable behaviour
• Consequences
• Disclaimer
• Privacy
ALA Social
media policy
guidelines
stipulate the
following
issues should
be considered
in libraries’
SM policies:

40. WAY: Analyse and Review
• “Social media analytics is the practice of
gathering data from social media websites
and analyzing that data using social media
analytics tools to make business decisions”
• Analytics tools:
– Sprout Social
– Snaplytics
– Google Analytics
– Followerwonk

41. Web tools for managing Social media
platforms: IFTTT

42. Web tools for Managing Social media
Platforms: Hootsuite

43. Social media and American Libraries
• An OCLC’s WebJunction and TechSoup 2017 study found that:

44. Social media and American Libraries cont’d

45. Social media and American Libraries cont’d

46. Social media and American Libraries cont’d

47. So what must we do?
Don Barlow

48. www.postersession.com
A public library is an organization
established, supported and funded
by the community which provides
access to knowledge through a
range of resources, facilities and
services that are used by all
categories of people across the
social strata (Gill, 2001; Iwhiwhu&
Okorodudu, 2012).
“Public libraries have a long history
of functioning as community
centers or public spaces for
reading, study and holding formal
and informal public meetings”
(Public Library, 2017). Although,
public libraries primarily provide
the public with access to books
and periodicals there should be
new services to attract more users
(Busayo, 2003; Ikenwe&
Adegbilero-Iwari, 2014).
Many African, especially, Nigerian
public libraries are performing
poorly in most aspects due to
appalling state of resources
(Emojoroh, 2005) and static
services.
Objective
This poster aims to suggest
modern library services to turn
public libraries to community hubs
thus affording personal and
communal development
Public Libraries Then
To primarily provide the public with
access to books and periodicals.
Strategy Framework
Public Library as Community Hub: Modern Library Services
to Catalyse Personal and Community Development
Idowu Adegbilero-Iwari
Elizade University, Ilara-Mokin, Ondo State, Nigeria
Accepted for Presentation at the 2nd AfLIA Conference& 4th African Library Summit, to hold 14th -20th
May, 2017, Yaoundé, Cameroon.
Bibliography
1. Gill, Philip. The public library service: IFLA/UNESCO
guidelines for development. Vol. 97. NBD Biblion
Publishers, 2001.
2. Ikenwe, I. J., & Adegbilero-Iwari, I. (2014). Utilization
and User Satisfaction of Public Library Services in
South-West, Nigeria in the 21 st Century: A
Survey. International Journal of Library
Science, 3(1), 1-6.
3. …
Public Libraries Now
Modern public library has in many
ways changed. For instance,
Sacramento Public Library has
started loaning “materials more than
book” such as sewing machine
(Garrison, 2015).
Also, “Coding Clubs in Libraries”
initiated by the Society of Chief
Librarians in the UK recorded 330%
increase from March 2016 (SCL,
November 2016).
And in the US as at 2012, 91% of
libraries offer free wireless Internet
to their patrons; and 90% offer
formal or informal technology
training (Hoffman, Bertot& Davis,
2012).
Proposed Strategy
New strategy need be employed as
proposed. See Strategy
Framework
Conclusion
The strategy framework opinionated
by this poster is worth considering
so as to help African public libraries
play their roles in African
development.
Recommendations
1. Public librarians must
continuously create innovative
services
2. Public libraries must keep abreast
of latest technologies and deploy
them to library services
Introduction
1. Loanable Technology
2. Makerspace/FabLab
3. Wifi/Internet access
4. Social Media reference
service
5. Local History Service
6. Technology Training
7. Discussion Room
services
8. Knowledge Commons
9. Home Services
10. Gaming Services
11. Space/venue rental
services
12. Prized competition for
kids/ Library Storytimes
13. Public Information
Service (PIS)
14. Borrow a Librarian
Service
15. Cultural Day
1. Improved human
capacity
2. Beautification of
library
environment
3. Modernised
architecture
4. Regular
electricity
5. Good internet
6. Regular budget
7. Adequate fund
1. Bibliophilic
society
2. Informed
society
3. Modern
community
4. Personal
development
5. Community
development
MLSs catalysts Outcomes
Influencers
Public Library

49. Or what if
Ekiti State Public Library (Library Board) offers:
• Esusu/Ajo service?
• Homework service?
• Coding club?
• Storytelling service?
• Or become an architectural masterpiece?
Are all these possible?
Yes, they are and we can!

51. The presentation will be available for
download, share, reuse and … at
https://blograrianinfo.blogspot.com
under the

52. Notes/Websites
• http://www.ala.org/advocacy/intfreedom/socialmediaguidelines
• https://www.smartinsights.com/social-media-marketing/social-media-
strategy/new-global-social-media-research/
• https://makeawebsitehub.com/social-media-sites/
• https://propertyupdate.com.au/what-happens-in-an-internet-minute-in-
2018/
• http://www.easymedia.in/8-key-characteristics-social-networking-sites/
• https://www.zbw-mediatalk.eu/2018/03/warum-moderne-bibliotheken-
in-social-media-aktiv-sein-muessen-sieben-glorreiche-gruende/
• http://forums.techsoup.org/cs/community/b/tsblog/archive/2017/10/12/
how-libraries-use-social-media.aspx
• https://searchbusinessanalytics.techtarget.com/definition/social-media-
analytics