Learn 10 ways to give your inbound marketing strategy, social media and business blogging a huge boost in 60 minutes or less!

1. 10 Ways to Boost
Your Inbound
Marketing
Strategy
in an hour or less!
Jasmine Henry |@inboundagent

2. 1. Bump Up Your Blog Posting
Blog Posting Frequency and Traffic are Positively
Correlated
image credit: HubSpot

3. 2. Build Out More Landing Pages
Companies who increase from 10 to 15 landing pages get
55% more leads!
image credit: HubSpot

4. 3. Write a Guest Post
Benefits of Guest
Blogging:
● Establish Expertise
● Expand Your Portfolio
● Develop Credibility
● Improve Your Blogging
Skills
● Build Relationships
● Capture a Wider
Audience
● Expand Subscriber-Base
● Build Inbound Links!

5. 4. Schedule Social Media
image credit: HubSpot

6. 5. Analyze Your Inbound Marketing
Analytics
image credit: HubSpot

7. 6. Repackage an Existing Offer
Can't write, design and deploy a new eBook in an hour? No
problem. Here are some ways to efficiently create content
offers:
● Bundle existing blog content into a comprehensive content
offer.
● Update an existing offer for a different buyer persona.
● Create a Powerpoint, Word or Excel Template.
● Film a Video Tutorial.
image credit: new york daily

8. 7. Segment Your Email List
People don't hate your email, they hate irrelevant email.
eMarketer has found that segmenting your email list yields
the following benefits:
● Better open rates for 39% of marketers
● Lower unsubscribe rates for 28% of marketers.
● Increased revenue for 24% of marketers.
image credit: dobseh

9. 8. Participate in a #TweetChat
By using a designated hashtag at a scheduled time, you can
connect with other inbound marketers worldwide.
Network | Gain Insights | Gain Inspiration | Expand Your
Social Media Reach.
image credit: Business2Community

10. 9. Write a Buyer Persona Profile
By profiling your ideal customer's pain points, priorities
and needs, you can write more relevant content and offers.
image credit: Woodst

11. 10. Keyword Optimize Blog Content
Ensure your blog articles are SEO-optimized to capture as
much traffic from organic search as possible. 85% of first-
time website visitors are referred by Google, Bing or Yahoo:
image credit: SEO PDX